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![The Influence of Instagram [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/181011-infographic-lg.jpg)
Instagram has major potential to bring awareness to your brand—and you don't always have to pay celebrity prices to be seen. The channel is growing fast, in part thanks to the influence of advocates and small influencers. more![Social Selling for LinkedIn: Seven Practical Tips [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/181004-infographic-lg.jpg)
LinkedIn can do more than help you find a job. It's a great tool for selling your products and services as well. Here's how to use the platform to drive conversions. more![Budgets, Channels, and Technologies: Stats About Marketing Today [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180920-infographic-lg.jpg)
This infographic explores stats about email, mobile, content, budgets, and more all in one place. It also explains why these stats are key to your career. As digital marketers become more in demand, where will you excel? more![Holiday Marketing in October? Why Ad Campaigns Should Start Early [Infographic]](https://i.marketingprofs.com/assets/images/daily-data-point/170918-ddp-lg.jpg)
Marketers looking to make the most of their winter-holiday online advertising campaigns should not overlook the month of October, according to recent research from AdRoll. more![The Power of Micro-Influencers [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180913-infographic-lg.jpg)
Micro-influencers are often more effective than their higher-profile peers at helping your content push through consumers' overcrowded social media feeds—and they can be a much more cost-effective way to reach a new audience. more
If you've heard Reddit is a tough place to market, you've heard right—but changes to the platform have made it more marketing-friendly, and it can be one of the most effective social platforms for reaching new, relevant audiences. more
Which social networks are brands and agencies advertising on most? Are marketers more bullish about some paid social platforms than they are about others? more![Pinterest for Business: Seven Helpful Tips [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180816-infographic-lg.jpg)
Pinterest is still somewhat of a mystery to many marketers, but it can be a useful platform if that's where your audience is. Here are some ways to make sure your pinning is winning. more![The Science of Sharing: Who, What, Where, and Why [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180809-infographic-lg.jpg)
How can you encourage your audience to share your social media content? Understand who they are, what they want to share, which platforms they share on, and why they share. A good place to start is today's infographic. more![Facebook vs. Google: AdRank Auction Factors [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180806-infographic-lg.jpg)
Which advertising platform is best for your business? Check out how both Google AdWords and Facebook Ads work to get yourself ready to make some bids. more
Can you spot a real from a fake? Here are some tips to determine whether the Instagram influencers you work with are as influential as they claim. more
Want to increase your social presence while also boosting employee engagement? Here are 10 steps to launching a successful employee advocacy program. more
Promoting your content on the right platform at the right time can make all the difference in establishing your brand as a thought leader. Here are four steps to help you get there. more
Less time scheduling social posts means more time creating great social content. Here are some tricks for creating an efficient scheduling process and three tools that can help you get your content seen. more
There is a significant disconnect between what marketers post to social media and what consumers want to see brands post, according to recent research from Sprout Social. more
Looking for some social media marketing inspiration? Go beyond standard posts with these four unique and effective campaigns. more
The number of businesses selling via social media is increasing even as you read, especially on the king of all platforms, Facebook. Here's how you can harness Facebook's potential as an online store for your products or services. more
Facebook is the most used and the most valued social network by both B2B and B2C marketers, according to recent research from Social Media Examiner. more
It's harder than ever to grab your customers' attention. But if you allow them to share their opinions and experiences, they're more likely to engage with your brand—while creating marketing materials for you. Here are five ways to use UGC to your benefit. more![The Best Days and Times to Post on Social Media [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180521-infographic-lg.jpg)
The latest data from Unmetric shows the best times to post on Instagram, Twitter, and Facebook. Pay close attention: Each platform has its own peak days and hours. more
Social media and SEO are often viewed as mutually exclusive marketing practices. But that's not so. Here are five ways that SEO marketers and social media managers can work together. more![Eight Ways to Make Money on YouTube [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180427-infographic-lg.jpg)
Ads aren't the only way to make money on YouTube. Check out this infographic for other ideas to generate revenue from the video-sharing platform. more![The Updated Guide to Facebook Ad Placements [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/180426-infographic-lg.jpg)
Facebook can be an effective way to reach your audience—because it offers a variety of ad placement options depending on your goals. Check out this infographic to learn how to get the most out of your Facebook ads. more
Instagram influencers who have 1,000 to 5,000 followers tend to garner more engagement from their audiences than do influencers with larger followings, according to recent research from Mavrck. more
Which days of the week do brands post most on Instagram? Are there certain days when audiences tend to engage more with brand posts? more
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