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  • How Well Does AI-Written Content Rank in Search?

    Chart

    CONTENT TYPE: Chart | TOPIC: SEO

    How does AI-written content rank in search compared with human-written content? To find out, researchers analyzed the search rankings of 42,000 blog posts and also surveyed 224 SEO professionals.

  • A Checklist for Building an Effective B2B LinkedIn Strategy [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

    This infographic explores how to turn your LinkedIn profile, content, and outreach into growth drivers for your business in 2026.

  • AI Update, May 8, 2026: AI News and Views From the Past Week

    Article

    CONTENT TYPE: Article | TOPIC: Artificial Intelligence

    Catch up on select AI news and developments since Friday, May 1. Stay in the know.

  • How to Improve AI Visibility With Press Releases and Syndicated Articles

    Sponsored Webinar

    CONTENT TYPE: Sponsored Webinar | TOPIC: Public Relations

    AI models don't rank pages—they cite sources they trust. Press releases and earned media are among the most powerful signals you're probably not optimizing. This free session shows you exactly how to change that. Sponsored by Notified.

  • How AI Is Reshaping Tech Stack Investment [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Martech

    This infographic looks at which parts of the tech stack are being impacted most by AI, why businesses are cutting or replacing tools, the top barriers slowing the purchase of AI-enabled tools, and how businesses are validating the claims of AI vendors.

  • Your Data Is the Problem: Why Data Readiness Is the Real AI Imperative

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Strategy

    Most AI failures in B2B marketing aren’t about technology—they’re about data. See how poor data quality undermines results and what you must fix before AI can deliver value. Read more

  • Social Media Marketing Fundamentals That Still Drive Revenue

    PRO Webinar

    CONTENT TYPE: PRO Webinar | TOPIC: Marketing Strategy

    It's time to renew social media marketing as a credibility engine, not just a content channel. Join Brooke Sellas for a structured, human-centric approach to social engagement that builds brand credibility and buyer confidence, strengthens brand trust, and supports revenue.

  • The Most In-Demand Email Marketing Skills

    Chart

    CONTENT TYPE: Chart | TOPIC: Email Marketing

    Marketers say AI proficiency is the top skillset they plan to prioritize when hiring for their email marketing teams this year, according to recent research.

  • Will Agentic AI Optimize Brands Into Oblivion?

    Article

    CONTENT TYPE: Article | TOPIC: Artificial Intelligence

    Agentic AI can boost performance while quietly weakening your brand. Learn why oversight, governance, and emotional intelligence are critical to sustaining long-term value in automated marketing systems. Read more

  • Search Isn't Dead, but Your Customer Acquisition Strategy Might Be

    Article

    CONTENT TYPE: Article | TOPIC: SEO

    AI, communities, and fragmented journeys are reshaping B2B acquisition. Learn how to build presence, influence decisions, and convert informed buyers in this new landscape. Read more

  • Which AI-Related Buzzwords Resonate With SEO Experts?

    Chart

    CONTENT TYPE: Chart | TOPIC: SEO

    Which buzzwords related to AI are SEO thought-leaders using on LinkedIn? How positive is the sentiment? To find out, researchers analyzed the LinkedIn posts of 75 SEO experts that referenced key AI-driven SEO terms.

  • Personalization vs. Customization: What's the Difference? [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Marketing Strategy

    This infographic explores what differentiates personalization from customization in areas like what they are, who has control, which tools are required, and what the goals are.

  • AI Update, May 1, 2026: AI News and Views From the Past Week

    Article

    CONTENT TYPE: Article | TOPIC: Artificial Intelligence

    Catch up on select AI news and developments since Friday, April 24. Stay in the know.

  • Reframing Agency Procurement (Part 2): Procurement's View and A Joint Framework

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Strategy

    AI is transforming procurement and redefining agency value. Learn how a smarter selection framework helps organizations build stronger, long-term partnerships aligned to evolving business priorities. Read more.

  • Why US Workers Don't Take All Their Vacation Days [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Marketing Management

    This infographic explores why US workers don't take all their paid time off, how they describe their employers' attitudes towards taking PTO, and their top concerns when they do take PTO.

  • Designing for ROI: Strategic Planning for More Output, Not More Activities

    PRO Webinar

    CONTENT TYPE: PRO Webinar | TOPIC: Marketing Strategy

    Good strategy isn't about doing more; it's about accomplishing more with the fewest actions possible. Join Devin Bramhall to discover how to identify your brand's unique benefits, create high-output execution plans, and break free from the same "to-do list with a timeline" that your competitors run.

  • How Marketers Are Integrating Direct Mail and Digital Experiences

    Chart

    CONTENT TYPE: Chart | TOPIC: Advertising & Promotions

    What are marketers doing to drive people to digital experiences from direct mail campaigns? Are these integrations improving campaign performance? To find out, researchers surveyed 500 marketers in the United States.

  • Reframing Agency Procurement (Part 1): The Agency View

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Strategy

    Short-term procurement savings can undermine long-term growth and performance. Learn how strategic agency partnerships drive stronger outcomes, consistency, and value over time. Read more.

  • Three Attention-Grabbing Story Structures (That Aren't the Hero's Journey)

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Content

    Traditional storytelling frameworks fall short in modern B2B marketing. Discover alternative narrative structures that engage diverse audiences, support ongoing brand stories, and drive stronger connections with buyers. Read more.

  • How Enterprises Are Optimizing for AI-Powered Search

    Chart

    CONTENT TYPE: Chart | TOPIC: Artificial Intelligence

    Most enterprises are taking steps like improving crawlability and restructuring their content in order to optimize for AI-powered search platforms, according to recent research.