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In part four of this five-part video series on digital loyalty, experts from The Buddy Group and Badgeville explore the following topics:

  • Emerging data and statistics about consumer loyalty behaviors
  • How to convince internal stakeholders about the benefits of investing in an engaging loyalty platform
  • Why consumer loyalty has become more accountable than ever

This five-part series consists of the following videos:

Part 1: Why Digital Loyalty Matters
Part 2: Digital Loyalty Strategy in a New Landscape
Part 3: Common Pitfalls and Challenges of Modern Customer Loyalty
Part 4: Getting Internal Buy-In and Gauging External Success
Part 5: You Built It, What's Next?

Continue reading "Loyalty: Getting Internal Buy-In and Gauging External Success, Part 4 [Video]" ... Read the full article

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