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How are American Gen Alpha teens using AI? Which tech devices do they own? What types of media do they spend the most time consuming? To find out, researchers conducted a nationally representative survey of 1,000 US parents. more
AI video tools are reshaping marketing by merging generative innovation with authentic storytelling. Discover how Sora, Vibes, and other tool are helping brands create faster, smarter, more human video. Read more. more
Most CMOs say they are now using AI tools at least weekly for a range of job-related tasks, including to generate copy, find useful information, and challenge their thinking, according to recent research from Dentsu Creative. more![What Makes Customers Abandon Brands? [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/251111-infographic-lg.jpg)
Americans say the top reasons they'll abandon a brand are because of poor quality and rude customer service, according to a recent survey. more
AI-shaped search habits mean visitors expect instant answers, intuitive results, and trustworthy guidance. Strong onsite search now defines credibility and conversion for digital leaders. Read more. more
Your existing videos could be worth thousands in untapped pipeline. Discover how a quick 15-minute audit helps you repurpose old webinars into fresh, revenue-driving content. Read more. more
Catch up on select AI news and developments from the past week or so. Stay in the know. more
Voice AI gives SMB marketers the power to enhance customer experience, convert more leads, and drive measurable ROI from every call and interaction. Read more. more
AI tools trust structured, factual content—and press releases deliver exactly that. Discover why LLMs prefer press releases and how B2B marketers can use them to stand out in AI-driven search. Read more. more
Customer advisory boards help B2B marketers refine ABM programs through deeper insights, stronger alignment, and increased advocacy from key clients. Discover how CABs fuel better results. Read more. more
AI is redefining account-based marketing by accelerating execution, improving targeting precision, and freeing teams for strategic, human-led work that drives stronger B2B relationships and results. Read more. more
Fewer webinar registrations can mean better results. Narrowing your audience and optimizing for quality rather than quantity can generate higher pipeline and engagement. Read more. more- Catch up on select AI news and developments from the past week or so. Stay in the know. more
Agencies working with SMBs face rising pressure to prove ROI. Adding SaaS offerings helps create recurring income, retain clients, and differentiate services. Learn how. Read more. more
Most agency-side marketing strategists say their discipline is at a crossroads and often considered expendable by clients, according to recent research. more- Catch up on select AI news and developments from the past week or so. Stay in the know. more
![How AI Is Driving a Huge Organizational Paradigm Shift [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/251023-infographic-lg.jpg)
This infographic explores how artificial intelligence is bringing about the largest organizational paradigm shift for businesses since the Industrial and Digital Revolutions. more- Catch up on select AI news and developments from the past week or so. Stay in the know. more
AI-powered discovery tools are replacing traditional search, forcing marketers to rethink visibility. Learn how to optimize for AI and ensure your brand remains discoverable. Read more. more
AI adoption often stalls at experimentation. Discover how CMOs can scale marketing impact and achieve measurable ROI across teams. Read more. more- Catch up on select AI news and developments from the past week or so. Stay in the know. more
Discover how natural language interfaces are reshaping marketing workflows, democratizing data access, and driving smarter business outcomes in the era of applied AI. Here's why 2025 marks a turning point. Read more. more
Learn how the 4Ms framework strengthens go-to-market planning by aligning Marketing and Sales for better execution and measurable results. Read more. more- Catch up on select AI news and developments from the past week or so. Stay in the know. more
Generative AI is no longer a side tool for B2B marketers; it's transforming creative workflows, media planning, and marketing strategy across industries. Read more. more
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