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Marketing Articles: Mobile

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  • by Scott Petinga
    Virgin Mobile will launch a program dubbed "SugarMama" that allows customers to get 75 minutes of airtime For those of you who are not familiar with Virgin Mobile, that basically equates to $7.50 or $0.10 per minute for the In order to obtain thier FREE minutes, a customer will have ... more
  • by Ann Handley
    Yesterday, Verizon launched a new cell-phone service that will chaperone your kids (and alert you if they wander beyond a perimeter that you set for them, Poynter's Al Meanwhile, the Boston ast week ran a piece about how state and national ruling bodies for youth soccer leagues have recommended that ... more
  • by Eric Frenchman
    I saw this post over at Reuters this week titled Virgin Mobile Introduces Ad-Subsidized Calls and my initial reaction was that it is a lame It conjured up memories of . After I ignored the sick feeling in my stomach, I thought about it for a few minutes and decided, ... more
  • by Scott Petinga
    As the adage goes there's always a first time for So today all the advertisers out there who are responsible for allowing so much #@$& crap to get by can actually take a deep breath and relax as I focus my attention on what I consider to be one of ... more

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