Go PRO Now
Get unlimited access to all of our exclusive marketing resources
Catch up on select AI news and developments from the past couple of weeks. Stay in the know. more![SEO Principles: A Guide for Beginners [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250710-infographic-lg.jpg)
This infographic provides an overview of key SEO principles such as webpage optimization, search engine rankings, and keyword research. more
Persona-driven AI is reshaping how marketers engage audiences, test ideas, and build brand trust through responsible, human-like interaction. Explore its role in modern marketing. Read more. more
Social media influencers say the top thing they look for in a brand partner is alignment on values, according to recent research. more
Agile transformation succeeds when Marketing is a strategic partner. Here's how marketing leaders can help lead Agility transformation across the business. Read more. more
Chief marketing officers are increasingly optimistic, confident, and curious about generative AI, according to recent research from BCG. more![Six Social Media Tips for Introverts [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250708-infographic-lg.jpg)
This infographic looks at how introverts can show up on social media without burning out. more
AI is no longer optional in ABM. Learn how B2B marketers are using it today, what's holding them back, and what's next. Read more. more![Top 10 Favorite Creator-Led Brands [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250703-infographic-lg.jpg)
Which brands led by celebrities and social media creators do people love most? To find out, researchers surveyed 1,000 shoppers in the United States. more
A study shows how emotionally resonant B2B ads can build brand strength and drive brand value and business performance. Read more. more
Some 45% of full-time professionals now have a hybrid work arrangement, down from 62% in 2022, and 46% say their organization has changed its policy to require more time to be spent in the office. more
Today's workers are turning to AI set goals, talk through problems, do financial planning, evaluate job performance, better understand colleagues, seek mental health support, get career coaching, and vent frustrations. more![The 25 Most Valuable Global Brands in 2025 [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250701-infographic-lg.jpg)
Apple is the most valuable brand in the world in 2025, with a brand value of nearly $1.3 trillion, according to Kantar BrandZ’s annual rankings. more
- Catch up on select AI news and developments from the past week or so. Stay in the know. more
![Five Strategies of Business With Standout Productivity Growth [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250626-infographic-lg.jpg)
Businesses that undergo big jumps in productivity (value added per worker) tend to make one or more of five key bold strategic moves rather than gradually adjust their approaches over time, according recent research. more
Leadership growth demands both reflection and action. Use these five practical steps to improve self-awareness, team impact, and decision-making. Read more. more
Association media offers reliable, first-party data rooted in professional intent—improving B2B targeting, engagement, and ROI through contextual trust. Read more. more
Most 53% small business owners say they are much happier now compared with when they worked for someone else, and 23% say they are somewhat happier, according to a recent survey. more
Enterprise SEO can quickly become chaotic across multiple sites. Use this strategic framework to simplify, scale, and optimize. Read more. more
![Why Millennials and Gen Z Make Good B2B Marketing Leaders [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250624-infographic-lg.jpg)
Which unique experiences and strengths make Millennial and Gen Z professionals good B2B marketing leaders? more
AI agents are reshaping workflows by scaling content, automating execution, and learning continuously across teams. See how to integrate them into your business. Read more. more
MarketingProfs uses single