Question

Topic: Copywriting

Need Advice On Bio For Website

Posted by Anonymous on 250 Points
I working on building my website for my new Virtual Assistant company (My Virtual Assistant). I am having a bit of trouble figuring out what format I should use for the bio. Please take a look at my examples and let me know what you think as far as format.

Danielle Mason
Virtual Assistant


Education, Licenses and Designations
Walnut Hills High School – (Ranked in top 100 in country)
University of Cincinnati, Associate Arts
Northern Kentucky University - B.A. Organizational Leadership
Pursuing AIC (Associate in Claims)
Ohio insurance agent’s license
Notary Public


Experience
• Coordinate, administrate, and manage risk management, loss control and claim activity for major accounts
• Proficient in Microsoft Word, Excel, Outlook, PowerPoint, and Publisher
• Type 70 wmp
• Consultant for start up painting business
• Experience with guerrilla marketing techniques
• Data Entry
• Claims Adjusting
• Analyze and interpret loss data to recommend risk management strategy

Expertise
Risk Management and Claims
General Office – data entry, spreadsheets, etc.


Work History

2005 - Present ABC Insurance Agency , Cincinnati, OH
Claims Coordinator

2005-2007 XYZ Painting, Cincinnati, OH
Customer Relations Manager

1997- 2005 XYZ Insurance Company
Sr. Adjuster

1995- 1997 ABC Insurance Company
Data Entry, General Office

or

this format

Danielle Mason is a VA based in Cincinnati, Ohio. Since 1995 she has worked for several companies where her job duties have included general office support, data entry, customer service, claims adjusting, and risk management.

Danielle is a team player that is able to work effectively within a team or individually to meet and exceed goals. She has strong work ethic which is demonstrated by her ability to multi-task such as going to college and working full time or working full time and consulting for a start up company. She has exemplary communication and presentation skills, with proven analytical and problem solving skills.

At ABC her title was Rapid Data Entry specialist, duties including customer service, general support, data entry, mail and microfilm/scanning.

At XYZ Danielle started as office support and through various promotions became a Senior Adjuster. She received incoming phone calls, investigated and adjusted claims based on the jurisdiction. She also received several performance awards for investigating and negotiating claims which resulted in an average savings of $ 4330 per quarter. She received a superior customer service rating with 95% customer satisfaction.

At XYZ Painting her title was Customer Relations Manager. This was the beginning of her move toward entrepreneurship. She was instrumental in the start up of this residential/commercial painting and remodeling company. She was responsible for all marketing, client networking and vendor relations. Duties also included conscientious record management to ensure compliance with established labor law, OSHA standards and Worker’s Compensation requirements. She also collaborated with a graphic designer to establish website, & logo. Then she created additional materials for the marketing campaign such as postcards, door hangers, business cards etc.

She currently works at ABC Agency, an insurance broker. She acts as a liaison and advocate to multiple clients. She focuses on developing relationship with clients as the key to high customer satisfaction and retention. Duties also include analyzing loss data, identifying trends and recommending loss control procedures for implementation which resulted in decreased loss ration and premium savings.

Education, Licenses, Designations
Danielle graduated from Walnut Hills high school (top 100 ranked schools in the country). She then went on to achieve her Associate in Arts from University of Cincinnati and her B.A. in Organization Leadership at Northern Kentucky University. This degree is business related with a focus on the human element.

She is well versed in Microsoft office products including Word, Excel, Outlook, Powerpoint, and Publisher.

Ohio insurance agent’s license
Notary Public


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RESPONSES

  • Posted by Frank Hurtte on Accepted
    I like the second one, but fear you have too much information there. I would shrink the historical information on what you have done to a paragraph.
  • Posted by Inbox_Interactive on Accepted
    The second one for sure, only shorter.

    Also, assuming that you're a one-person operation, I'd speak in first person as opposed to third.

    If possible, I'd try to spin the elements of your biography into benefit statements.

    "I did this, so I can help you with that."
  • Posted on Author
    Should I list the companies I have worked for? I'm thinking I would rather leave that off my website and if needed discuss with my clients individually.
  • Posted on Author
    Also another question. Should I list my high school? I am very proud of it. It is in the top 100 in the country pretty much every year and does carry some weight here in Cincinnati since it is a top rated school. What do you think?
  • Posted by Inbox_Interactive on Accepted
    Personally, I would leave out any mention of your high school, regardless of its Top 100 status.

  • Posted on Author
    Ok. I know it's probably still too long but I think I'm getting there. Please let me know if there are certain things (paragraphs) I should eliminate. Thanks.


    Welcome to My Virtual Assistant I am Danielle Mason, owner and principal VA. We are based in Cincinnati, Ohio but have the capacity to work with clients from anywhere. We communicate via phone, fax, email, and mail or courier service.

    Since 1995 I have worked for several companies where my job duties have included general office support, data entry, customer service, claims adjusting, and risk management. I am proficient in Microsoft Word, Excel, PowerPoint, Publisher and Outlook. I am familiar with QuickBooks and many other software applications.

    I am a team player that is able to work effectively within a team or individually to meet and exceed goals. I believe in order to build a strong relationship I have to understand your business needs. This is why for each new client we will discuss your needs in detail and how I will fulfill them.

    I have managed customer relations, vendor negotiation and client networking for a small start-up. My duties included:
    • Conscientious record management to ensure compliance with established labor law, OSHA standards and Worker’s Compensation requirements
    • Collaborated with a graphic designer to establish a website & logo
    • Developed additional materials for their marketing campaign such as postcards, door hangers, business cards etc.

    I have also worked at major companies in the region. I possess exemplary communication and presentation skills, with proven analytical and problem solving skills. I have a proven track record of customer service with an average rating of 95% while an adjuster for a major insurance company. I also received several performance awards for investigating and negotiating claims which resulted in an average savings of $ 4330 per quarter.

    My client is my top priority. While working as claims coordinator for a regional insurance agency I acted as a liaison and advocate to multiple clients. My focus is always on developing relationships with clients and their customers. I believe this is the key to high customer satisfaction and retention. I am also well versed in analyzing loss data, identifying trends and recommending loss control procedures for implementation. This will result in decreased loss ratio and premium savings for the client.


    Education, Licenses, Designations

    • B.A. in Organization Leadership at Northern Kentucky University
    • Associate in Arts from University of Cincinnati
    • Walnut Hills High School
    • Ohio Insurance Agent’s License
    • Notary Public
  • Posted on Author
    Here is the significantly shorten version. Let me know what you think. Thanks.


    Welcome to My Virtual Assistant I am Danielle Mason, owner and principal VA. We are based in Cincinnati, Ohio but have the capacity to work with clients from anywhere. We communicate via phone, fax, email, and mail or courier service.

    I have worked for several companies large and small where my job duties have included general office support, data entry, customer service, claims adjusting, and risk management. I have managed customer relations, vendor negotiation and client networking. I have collaborated with a graphic designer to establish a website & logo; then developed additional materials for marketing campaigns such as postcards, door hangers, business cards etc.

    I am proficient in Microsoft Word, Excel, PowerPoint, Publisher and Outlook. I am familiar with QuickBooks and as well as many other software applications. I have a B.A. in Organizational Leadership from Northern Kentucky University. I am also a Notary Public and have some availability for onsite notary services.

    My client is my top priority. I believe in order to build a strong relationship I have to understand your business needs. This is why for each new client we will discuss your needs in detail and how I will fulfill them. I have a proven track record of customer service.

    My focus is always on developing relationships with my clients so that they may better serve their customers. This is the key to high customer satisfaction and retention.


  • Posted by Inbox_Interactive on Accepted
    Better for sure. If this is for the Web, you might want to consider using bullets when possible.
  • Posted on Author
    Thanks everyone.

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