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Catch up on select AI news and developments from the past week or so. Stay in the know. more![How AI Is Being Used in HR [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250605-infographic-lg.jpg)
Which human resources tasks does AI make easier? Which ones is it not ready to handle? How do employees feel about AI being used for HR? more
Discover how a simple, automated personalization framework can improve deliverability, engagement, and retention in your email marketing strategy. Read more. more
Fully 84% of consumers in the United States say they've opted in to receive texts from at least one business, up from 62% in 2021, according to recent research. more
New survey data shows how Agile practices and AI integration drive productivity, reduce stress, and support compliance in B2B marketing. Read more. more
Burnout is on the rise among marketers. Learn how to regain energy and purpose through actionable mindset shifts and creative renewal. Read more. more
What are the most common challenges that businesses face with martech implementations? What can teams do differently to avoid unsuccessful implementations? more![The 20 Companies With the Best Reputations in the US [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250603-infographic-lg.jpg)
Trader Joe's, Patagonia, and Microsoft are the companies with the best reputations among consumers in the United States, according to a recent poll. more
Misaligned teams erode customer trust. Learn how to align B2B Marketing and Sales to drive consistent customer experiences and improve campaign outcomes. Read more. more
Discover how repeatable events help marketers scale engagement, streamline workflows, and drive performance across channels. Explore strategies and tools that make it possible. Read more. more- Catch up on select AI news and developments from the past week or so. Stay in the know. more
![Nine Useful ChatGPT Prompts for Marketers [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250529-infographic-lg.jpg)
B2B marketers face competing pressures in data use and goal-setting. Ethical marketing offers a clear path to build trust, respect privacy, and improve marketing results. Read more. more
Some 62% of market researchers say their team is now using generative AI tools, up 23 percentage points from 2024, according to recent research from Market Research Institute International. more
Discover how data-driven marketing boosts personalization, decision-making, and ROI with practical tips to get started. Read more. more
Creative professionals say they expect demand for video production, motion graphics, and creative strategy services to increase most, according to recent research. more![18 Industries That Could Reshape the Global Economy [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250527-infographic-lg.jpg)
Which high-growth, dynamic industries could transform the business landscape in the coming years? more
Searchers—your potential customers among them—are no longer clicking through from search results to your webpages. Learn how to use answer engine optimization (AEO) to stay visible in zero-click search results. Read more. more- Catch up on select AI news and developments from the past week or so. Stay in the know. more
![How to Be a Great Storyteller [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250522-infographic-lg.jpg)
Fear of missing out isn't a gimmick—it's a tool. Discover how brands can use it to create memorable, shareable, and in-demand live experiences. Read more. more
Global ad spend on professionally produced news content will fall to $32.3 billion this year, a 33% decrease from 2019, according to recent research. more
What are senior marketers struggling with the most? Which challenges are growing in importance? To find out, researchers polled 281 marketing leaders. more![Uncertainty Is Fueling a Drop in US Employee Confidence [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/250520-infographic-lg.jpg)
Many employees in the United States feel uncertain about the economy and are not confident in the short-term business outlook of their employer, according to an analysis conducted by researchers at Glassdoor. more
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