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Catch up on select AI news and developments since the workweek ended February 20. Stay in the know. more![The 50 Most Admired Companies [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/260226-infographic-lg.jpg)
Apple, Microsoft, and Amazon are the best-regarded companies in the world, according to a recent survey of executives, directors, and industry analysts. more
B2B email marketing isn’t broken—it’s mismanaged. Learn how to simplify personalization, reduce volume, and use email strategically to support longer buying journeys and integrated campaigns. Read more. more
Some 68% of small business owners expect their marketing budgets to increase this year and 74% expect the time they spend on marketing to increase, according to recent research. more
Creative teams can’t afford chaos when pressure hits. Learn how structure, clarity, and smart process design help crisis-proof creative operations without limiting flexibility or innovation. Read more. more
What does the software buying process look like for B2B SaaS CMOs? Which factors have the most influence on narrowing down their vendor lists? To find out, researchers surveyed 101 CMOs who work for mid-market B2B SaaS companies. more![The Most Popular Mobile Apps in the US [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/260224-infographic-lg.jpg)
YouTube is the top app in the US by share of audience across every adult age group, and for both men and women, according to recent research. more
Poor data quality drains revenue, erodes CRM trust, and distorts pipeline reporting. Discover three strategic priorities revenue leaders can use to eliminate duplicates and build scalable growth foundations. Read more. more- Catch up on select AI news and developments since the workweek ended February 13. Stay in the know. more
![The 'Data Mirage' Affecting B2B Performance Marketing [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/260219-infographic-lg.jpg)
Issues like inflated signals, AI noise, and disconnected tools are combining to create a "data mirage" that's hampering B2B performance marketing effectiveness, according to recent research. more
Winning technical OEM deals requires more than a superior product. Learn how to map stakeholders, tailor messaging, and equip sales to navigate complex buying committees effectively. Read more. more
What volume of emails and text messages do people consider to be "too much" from a brand? To find out, researchers surveyed 6,000 consumers in Australia, Canada, New Zealand, the United Kingdom, and the United States. more
Growth in professional services firms comes from earning brand preference. Learn how strategy, commercialization, and culture must align to demonstrate expertise, deliver results, and build lasting client trust. Read more. more
Most digital marketing agencies don't think the health of the industry is very good right now, but most also expect revenue to increase this year, according to recent research. more![Why Human-First Marketing Matters [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/260217-infographic-lg.jpg)
This infographic explores how focusing on people's needs, language, and context can turn engagement into loyalty and action. more
AI isn’t taking marketing jobs—it’s changing what great marketers do. Discover how hybrid roles, human skills, and smarter hiring define success in the AI era. Read more. more- Catch up on select AI news and developments since the workweek ended February 6. Stay in the know. more
Data-driven ads are losing their edge. Learn how performance-creative strategies blend data and creativity to engage audiences, optimize campaigns, and drive measurable results. Read more. more
Most corporate event planners expect their costs to rise by 5% or more in 2026, according to recent research. more
AI-fueled content has created noise and skepticism. Discover why trust, perspective, and storytelling now define effective B2B marketing and sales—and how they drive growth. Read more. more
Most media buyers say they expect to increase their programmatic spend this year, according to recent research from Comscore. more![The 50 Strongest Global Brands [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/260210-infographic-lg.jpg)
WhatsApp, Samsung, and YouTube are the brands with the strongest appeal to consumers around the world, according to YouGov's annual rankings. more
Too much content is hurting enterprise marketing performance. Learn how to audit ruthlessly, repurpose winners, and focus on quality to drive real impact. Read more. more- Catch up on select AI news and developments since the workweek ended January 30. Stay in the know. more
![How AI Adoption Varies by Country [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/260205-infographic-lg.jpg)
Which countries have the greatest share of adults using AI-powered tools? To find out, Visual Capitalist examined global AI adoption data from Microsoft. more
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