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by Verónica Jarski
MarketingProfs blogger Veronica Jarski discuss World Cup 2010, the first World Cup played in the digital age.
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by Paul Chaney
MarketingProfs blogger Paul Chaney discusses the delicate balance between your personal and corporate branding.
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by Carlos Hidalgo
MarketingProfs blogger Carlos Hidalgo shares one of the most important lessons from his factory days and how it applies to business today.
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by Paul Barsch
MarketingProfs blogger Paul Barsch shares five strategies for surviving contagion to your business or image.
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by Bryce Marshall
MarketingProfs blogger Bryce Marshall shares easy takeaways for achieving relevance in direct digital marketing.
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by Jonathan Kranz
Most companies do a fairly good job keeping pace with technologies. But the harder, yet more rewarding, work involves keeping up with how people use the Internet to learn, communicate, shop, and entertain themselves. By matching your Web presence to your customers' Web habits, you stand the best chance of ...
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by Ted Mininni
MrketingProfs blogger Ted Mininni shares how Crayola created the Liv line for girls outgrowing their crayons.
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by Elaine Fogel
MrketingProfs blogger Elaine Fogel writes about the recently released National Media Survey of Radio Community Service Directors that indicates that radio media directors believe public service advertising is very or extremely useful.
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Having a mobile app can make sense for a B2B company, says Jennifer Leigh Brown in a post at the B2B Insights Blog. "But there are key considerations when deciding between investing in a mobile application instead of designing a mobile website," she cautions. And when money is tight, you ...
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by Ann Handley
MarketingProfs blogger Ann Handley introduces MarketingProfs vastly improved Digital Marketing World for 2010.
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by Ted Mininni
MarketingProfs blogger Ted Mininni discusses Method Laundry Detergent's new packaging and campaign.
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by Lisa Petrilli
My first-ever two blog posts have received 159 comments and have been tweeted 272 times. I'm simply stunned. But my foray into blogging has shown me that it can be a Herculean task to keep up with responding to comments and tweets while balancing clients and life. The reality is ...
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by Verónica Jarski
MarketingProfs blogger Veronica Jarski shares about how Blue Marble Ice Cream followed its dream to open an ice cream shop in Rwanda.
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by Ted Mininni
MarketingProfs blogger Ted Mininni discusses how less choices promote more sales by not overwhelming customers.
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by Michele Linn
MarketingProfs blogger Michele Linn suggests four considerations before starting a new content marketing initiative.
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by Paul Barsch
MarketingProfs blogger Paul Barsch provides the warning signs of contagion of your business.
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by Verónica Jarski
MarketingProfs blogger Veronica Jarski shares how non-profit organization Craft Hope changes lives by linking crafters and causes by using networking tools and social media.
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by Ted Mininni
MarketingProfs blogger Ted Mininni shares the secrets of Wegmans' success.
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by Stephanie Miller
MarketingProfs blogger Stephanie Miller discusses the importance of asking why for better business and customer relationships.
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by Ted Mininni
MarketingProfs blogger Ted Mininni talks about Ford Mustang's new advertising approach.
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by Paul Williams
MarketingProfs blogger Paul Williams discusses the importance of music in business, either when shopping or on hold.
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by Paul Barsch
MarketingProfs blogger Paul Barsch discusses how the health care industry is changing its look.
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by Matthew Grant
MarketingProfs Blogger Matthew Grant offers helpful remedies for an ailing blog.
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by Ann Handley
MarketingProfs blogger Ann Handley begin_of_the_skype_highlighting end_of_the_skype_highlighting begin_of_the_skype_highlighting end_of_the_skype_highlighting shares 30 lessons for B2B marketers at the B2B Forum 2010.
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by Abe Mezrich
MarketingProfs blogger Abe Mezrich shares the latest video from Marketing Obsessions.
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Most companies do a fairly good job keeping pace with technologies. But the harder, yet more rewarding, work involves keeping up with how people use the Internet to learn, communicate, shop, and entertain themselves. By matching your Web presence to your customers' Web habits, you stand the best chance of ... more
Having a mobile app can make sense for a B2B company, says Jennifer Leigh Brown in a post at the B2B Insights Blog. "But there are key considerations when deciding between investing in a mobile application instead of designing a mobile website," she cautions. And when money is tight, you ... more
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