The NOW Revolution: Make Your Business Faster, Smarter & More Social
- Jay Baer, Amber Naslund
- Matthew Grant
- Thu., Mar. 24, 2011, 12pm ET (9am PT)
- 90 minutes
Speed kills. It also wins. Today, every customer is a reporter and every employee is a potential marketer. The real-time Web has increased the pace of business to the point where you no longer have time for contemplation. Instead, you have to react to digital praise and punishment as it happens.
To succeed in this real-time environment, you need to change your company—from the inside out—to meet the challenges of The NOW Revolution.
In this dynamic session with social strategists and authors, Jay Baer and Amber Naslund, you'll learn the key changes companies are making to succeed—and thrive—in a world where five minutes feels like an eternity. Chock full of examples and real-world stories, you'll discover that the future of social business is a lot closer than you think.
This session is ripped from the heart of the newly published book, The NOW Revolution. Ten lucky attendees will be chosen at the end of the live seminar broadcast to receive a copy of the book! But you have to be online at the end of the live Q&A to qualify!
Jay Baer is one of the world's most popular social media strategy consultants and bloggers. His Convince & Convert social media blog is consistently ranked among the world's top marketing resources, and he speaks to tens of thousands of marketers annually at conferences and conventions. Founder of five companies, he's a digital marketing pioneer that started online in 1994. He's worked with more than 700 brands since then, including 25 of the Fortune 1000 (Nike, Pepsi, Sony, Cadbury, Conoco/Phillips, Procter & Gamble). He's a tequila-loving forest dweller with a passion for people, and spreads his "strategy first, then tactics" message like a digital dandelion.
Amber Naslund cultivates the Radian6 brand through speaking, content creation, and client strategy and support. For the past 15 years, Amber has worked with businesses of all sizes, and enjoyed a diverse career as a fundraiser, client services professional, marketing executive, and entrepreneur. She is a frequent speaker at conferences and private events, talking about the intersection of the web, communication, and business culture. Her blog has been been recognized among Forbes' 20 Best Social Media and Marketing Blogs By Women, as PostRank's top community management blog of 2009, as one of the Top 10 Social Media Blogs of 2010.
Who Should Attend?
If you're an owner, manager, marketer, customer service, or HR professional you'll tire out your hand taking notes during this seminar.
What Will You Learn?
- Why decentralization is the future of social media
- How to make social media a skill, not a job
- Ways to use social media to boost your internal communication effectiveness
- The three levels of social media listening (and which is right for you)
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