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![Must-Know Email Marketing Stats for 2026 [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/251218-infographic-lg.jpg)
Did you know that 48% of emails are currently spam? Or how about that 77% of B2B buyers say they prefer to receive communication via email? Those are some of the stats uncovered by researchers when they reviewed third-party data sources. more
More than half of talent acquisition leaders say they plan to add autonomous AI agents to their teams in 2026, according to recent research. more
Are B2B marketers running out-of-home (OOH) ad campaigns? When they think of OOH advertising, what comes to mind? To find out, researchers conducted a survey of 101 senior B2B marketers. more![The Importance of Prompt Engineering for Small Businesses [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/251216-infographic-lg.jpg)
Some 27% of small business owners say AI prompt engineering is already a very important skill for their business, and 53% say it's an important skill to have long-term, according to a recent survey. more![The Modern Marketing Multitasker [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/251211-infographic-lg.jpg)
More than one in five marketers say their role has 10 more core responsibilities, according to a recent survey. more
What do companies that provide great customer communication excel at? What could companies do to enhance their digital communications? To find out, researchers surveyed 4,018 consumers. more
Some 95% of professional services marketers say it's important that their organization’s content show up in AI search, and 97% say their organization has undertaken at least some generative engine optimization (GEO), according to recent research. more![The Rise of Using AI Tools to Take Meeting Notes [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/251209-infographic-lg.jpg)
Some 19% of workers say they now frequently use AI tools to take meeting notes, according a recent survey of 1,000 full-time professionals more
At what point does brand messaging become too frequent? Why do people stay subscribed to brand communications? What makes brand messages feel relevant? To find out, researchers surveyed 1,200 people from around the world. more![The State of 'Job Hugging' Among US Workers [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/251202-infographic-lg.jpg)
Some 71% of American workers have been at the same job for more than two years, and 40% say they haven't looked for a new job in the past six months, according to a recent survey. more
How often do SMB marketers optimize their site landing pages? Which page elements do they test? How are they using AI for landing page optimization? What are the biggest optimization challenges they face? To find out, researchers surveyed 264 marketing professionals. more
What are B2B buyers' top frustrations with vendors? What do vendors most often misunderstand about buyers' companies? To find out, researchers conducted a survey of 350 B2B buyers more![How US Professionals Are Building Their Personal Brands [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/251125-infographic-lg.jpg)
Half of American professionals say a strong personal brand matters more than a strong resume in 2025, according to recent research. more
Most professional writers say they're now using AI tools for their work, and most also say that they think AI tools will lead to decreased opportunities for writers, according to recent research. more
LinkedIn's global ad revenue is forecast to jump by 18.3% this year and increase by another 18.5% in 2026, according to recent research. more![How to Make Your Social Media Strategy Feel Organic [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/251118-infographic-lg.jpg)
This infographic explores four approaches that marketers can take to connect meaningfully with audiences on social media. more![How SaaS Solution Preferences Are Evolving [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/251113-infographic-lg.jpg)
Some 38% of professionals say their firm canceled or downgraded legacy SaaS solutions in 2025, and 21% say they replaced legacy solutions with AI-native tools, according to recent research. more
How are American Gen Alpha teens using AI? Which tech devices do they own? What types of media do they spend the most time consuming? To find out, researchers conducted a nationally representative survey of 1,000 US parents. more
Most CMOs say they are now using AI tools at least weekly for a range of job-related tasks, including to generate copy, find useful information, and challenge their thinking, according to recent research from Dentsu Creative. more![What Makes Customers Abandon Brands? [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/251111-infographic-lg.jpg)
Americans say the top reasons they'll abandon a brand are because of poor quality and rude customer service, according to a recent survey. more
Most agency-side marketing strategists say their discipline is at a crossroads and often considered expendable by clients, according to recent research. more![How AI Is Driving a Huge Organizational Paradigm Shift [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/251023-infographic-lg.jpg)
This infographic explores how artificial intelligence is bringing about the largest organizational paradigm shift for businesses since the Industrial and Digital Revolutions. more
SMB decision-makers say their biggest current marketing challenge is not knowing what's working, according to recent research. more![Business Leaders' Perspectives on AI for Lead Gen [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250925-infographic-lg.jpg)
Half of business leaders expect AI to replace traditional search engines for lead generation within five years, according to recent research. more
A much higher share of American adults say they're more concerned than excited about the increasing prevalence of AI, according to recent research from Pew Research Center. more
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