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Video Marketing Tutorials: Writing

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  • Take 10: How to Successfully Describe Your Services
    Released on Oct 23, 2015 with Gillian Vallee
    In just 10 minutes, you'll learn how to craft a top-notch services description that can help you win more business. more
  • Take 10: Five Scannable Hot Spots in Your Copy That Boost Response
    Released on Nov 7, 2014 with Donna Baier Stein
    In just 10 minutes, you'll learn how to highlight the key selling points and calls to action by strategically placing them in the five hot spots your readers' eyes gravitate to. You'll walk away with tips on how to develop more persuasive and effective copy that is organized in a way that will encourage response. more
  • Take 10: Three Ways to Rewrite Your Copy to Boost Sales
    Released on Aug 15, 2014 with Donna Baier Stein
    In just 10 minutes, you'll learn three ways to revise and improve your email, website, or direct mail copy to generate a better response and boost your campaign profits. more
  • Take 10: Ten Tips to Make Writing More Fun
    Released on Nov 2, 2012 with Daphne Gray-Grant
    In just 10 minutes, you'll learn how to combat writer's block and enjoy writing great content! more
  • Take 10: Five Ways to Streamline Your Content Approval Process
    Released on Jun 29, 2012 with Daphne Gray-Grant
    In just 10 minutes, you'll learn five simple ways to make your content approval process less painful and more effective. We're going to guide you through the content creation and approval process so that you can focus on more important things, like your bottom line. more
  • Take 10 Author Series: Eight Commonly Misused Words and How to Use Them Correctly
    Released on Nov 25, 2011 with Mignon Fogarty
    In this Take 10 Author Series webcast, famed grammarian and best-selling author Mignon Fogarty shares critical tips for remembering the correct meanings (and spellings) of commonly misused words. more
  • Take 10: Six Quick Tips for Writing SEO-Friendly Content
    Released on Oct 14, 2011 with Erika Napoletano
    In this Take 10, you will get the low-down on writing copy that is keyword-rich but never boring or forced. more
  • Take 10: How to Hook More Customers with Tasty Linkbait
    Released on Sep 2, 2011 with Erika Napoletano
    In this Take 10, copywriting maven Erika Napoletano gives you tips for effectively posting links on popular social media platforms. more
  • Take 10: 5 Rules for Creating Powerful Calls-to-Action
    Released on Aug 26, 2011 with Doug Metzgar
    In this Take 10 tactical webcast, you'll be guided through a checklist of must-haves for creating calls-to-action that convert. more
  • Take 10: How to Create a Company Blog That Rocks
    Released on May 27, 2011 with Michael Miller
    In this Take 10, Michael Miller gives solid reasons for establishing a company blog, discusses where it should reside, and offers suggestions on the types of content to include as well as ideas on enlisting content contributors. more
  • Take 10: How to Use Google Analytics Filters to Clean up Your Data
    Released on Oct 29, 2010 with Justin Cutroni This online marketing seminar received 5 star(s)
    There are simple fixes that can be completed within a matter of minutes to improve the quality of your numbers and make them easier to analyze. Google Analytics specialist Justin Cutroni is here to show you how. more
  • Take 10: How to Write the Perfect Email Marketing Subject Line
    Released on Sep 3, 2010 with Stephanie Miller This online marketing seminar received 4.5 star(s)
    Presenter Stephanie Miller, vice president of Market Development for Return Path, gives you valuable tips for learning how to build great subject line writing into your process in five steps. It's hard work to get a great subject line every time. These five steps are so simple they are almost deceptive—just like a brilliant subject line. more
  • Take 10: How to Add Your SEO Keywords to Your Website Content
    Released on Jun 25, 2010 with Janet Driscoll Miller This online marketing seminar received 5 star(s)
    In just 10 minutes, Janet Driscoll Miller, the president and CEO of Search Mojo shares her keyword expertise and guides you through the process of knowing where and how to place keywords, how to get your content ranked high by search engines, and even how to work through the problem of page elements not recognized by search engines. more
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