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Catch up on select AI news and developments since Friday, June 5. Stay in the know. more![The Tactics of 'Scrappy' US Small Business Marketers [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/260611-infographic-lg.jpg)
A third of small business owners say designing their own materials is the "scrappiest" cost-cutting marketing move they've made, according to recent research. more
Publishers often separate auction data from audience analytics, limiting revenue potential. Learn how combining both datasets creates stronger pricing strategies, better forecasting, and more defensible audience valuation. Read more more
Baby Boomers account for nearly one in five adult TikTok users in the United States, according to recent research. more
Fintech PR is more than media coverage. Learn how reputation, compliance, proprietary data, and targeted media relations help fintech companies build trust, attract partners, and support growth. Read more more
Only a quarter of senior marketers say their team's investments are fully driven by unified, real-time data, according to recent research. more![The 100 Most Valuable Global Brands in 2026 [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/260609-infographic-lg.jpg)
Google is the world’s most valuable brand in 2026, with a value of $1.5 trillion, according to recent research. more
Physical marketing captures attention, strengthens memory, builds trust, and creates emotional connections that digital channels often miss. Learn how to combine tactile and digital experiences for stronger results. Read more more
- Catch up on select AI news and developments since Friday, May 29. Stay in the know. more
![The Difference Between Sales Positioning, Messaging, and Storytelling [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/260604-infographic-lg.jpg)
Marketing teams are shifting from AI hype to practical tools that improve workflows, reduce repetitive work, support smarter decisions, and strengthen performance without adding complexity. Read more more
Most enterprise marketers say they do not spend a significant amount of time on experimentation, according to recent research. more
Nearly half (47%) of B2B buyers say they now use AI tools frequently when researching software vendors, according to recent research. more![The Top Rewards and Challenges of Small Business Ownership [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/260602-infographic-lg.jpg)
Some 83% of US small business owners say they're happier now compared with when they worked for someone else, according to recent research. more
- Catch up on select AI news and developments since Friday, May 22. Stay in the know. more
![How Americans Feel About AI and Their Personal Data [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/260528-info-lg.jpg)
Some 56% of Americans say they feel powerless to protect their personal data from Al, according to recent research. more
AI agents are revealing why brittle platform integrations hold marketing back, exposing connectivity as the real infrastructure challenge behind automation, workflows, and scalable performance. Read more more
Learn how CTV, programmatic audio, direct mail, and live events support B2B pipeline when coordinated across audience, messaging, measurement, and buying-stage intent to improve outcomes. Read more more
A quarter of marketers say they follow Agile marketing practices like scrums and sprints, according to recent research. more
Customers say speed is the biggest benefit of getting service from an automated agent versus a human agent, according to recent research. more
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