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by Scott Forshay
Adopting lean principles for your mobile strategy ensures that complexity, rigidity, and friction are replaced with simplicity, adaptability, and speed.
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by Asi Erenberg
A mobile marketing strategy is crucial to an online retailer's success these days, and here's how to get your strategy working for you ASAP.
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by Verónica Jarski
Is your business friendly toward women? Here are 10 reasons why it should be.
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by Angela Natividad
Get the latest on Twitter (which just launched scheduled tweets), Facebook (which might implement a follow button!) and Google (which made headlines with plans to launch “shared endorsements”). See how people are retaliating. Also get the skinny on BuzzFeed’s plans for world domination, and a cool tool that lets you ...
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by Jed Singer
How do you make the transition from marketing strategy to actionable tactics in time for the holiday season? Here are three ways you can integrate social—and mobile—engagement into your holiday campaigns.
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by Verónica Jarski
Write SMS messages that rock by following the tips in this Text Marketer infographic.
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by Diego Larrea-Puemape
It's a natural step for Instagram to introduce profitable native advertising. And even as it introduces ads, Instagram is making assurances that you can control what you see. What else does it have to do to keep users and brands happy?
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by Angela Natividad
It was a big week for social and social TV. Read the latest on Twitter and Comcast's "See It" button for TV shows, Facebook's new media partners and newsfeed algo changes, and Taco Bell's Snapchat story. Also, ever wonder what a Twitter Card is? We'll tell you.
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by Ayaz Nanji
Pages on the mobile websites of Fortune 100 companies take five seconds on average to load, much longer than Google's recommendation of one second or less, according to a recent report by The Search Agency.
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by Verónica Jarski
If your company hasn't yet considered using responsive Web design, you might well want to, especially if many of your website visitors are using mobile devices to access your site content. Any many probably are...
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by Michael Linthorst
Email marketing is the perfect tool to grow your website traffic or boost your Web shop's conversion rates. But to do so, recipients first have to click the hyperlinks you included in your email.
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by Russ Fradin
Today's B2B marketers find themselves confronting a rapidly shifting landscape. Let's look at how you can tap into five developing trends that can help you steer your way to success.
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by Ayaz Nanji
Most consumers are willing to receive relevant mobile messages, alerts, and notices from trusted brands, according to a recent survey by mBlox.
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by Conrad Stoll
Everyone has an opinion on the newest iOS, the biggest design change since its inception. As the dust settles, we're looking at some of the best apps that were released alongside it and how you can look to them to take advantage of iOS 7's features.
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by David Llewellyn
Tradeshows are where up-to-the-second media such as Twitter come into their own, helping make the physical event virtual, and bringing something very localized to a wider—and potentially global—audience.
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by Andy Lombard
As a marketer, your every encounter with a smartphone-toting consumer should be considered an opportunity: They want to buy. You want to sell. But how do you make the connection happen?
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by Verónica Jarski
Find out what kind of information online search users seek and whether the search results they're served are truly helpful.
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by Ayaz Nanji
Tablet video viewing in the United States peaks in the evening, with primetime hours (8 PM to midnight, local time) constituting 25.7% of total views, according to a recent report from TubeMogul.
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by Anton Faulconbridge
This year, the number of people browsing the Web from mobile phones is expected to surpass the number using laptops, tablets, and desktop computers combined. App use has similarly exploded. So how can you make your app stand out from the crowd?
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by Angela Natividad
This week, we've got Twitter's upcoming IPO, Apple's latest product announcements (and the bevvy of competitor tweets that followed), how to get "verified" on Pinterest (and why), what brands tweeted on 9/11, and who's just been crowned king of viral video.
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by Ayaz Nanji
Most consumers online greeted Apple's announcement of its two new phones (iPhone 5S, 5C) and new iOS (iOS 7) positively, according to a recent analysis by NetBase.
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by Kevin Harwood
An iOS expert talks about what cheaper phones and faster chips mean for your apps.
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by Verónica Jarski
The mobile app market is fiercely competitive. Only businesses that create fresh, useful, and original apps will succeed in it.
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by Rene Cacheaux
Apple's ushering in a design overhaul, and it's expected to get adopted fast. What should marketers know about iOS 7? Here are the basics.
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by R.J. Talyor
Today's consumers are mobile, on the go, sending and receiving messages of all types. The fundamental practices outlined in this article provide a solid foundation for how to communicate with mobile subscribers appropriately and comfortably using SMS.
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![10 Reasons Why Your Marketing Needs to Be More Attractive to Women [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/Girl-Power-Infographic-peek.jpg)
Get the latest on Twitter (which just launched scheduled tweets), Facebook (which might implement a follow button!) and Google (which made headlines with plans to launch “shared endorsements”). See how people are retaliating. Also get the skinny on BuzzFeed’s plans for world domination, and a cool tool that lets you ... more
![Top Tips for Writing Successful SMS Marketing Messages [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/Top-Tips-for-Writing-Successful-SMS-Marketing-Messages-peek.jpg)
![How to Do Responsive Web Design Right [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/responsive-design-getting-it-right-infographic-peek.jpg)
![How People Search Online [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/infographic-using-search-part2-levelwing-peek.jpg)
![Mobile Minute [Video]: What the New iPhones Mean for Your Apps](https://i.marketingprofs.com/assets/images/articles/lg/130912-iphone-5c-lg.jpg)
![Seven Do's and Don'ts of Mobile App Marketing [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/infographic-7-dos-and-donts-of-mobile-app-marketing-peek.jpg)
![Mobile Minute [Video]: How to Get Your Apps Ready for iOS7](https://i.marketingprofs.com/assets/images/articles/lg/130905-video-cacheaux-lg.jpg)
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