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  • A major IT infrastructure shift is underway, with technologies like AI assistants and agents transforming what businesses need from their IT networks.

  • What percentage of revenue are B2B enterprises devoting to marketing? What share of marketing budgets are going to personnel? How much are budgets expected to grow in the next year?

  • People age 12-15 express more interest now in technology, fashion, beauty/makeup, and podcasts than those age 12-15 did in 2021, and less interest in computers, the environment, and the news.

  • This infographic covers TikTok's new campaign objective, which is designed to help brands grow their mid-funnel audience pool based on high-intent behaviors on the social media platform.

  • This infographic explores a "clarity gap" in which effective B2B marketing execution is being hampered by misconceptions in four key areas: intent, activity, lead growth, and campaign volume.

  • Most North American marketers say AI-powered tools could significantly accelerate their firm's marketing growth, according to recent research.

  • Nearly all marketing agencies are raising their prices by at least a little bit this year, according to recent research.

  • This infographic provides prompts around various areas, such as value, mission, and humor, to help you home in on your product's unique benefits and how to position it.

  • This infographic provides an overview of key SEO principles such as webpage optimization, search engine rankings, and keyword research.

  • Social media influencers say the top thing they look for in a brand partner is alignment on values, according to recent research.

  • Chief marketing officers are increasingly optimistic, confident, and curious about generative AI, according to recent research from BCG.

  • This infographic looks at how introverts can show up on social media without burning out.

  • Which brands led by celebrities and social media creators do people love most? To find out, researchers surveyed 1,000 shoppers in the United States.

  • Some 45% of full-time professionals now have a hybrid work arrangement, down from 62% in 2022, and 46% say their organization has changed its policy to require more time to be spent in the office.

  • Today's workers are turning to AI set goals, talk through problems, do financial planning, evaluate job performance, better understand colleagues, seek mental health support, get career coaching, and vent frustrations.

  • Apple is the most valuable brand in the world in 2025, with a brand value of nearly $1.3 trillion, according to Kantar BrandZ’s annual rankings.

  • Businesses that undergo big jumps in productivity (value added per worker) tend to make one or more of five key bold strategic moves rather than gradually adjust their approaches over time, according recent research.

  • Most 53% small business owners say they are much happier now compared with when they worked for someone else, and 23% say they are somewhat happier, according to a recent survey.

  • How is AI being used in account-based go-to market (GTM) programs? How will AI impact these programs in the future? What are the top barriers to AI adoption?

  • Which unique experiences and strengths make Millennial and Gen Z professionals good B2B marketing leaders?