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Take 10: Everything You Need to Know About LinkedIn Groups

Presenter:
Jason Alba
Released:
Fri., Jul. 16, 2010, 11am ET (8am PT)
Length:
10 minutes
Rating:
This online marketing seminar received 5 star(s)

Connect with your target audience by using LinkedIn Groups. Not just another LinkedIn feature, Groups lets you launch discussions or jump into the middle of them; become the gatekeeper of your own Group; and develop relationships with contacts and prospects. So, where do you start?

Learn the finer points of LinkedIn Groups, find Groups appropriate for you and discover how to share your brand once you are a member. Don't make the common mistake of not finding the right Groups or not taking advantage of your Group membership once you join.

Presenter

Jason Alba is a LinkedIn expert, the author of I'm on LinkedIn—Now What??? and I'm on Facebook—Now What? and CEO of the career management tool JibberJobber.com. He is passionate about all things related to career management, from understanding the job search and career management environment to knowing what professionals could do to create some kind of "job security." Jason brings this passion and energy in speeches and workshops across the country.

Who Should Attend?

This PRO webcast is for time-pressed marketers. If you don’t like taking notes, you’ll love the checklist. And if you want to learn during your commute (or at the gym, at a coffee shop, at the airport, or while walking your dog), even better. This Take 10 is portable.

What Will You Learn?

  • How to find the most meaningful Groups for your brand or business
  • How to communicate to the entire group
  • The value of creating your own group
  • Tips for establishing thought leadership via a Group
  • How to increase Group activity and bring more value to Group members

About our Take 10 Program

In just 10 minutes, each Take 10 webcast features step-by-step instructions on a narrow topic. Packed with takeaways, every episode comes with a handy one-page checklist, so there's no need to take notes. Just download the PDF. PRO members can now watch Take 10 webcasts using the MarketingProfs mobile app. Download the iPhone or Android app, and get smart on the go!

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