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- As technology becomes central to marketing success, one theme stands out: In a tech-centric world, what role does creativity play? The infusion of technology into marketing can pose a fundamental, even existential question for marketers: Is there a role for creativity in a modern marketing program? more
Are there things small-company marketers are doing, in some cases out of necessity, that we should all consider incorporating into our routines? Is their hustle something we could all learn from? more- There are thousands of time-management and productivity tips and systems out there, but it's hard to know what really works. What can you do today that will boost your productivity throughout the year ahead? These 28 proven productivity hacks can help you boost your work efficiency and productivity tremendously. more
Most owners of small and midsize businesses (SMBs) say they work for more than three hours on the weekend and check business-related emails, calls, and texts during their free time, according to recent research from GetResponse. more
Most marketing and advertising hiring decision-makers in the US plan to expand their creative (nontechnical) teams in the first half of 2019, according to recent research from The Creative Group. more- Here's the hard truth: Most CMOs will never be able to get all their work done. Yet, Marketing is critical to the success or failure of organizations. The solution? A rigorous focus on the things that matter most. So here are three areas for CMOs to prioritize, and three to ... more
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Have you ever synergized with your tiger team to ideate how to move the needle? Who hasn't? Check out this humorous look at tech jargon to see what you know and, more important, see how you can sound like you know even more. more- People who work from home are more likely to be satisfied with their jobs compared with office-only workers, but they are also more likely to feel more disconnected from their coworkers, according to recent research from Porch. more
- Do people tend to smile or not smile in their LinkedIn profile photos? Is attire usually formal, business casual, or casual? How do profile photos differ among industries and by gender? more
![How Marketers Can Be Strategic Influencers, and Why Their Input Is Key for Companies [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180924-infographic-lg.jpg)
Marketers have heaps of customer and business insight to offer, and many CMOs want to contribute to their brands more strategically than they currently are. See why that's important and how you can make your marketing voice heard. more
The median starting salary for a corporate chief marketing officer (CMO) in the United States is expected to be $164,000 in 2019, according to recent research from The Creative Group. more![Budgets, Channels, and Technologies: Stats About Marketing Today [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180920-infographic-lg.jpg)
This infographic explores stats about email, mobile, content, budgets, and more all in one place. It also explains why these stats are key to your career. As digital marketers become more in demand, where will you excel? more![How a Clean Office Can Boost Your Productivity [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180830-infographic-lg.jpg)
A clean office doesn't just mean you're less likely to get sick. It can also make you more productive. Check out the infographic for motivation and tips on how to clean up your act. more
These nine actionable tips will help you assess your networking and interviewing skills so you can land the marketing job you want. more
Marketers need go beyond learning skills if they want to get a job. They should increase creativity, resiliency, and other characteristics—and employers should assess those types of traits when hiring. more
Job candidates say the factors most damaging to a potential employer's brand are a reputation for poor work-life balance and excessive turnover, according to recent research from MRINetwork. more![How to Make Money as a Writer [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180709-infographic-lg.jpg)
Freelance writers have options beyond blogging to make money in their fields. And brands should know what the going rates are and where to match up with qualified writers. more![How to Manage Change at Work [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180621-infographic-lg.jpg)
Change is inevitable, especially at work. Whether you have a new boss or a new task or responsibility, it's important to know how to manage change at work in a positive way. Here are some tips for managers and employees. more
When you're looking for a marketing job, it helps to get meta and figure out your personal brand. Here are some useful tips to help you find the right position. more![Landing a Marketing Job: What Matters to Hiring Managers [Infographic]](https://i.marketingprofs.com/assets/images/daily-data-point/070618-ddp-lg.jpg)
Hiring managers for creative (nontechnical) marketing jobs value resumes in a traditional format and place the most emphasis on interview performance for entry-level candidates, according to recent research from The Creative Group. more![How to Run a Meeting so Stuff Actually Gets Done [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180531-infographic-lg.jpg)
Meetings have a reputation for being boring time-wasters, but when run well, they can—and should—help make things happen. Follow these tips to run efficient meetings that help people get work done. more
Most marketing leaders expect to grow their teams this year, with digital talent being the most in demand, according to recent research from McKinley Marketing Partners. more![The Best Ways to Start and End Your Workday [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180420-infographic-lg.jpg)
By implementing routines to start and end your workdays, you can become less stressed and more productive. Here are 10 techniques you can begin using today. more![Nine Ways to Focus a Wandering Mind [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180330-infographic-lg.jpg)
We've all been there: You're in a meeting but haven't heard a thing. Your mind is somewhere else entirely. Next time, try some of these tips to stay alert, focused, and productive. more
Should companies allocate precious resources toward professional development and training for their marketing teams? Yes... but you need to ensure training effectiveness. Here's a four-step process for doing exactly that. more
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