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How can you become an excellent mentor at work? This from Intuit Mint covers the basics of ensuring mentorship is effective for your mentees and yourself. more
Marketing budgets at large businesses have dropped significantly relative to revenue in 2021, according to recent research from Gartner. more
Content is a powerful way for marketers to get their unique voice across. And what better way to showcase your passion for content than to put its creation and dissemination in the hands of your employees? more![The State of Gender Diversity in Marketing Roles [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/210727-infographic-lg.jpg)
Women are well represented in marketing in North America across all career levels, according to recent research from LinkedIn Marketing Solutions. more![12 Work-From-Home Productivity Hacks [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/210701-infographic-lg.jpg)
How can you boost productivity and set yourself up for success while working from home? Separating your work life and home life, firing up your energy levels, and maximizing your efficiency are key approaches. more
Some 45% of salespeople say they've received less coaching than usual or no coaching since moving to remote work, according to recent research from ringDNA. more![Marketing Jobs in 2021: Location and Salary Trends [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/210629-infographic-lg.jpg)
The COVID-19 pandemic drove a 177% spike in remote job listings for marketing roles over a six-month period, according to recent research from LinkedIn Marketing Solutions. more![Do Hiring Managers Check Job Applicants' Social Media Profiles? [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/210624-infographic-lg.jpg)
Fully 62% of hiring managers say they always check job applicants' social media accounts, and 29% say they sometimes do. more
Most sales professionals say salespeople are underappreciated in the business world, though more have been feeling appreciated since the onset of the COVID-19 pandemic, according to recent research from Pipedrive. more![Why Job Seekers Are Not Accepting Offers [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/210610-infographic-lg.jpg)
With hiring picking up in the United States, why are some job seekers not accepting offers? According to recent research from Talroo, various forces are influencing those decisions. more
In today's world, the traditional role of marketing in business hasn't just been flipped on its head, it's been reimagined entirely. Here's what to focus on to ensure Marketing remains relevant and respected. more
Marketers say their biggest challenge with freelance content creators is the time they need to spend managing those freelancers and bringing them up to speed on brand guidelines, according to recent research from Skyword. more
Modern marketers wear many hats. They're expected to accomplish numerous tasks, but formal training for most of those tasks doesn't exist—or it's considered less important than training for Sales. But systematic training for your marketing team is a must. Here's why. more![The Power of Writing Your Story [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/210527-infographic-lg.jpg)
Writing about your experiences and aspirations can have a wide range of personal and professional benefits. This infographic from Opyrus explores the power of personal storytelling and how it helps both mental and physical health. more
The average job tenure for chief marketing officers at large brands dropped in 2020 to the shortest it has been in more than a decade, according to recent research from Spencer Stuart. more
You may be qualified and experienced. But what sets you apart from the competition in today's competitive job market? A powerful personal brand. more
Every business function has its specialized vocabulary, but marketing terms are often vague or undefined—or their meaning is not agreed upon. A universal language is necessary for proving marketing's value to the execs in your company. Here's what you need to know. more
What are the salary ranges for some of the most common content marketing jobs? To find out, Managing Editor conducted a survey of 387 content marketers. more
It's become obvious in the past year that remote work is here to stay, or at the very least, expected to be combined with the traditional office. The success of that hybrid workplace of the future depends on thinking about communication in a new way. more
Right now, business agility is more important—and more multifaceted—than ever. It looks different for every company, but we all should be focused on these three aspects of it. more
If you want to prove Marketing's worth to your executives, you have to think in their terms—that is, sales, profit, and growth. Find out how in this article. more![How to Tell If You Have a Toxic Boss [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/210415-infographic-v2-lg.jpg)
Do you have a toxic boss? And if you do, what sort of leader are you dealing with? This flowchart infographic helps you answer those questions and provides advice. more![11 Home Office Decor Ideas to Improve Productivity [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/210325-infographic-lg.jpg)
A good home office setup can boost efficiency and promote problem solving. So, how should you decorate? more![126 Successful Businesses Started in Tough Economic Times [Infographic]](https://i.marketingprofs.com/assets/images/articles/sm/210311-infographic-lg.jpg)
The COVID-19 pandemic still affecting communities around the world, so it may seem a bad time to start a business. However, many successful companies have been founded during downturns, recessions, and depressions. more
The key factors linked to creating an inclusive workplace primarily involve the identity and actions of an organizations’ leaders, according to research from McKinsey & Company. more
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