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Put LinkedIn to Work: Five Simple Steps to Generate, Manage, and Close Leads

Viveka von Rosen
Jennifer Kelly
Thu, Jan 9, 2014, 12pm ET
90 minutes
This online marketing seminar received 4.5 star(s)

As an ever-evolving social platform with over 275 million users, LinkedIn is an absolute must for marketing and business professionals. But while many marketers and business owners claim to be using LinkedIn, only a handful have even seen the tip of the lead generation iceberg.

This PRO seminar will reveal the five simple steps needed to start generating more leads, engaging more effectively with your network, and closing more deals using LinkedIn.


Viveka von Rosen is the author of LinkedIn Marketing: An Hour a Day, and advises business owners, corporations, and associations on the benefits of marketing with LinkedIn. She was recently on Forbes' list of the Top 20 Most Influential Women in Social Media and Marketing. Known internationally as the "LinkedIn Expert," Viveka is a regular source on LinkedIn for CNN, Money Magazine, and

Who Should Attend?

Marketing and sales professionals who are interested in how to use the power of LinkedIn to generate more leads and improve their closing ratio.

What Will You Learn?

  • Tips to optimize your LinkedIn profile to attract prospects
  • How to find and engage with prospects despite LinkedIn's restrictions
  • How to stay top of mind with your key prospects
  • What tools to use to manage you prospect network

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