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Catch up on select AI news and developments from the past week or so. Stay in the know. more![How Tech, Especially AI, Is Transforming Enterprise IT Networks [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250724-infographic-lg.jpg)
A major IT infrastructure shift is underway, with technologies like AI assistants and agents transforming what businesses need from their IT networks. more
What percentage of revenue are B2B enterprises devoting to marketing? What share of marketing budgets are going to personnel? How much are budgets expected to grow in the next year? more
People age 12-15 express more interest now in technology, fashion, beauty/makeup, and podcasts than those age 12-15 did in 2021, and less interest in computers, the environment, and the news. more- Catch up on select AI news and developments from the past week or so. Stay in the know. more
Most North American marketers say AI-powered tools could significantly accelerate their firm's marketing growth, according to recent research. more
Nearly all marketing agencies are raising their prices by at least a little bit this year, according to recent research. more![59 'Big Idea' Thought Starters [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250715-infographic-lg.jpg)
This infographic provides prompts around various areas, such as value, mission, and humor, to help you home in on your product's unique benefits and how to position it. more- Catch up on select AI news and developments from the past couple of weeks. Stay in the know. more
Chief marketing officers are increasingly optimistic, confident, and curious about generative AI, according to recent research from BCG. more
AI is no longer optional in ABM. Learn how B2B marketers are using it today, what's holding them back, and what's next. Read more. more- Catch up on select AI news and developments from the past week or so. Stay in the know. more
![Five Strategies of Business With Standout Productivity Growth [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250626-infographic-lg.jpg)
Businesses that undergo big jumps in productivity (value added per worker) tend to make one or more of five key bold strategic moves rather than gradually adjust their approaches over time, according recent research. more- Catch up on select AI news and developments from the past week or so. Stay in the know. more
Which marketing channels are most effective for IT services companies? Which channels are most disappointing? Which channels do marketers plan to increase their investment in? more
Taylor Swift's brand strategy reveals five marketing lessons rooted in long-term thinking, emotional storytelling, and ownership. Apply them to your own brand. Read more. more
Reaching decision-makers requires more than impressions. Learn how association media helps B2B marketers boost credibility and engagement. Read more. more- Catch up on select AI news and developments from the past week or so. Stay in the know. more
![The State of B2B Pipeline Growth in 2025 [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250610-infographic-lg.jpg)
This infographic looks at the top pipeline growth challenges facing B2B marketers, six common characteristics of high-performing revenue marketing teams, and other key insights from a recent research report. more- Catch up on select AI news and developments from the past week or so. Stay in the know. more
Fully 84% of consumers in the United States say they've opted in to receive texts from at least one business, up from 62% in 2021, according to recent research. more
New survey data shows how Agile practices and AI integration drive productivity, reduce stress, and support compliance in B2B marketing. Read more. more
Misaligned teams erode customer trust. Learn how to align B2B Marketing and Sales to drive consistent customer experiences and improve campaign outcomes. Read more. more
Discover how repeatable events help marketers scale engagement, streamline workflows, and drive performance across channels. Explore strategies and tools that make it possible. Read more. more- Catch up on select AI news and developments from the past week or so. Stay in the know. more
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