FILTERS

clear all

Content Type

Events

Topics

Recency

Time to Complete

Subject Matter Expert

RESULTS

Refine Search
Sort by:

  • The Gmail Effect: How Consumers' Email Preferences Have Changed

    Chart

    CONTENT TYPE: Chart | TOPIC: Email Marketing

    The proportion of marketing-email subscribers who use Gmail for those subscriptions has jumped 76% since 2014, according to recent research from Yes Lifecycle Marketing.

  • The Marketer's Guide to Social Media Content

    Guide/Report

    CONTENT TYPE: Guide/Report | TOPIC: Social Media Marketing

    If you're tired of low response rates on social media, it could be that you're taking the wrong approach to creating and sharing relevant content that captures and engages the attention of your audience. Settle in and start reading—we're going to show you how to do it right.

  • Consumer-Bank Marketing: Types of Messaging Customers Want [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Customer Experience

    Bank customers want personalized ads across channels, according to a report that asked consumers their thoughts on how banks advertise online. Check out the infographic for more tips on how banks can speak to their customers effectively.

  • What Entices Holiday Shoppers Into Physical Stores

    Chart

    CONTENT TYPE: Chart | TOPIC: Advertising & Promotions

    Male holiday shoppers are more likely than female holiday shoppers to be drawn into brick-and-mortar stores by online ads and deals displayed in windows, according to recent research from Euclid.

  • Six Ways Content Marketers Can Use Audio Marketing

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Content

    People are busier than ever, and increasingly they are learning by listening to podcasts while multitasking. Accordingly, audio content might be the perfect choice to market your business or brand.

  • Get Your Emails Read: How to Level-Up Your Inbox Game [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Email Marketing

    It's easy to send an email to subscribers, but not so simple to make sure that email ends up in the inbox. This graphic (and game!) from ReturnPath outlines the steps you need to take to ensure good email deliverability.

  • How Local Businesses Are Advertising This Holiday Season

    Chart

    CONTENT TYPE: Chart | TOPIC: Social Media Marketing

    Facebook is the most popular channel with local businesses for running advertising campaigns this holiday season, according to recent research from Netsertive.

  • 20 Reasons to Double-Down on Customer Loyalty [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Customer Experience

    Acquiring new customers may be exciting, but keeping the ones you have is more profitable. Check out today's infographic for 20 reasons you may want to focus your marketing efforts on customer loyalty.

  • The Right Content at Your Events Makes All the Difference [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Demand Generation

    An event attendee's experience doesn't start and end when the doors open and close. Vendors can build relationships before, during, and after events—and the right content is key to doing that. Check out the infographic for tips on how to use content to boost the impact of your event presence.

  • Is Email Marketing Performance Improving?

    Chart

    CONTENT TYPE: Chart | TOPIC: Email Marketing

    Most marketers say the effectiveness of their email marketing campaigns is improving, according to recent research from Return Path and Ascend2.

  • Six B2B Sales Tools to Help You Finish the Year Strong

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Management

    With the year quickly coming to a close, many companies are looking to ramp up their sales efforts to hit or exceed their projected numbers for the year. These six platforms can help B2B sales departments close out the year strong.

  • The Keys to Successful Shopper-Retailer Delivery Communication [Infographic]

    Chart

    CONTENT TYPE: Chart | TOPIC: Customer Experience

    Consumers expect to be notified quickly by retailers when there is an issue with their shipment or when their delivery date changes, according to recent research from Dropoff.

  • Will Mobile Devices Replace Desktop Computers? [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Communications

    Is the computer as we know it on its way out? As mobile usage continues to grow—and PC usage continues to decline—what does that mean for computers? And what does it mean for marketers as they try to keep up with changing consumer habits?

  • The Three Content Types That Most Influence E-Commerce Purchases

    Chart

    CONTENT TYPE: Chart | TOPIC: Demand Generation

    Consumers say detailed product descriptions, images, and customer reviews are the three content types that most influence their purchases on e-commerce websites, according to recent research from Clutch.

  • Top Nine Social Media Trend Predictions for 2018 [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

    Looking for something new for your social media program? Today's infographic offers nine trends you can expect to see in the coming year. Check them out to stay ahead of competitors and keep your followers engaged.

  • Webinar Benchmarks: Marketing, Scheduling, and Length

    Chart

    CONTENT TYPE: Chart | TOPIC: Marketing Content

    What are the most popular methods for promoting webinars? When do people tend to register for webinars? And how long are webinars, on average?

  • What the Best SEOs Know About Keyword Research (And Four Tools They Use)

    Sponsored Article

    CONTENT TYPE: Sponsored Article | TOPIC: SEO

    Keyword research is vital for success, because it's all about determining user intent. And without user intent, there is nothing guiding the content we create, the backlinks we aim to earn, and the on-page content we optimize.

  • How Tech Will Transform Event Management [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Event Marketing

    How will technology transform your next event? Whether you use apps or drones, events are changing, and technologies are helping planners become more efficient and attendees become more engaged.

  • Black Friday Trends Around the World [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Advertising & Promotions

    Black Friday is no longer contained within US borders. Now—thanks to Amazon and other international retailers—big shopping boosts occur in countries all over the world on that day. Learn more Black Friday stats and facts in this infographic.

  • Master Your Holiday Email Marketing Campaigns With These Eight Tips

    Article

    CONTENT TYPE: Article | TOPIC: Email Marketing

    Getting holiday-season email delivered and opened without irking your recipients is a challenge. Luckily, we've compiled a few tested tips and tricks that will help you refine your emails to bring your organization more cheer this season.