Question

Topic: Website Critique

What You Think Of Floridapetbook.com

Posted by Anonymous on 6/20/2010 at 12:51 AM ET 198 Points
We are working on some changes would love any and all feedback. We do digital pet publication and we green we waste no paper.

Www.floridapetbook.com
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  • Posted by Chris Blackman on 6/21/2010 at 9:53 AM Accepted
    I don't understand.

    On one hand you say "We do digital pet publication and we green we waste no paper."

    While on the website you say: "Find a FREE copy locally or subscribe for home delivery."

    So, are you digital, or are you hard-copy?

    And how does a animal-kingdom wide pet book work? People are mostly either dog people or cat people. But not usually both. Shouldn't a pet book be much more niche interest to be worthwhile?

    If you ARE digital, wouldn't it be very easy to have a far more defined niche that 'all pets'?
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