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CONTENT TYPE: Chart | TOPIC: Career Development
Most sales professionals say salespeople are underappreciated in the business world, though more have been feeling appreciated since the onset of the COVID-19 pandemic, according to recent research from Pipedrive.
CONTENT TYPE: Infographic | TOPIC: Marketing Management
With hiring picking up in the United States, why are some job seekers not accepting offers? According to recent research from Talroo, various forces are influencing those decisions.
CONTENT TYPE: Article | TOPIC: Career Development
In today's world, the traditional role of marketing in business hasn't just been flipped on its head, it's been reimagined entirely. Here's what to focus on to ensure Marketing remains relevant and respected.
CONTENT TYPE: Chart | TOPIC: Marketing Content
Marketers say their biggest challenge with freelance content creators is the time they need to spend managing those freelancers and bringing them up to speed on brand guidelines, according to recent research from Skyword.
CONTENT TYPE: Article | TOPIC: Marketing Management
Modern marketers wear many hats. They're expected to accomplish numerous tasks, but formal training for most of those tasks doesn't exist—or it's considered less important than training for Sales. But systematic training for your marketing team is a must. Here's why.
CONTENT TYPE: Infographic | TOPIC: Writing
Writing about your experiences and aspirations can have a wide range of personal and professional benefits. This infographic from Opyrus explores the power of personal storytelling and how it helps both mental and physical health.
The average job tenure for chief marketing officers at large brands dropped in 2020 to the shortest it has been in more than a decade, according to recent research from Spencer Stuart.
You may be qualified and experienced. But what sets you apart from the competition in today's competitive job market? A powerful personal brand.
Every business function has its specialized vocabulary, but marketing terms are often vague or undefined—or their meaning is not agreed upon. A universal language is necessary for proving marketing's value to the execs in your company. Here's what you need to know.
It's become obvious in the past year that remote work is here to stay, or at the very least, expected to be combined with the traditional office. The success of that hybrid workplace of the future depends on thinking about communication in a new way.
What are the salary ranges for some of the most common content marketing jobs? To find out, Managing Editor conducted a survey of 387 content marketers.
Company culture is not well developed at many organizations despite being viewed as essential to success. So, how can you level-up company culture?
CONTENT TYPE: Podcast | TOPIC: Career Development
Loni Stark, vice-president of strategy and product at Adobe, opens up about managing an enterprise team remotely and bringing your whole self to work, as well as how creative pursuits outside of work can improve on-the-job performance and satisfaction.
If you want to prove Marketing's worth to your executives, you have to think in their terms—that is, sales, profit, and growth. Find out how in this article.
CONTENT TYPE: Infographic | TOPIC: Career Development
Do you have a toxic boss? And if you do, what sort of leader are you dealing with? This flowchart infographic helps you answer those questions and provides advice.
CONTENT TYPE: Sponsored Webinar | TOPIC: Career Development
The process of hiring and retaining marketing talent is more challenging than ever. From attracting the right candidates to supporting virtual teams to ensuring compensation is in line with what's expected in this new normal—there's a lot marketing leaders need to manage. Sponsored by Robert Half.
A good home office setup can boost efficiency and promote problem solving. So, how should you decorate?
CONTENT TYPE: Podcast | TOPIC: Marketing Management
Minter Dial shares advice on leadership from his latest book, You Lead: How Being Yourself Makes You a Better Leader.
The COVID-19 pandemic still affecting communities around the world, so it may seem a bad time to start a business. However, many successful companies have been founded during downturns, recessions, and depressions.
CONTENT TYPE: Chart | TOPIC: Marketing Management
The key factors linked to creating an inclusive workplace primarily involve the identity and actions of an organizations’ leaders, according to research from McKinsey & Company.
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