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Take 10: How to Gain More Search Visibility From Blog Posts

Lorrie Thomas Ross
Fri, Nov 14, 2014
10 minutes

Blogging is known for its ability to be a content marketing vehicle, but it's also an effective tool for search engine optimization. If you're already taking the time to create blog content, it's worthwhile to make sure every post you publish is multitasking to support search visibility, too.

In just 10 minutes, we'll share how you can optimize your blog for search with easy architectural tactics and technologies. Plus, you'll learn several simple steps that you can add into your blogging routine to give your content more SEO power.


Lorrie Thomas Ross is the CEO of Web Marketing Therapy, Inc., a firm that diagnoses, prescribes, and guides healthy marketing solutions. When she is not helping clients develop strategy or optimize their marketing, she teaches workshops for UC Berkeley Extension. She is the author of The McGraw-Hill 36-Hour Course: Online Marketing (McGraw-Hill 36-Hour Courses) and several online video courses.

Who Should Attend?

Anyone who is involved in SEO, blogging, and/or content marketing.

What Will You Learn?

  • The five elements to include in your blog architecture
  • How to apply each of the five elements to increase visibility and boost SEO
  • Post-publishing best practices to get the most out of each post

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