Most of us learned to share in kindergarten, maybe earlier if we had siblings. Who knew the art of sharing would become even more important when we became adults?

We've heard it, we've read it, we've even said it: To create and maintain a successful online presence, you need to be friendly and helpful—and you need to share relevant content. But is there a way to extend your brand while sharing content without being overtly promotional? Of course.

A positive experience with your brand lingers with those who encounter it. These 10 quick tips encourage you to share liberally and make it easy for others to find, use, and distribute your content... all the while subtly increasing your brand's influence online.

1. Multichannel Distribution

Use multichannel distribution media and platforms, such as Posterous and Tumblr, that allow you to assemble your content and send it via email. Once your branded content is distributed, users and fans can easily share it with others.