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by Verónica Jarski
Do men and women differ in how they use their mobile devices and social platforms? Yes, they do, according to recent reports. Those differences are highlighted in the following infographic.
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by Angela Natividad
Talk about a busy week in social business! Score a handy new trend-brainstorming tool. Find out how Instagram is making high-quality visuals easier to produce and share. Get tips on how to optimize Twitter tracking and shares. And see how Apple plans to change the way we work... again. Skim ...
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by Ash Kumar
Mobile app publishers and advertisers will want to know about the following new features announced by Apple at the 2014 Worldwide Developers Conference (WWDC).
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by Ayaz Nanji
Which types of content do people spend the most time viewing on mobile apps? Should publishers present images first? How much does load time affect engagement?
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by Ayaz Nanji
Mobile devices are now the most popular platform for interacting with marketing emails, but it's becoming increasingly difficult to turn those opens into clicks, according to a recent report from Campaign Monitor.
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by Angela Natividad
This week gave us a deluge of actionable tips for improving social strategy. See how Salesforce.com is taking on HootSuite, learn what Facebook has in mind for videos, get a breakdown of 10 effective types of social media posts, and take a look at Twitter's latest effort to facilitate e-commerce ...
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by Ayaz Nanji
Consumers in emerging markets prefer mobile devices made by Apple and Samsung, according to the results of a recent survey conducted by Upstream and Ovum.
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by Ayaz Nanji
Just over half (51%) of mobile phone owners over the age of 55 now have smartphones, up 10% from 1Q13, according to a recent report from Nielsen.
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by Chris Duskin
How do you revitalize your referral marketing to fit mobile? The following infographic is packed with referral marketing tips that marketers should consider when targeting mobile users.
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by Angela Natividad
Find out how Oreo turned snack hacks into a contagious campaign. See why fewer brands will be asking you to "Like" anytime soon, possibly the worst social media gaffe to date, how Esquire gave users a real reason to love 'em, and what video had every parent with an Internet ...
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by Angela Natividad
It's been a big week for Twitter! You'll get the skinny on all that, and you'll also learn about ideal social copy length for all major social networks, Facebook's new-and-improved right-column ads, and longer YouTube descriptions—not to mention all the ways #GameofThrones slid into your stream.
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by Ayaz Nanji
Some 59% of Americans age 65 or older report they now go online, a six percentage point increase from 2012, according to a recent report from the Pew Internet and American Life Project.
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by Angela Natividad
Which social networks drive the most engaged referrals? Do Facebook ads make sense? Are seniors taking to social media? Get the answers to those questions, plus the scoop on Twitter's Mesagraph buy and Evian's Spiderbaby.
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by Ayaz Nanji
The most popular Web-only retailer sites take an average of 2.99 seconds to load on mobile devices, two seconds longer than Google's recommended load time, according to a recent report from The Search Agency.
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by Angela Natividad
Facebook buys Oculus, and the crowd cheers (or does it?)! Twitter enables photo collaging and tagging. And one powerful project takes you back in time... via The Office. It's all in this week's #Socialskim!
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by Ayaz Nanji
Over three-quarters of consumers (77%) do not want to be tracked in retail stores via their cellphones without explicit consent, according to a recent report from OpinionLab.
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by Kerry O'Shea Gorgone
Marcus Nelson, founder of Addvocate, shares insights into how companies can empower employees as brand advocates (and why they should)!
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by Angela Natividad
Extra! Extra! Learn all about Facebook's mobile TED coup, Samsung's smart LinkedIn collabo, and what campaigns and videos roused the crowd this week. (Because if you watch nothing else today, you have to see the world from a GoPro on Superman's head.) Skim to fly high!
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by Verónica Jarski
As the business world grows increasingly mobile, more companies are using apps to engaging their customers. Are you? If not, check out these questions regarding whether (and how) to create an app.
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by Angela Natividad
Get the scoop on SXSW, which social brands people love most, why Facebook organic reach may vanish, and Twitter-powered Oreo cookies. And the Web turns 25. That's just surface-scratching. Skim for your social submersion!
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by Ayaz Nanji
Two-thirds of American mobile users (66.8%) now own smartphones, up 7% since October 2013, according to recent data from comScore.
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by Verónica Jarski
Before planning your strategy for mobile marketing, you need to know what the terrain is like. Here's a look at mobile marketing today—and its future.
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by Ayaz Nanji
Client-side marketers see improving customer experience as the most exciting digital opportunity of 2014, whereas agency marketers see mobile as the most exciting opportunity, according to a recent report from Adobe and Econsultancy.
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by Angela Natividad
Get the skinny on the selfie seen around the world, Apple's social media debut, ad platform updates, and Facebook's potential new toys (drones? Again?!). It's all a hop, skip, and a skim away.
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by Verónica Jarski
The forecast for content marketing in 2014 includes higher quality of content, multiscreen marketing, and bigger budgets. How does your content marketing compare with those predictions?
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![How Women and Men Use Social Media and Mobile [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/women-men-mobile-use-infographic-peek.jpg)
Talk about a busy week in social business! Score a handy new trend-brainstorming tool. Find out how Instagram is making high-quality visuals easier to produce and share. Get tips on how to optimize Twitter tracking and shares. And see how Apple plans to change the way we work... again. Skim ... more
This week gave us a deluge of actionable tips for improving social strategy. See how Salesforce.com is taking on HootSuite, learn what Facebook has in mind for videos, get a breakdown of 10 effective types of social media posts, and take a look at Twitter's latest effort to facilitate e-commerce ... more
![How to Bulk Up Your Referral Program [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/referral-peek.jpg)
It's been a big week for Twitter! You'll get the skinny on all that, and you'll also learn about ideal social copy length for all major social networks, Facebook's new-and-improved right-column ads, and longer YouTube descriptions—not to mention all the ways #GameofThrones slid into your stream. more
![Consumers Wary of In-Store Mobile Tracking by Retailers [Infographic]](https://i.marketingprofs.com/assets/images/daily-data-point/270314-ddp-lg.jpg)
![Becoming a Social Business: Marcus Nelson of Addvocate Talks to Marketing Smarts [Podcast]](https://i.marketingprofs.com/assets/images/articles/lg/140326-podcast-marcus-nelson-lg.jpg)
![How to Create a Great Mobile App [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/how-to-create-a-great-mobile-app-infographic-peek.jpg)
![The Mobile Landscape for 2014 [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/mobile-marketing-landscape-infographic-peek.jpg)
![What Will Content Marketing Look Like in 2014? [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/content-marketing-in-2014-infographic-peek.jpg)
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