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by Angela Natividad
The week in social was action-packed. Get an Old Spice "internetervention," see how Pinterest plans to get personal (and monetize compulsive recipe-sharing), find out what Facebook and the bubonic plague have in common, and get step-by-step tips on improving your crowdfunding strategy.
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by Joseph Pigato
Did you get a piece of this holiday pie, or were you left out in the cold with just a piece of coal to show for your troubles? Now that the holiday season is behind us, here are lessons about what marketing teams can do to make the holidays in ...
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by William Arruda
Understanding these trends will help you to strategize ways of harnessing them to enhance your brand and expand your career success.
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by Tricia Heinrich
2014 promises to be just as transformative as 2013 was. Here are five trends that will be affecting marketing; keep them top of mind.
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by Ali Behnam
The digital landscape continues to change at light speed. Here are six key resolutions that digital marketers should follow to make sure they are delivering better than expected results in 2014—and beyond.
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by Verónica Jarski
To find out what makes consumers more likely to purchase products online—and to learn more about their behaviors—check out this infographic.
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by Jake Jeffries
Unfortunately, mobile marketing has fallen victim to misconceptions. So, let's clear up six of the biggest ones.
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by Angela Natividad
Find out what unique and promising technologies debuted at CES. Get the skinny on Facebook's recent acquisition, glean new ways to use Tweets, and find out how Ben & Jerry's (of course!) used recreational marijuana legalization in Colorado to its advantage. Skim to sate your social munchies.
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by Ayaz Nanji
Handsets made by Apple are not the mobile devices most sought after by consumers in four key global markets, according to a recent report by Upstream and YouGov.
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by Vladimir Gendelman
Even as technology evolves and online marketing grows, print is (and will remain) an effective tool for delivering your marketing messages to your audience.
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by Angela Natividad
It's a new year, filled with promise (and some fresh digital elbow-rubbing)! Learn about Facebook's tentative plans for building Pages via mobile, check whether your Snapchat got hacked... and find out how to share your Instagram 2013 highlights with the world. It's all a skim away.
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by Verónica Jarski
Let's look back at the significant marketing trends and events in 2013 that may shape our marketing in 2014.
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by Angela Natividad
It's list-making time, but there's more in this issue than best-of and prediction lists. Also see how Beyoncé broke the social 'Net, why one family's holiday video went viral, what's next for content marketing, and what gifts you get when Bill Gates is your Secret Santa. Skim your merry way ...
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by Ayaz Nanji
Worldwide, most mobile media users (65%) used their devices to purchase goods or services in 2013, according to a recent report by MEF.
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by Christina "CK" Kerley
Tailored to marketers, this presentation covers what the Smart Revolution is and why you need to begin focusing on these emerging technologies. It also lays out a five-point framework of best-practices, with examples.
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by Angela Natividad
Where did the year go? Catch up on trend briefings for 2014, an epic year-in-review, the latest in Tumblr mobile ads, and a thought-provoking video that arrived just in time for International Disability Day. Skim to start winter break with social peace of mind.
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by Joe Gillespie
Whether in the form of a book, a movie, or a marketing campaign, great storytelling will always resonate with audiences. As consumers become increasingly mobile and social, however, they want to interact with the story, not just be exposed to it.
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by Steffan Berelowitz
Responsive Web design has become the gold standard for website redesign projects due to its fluid nature and ability to adapt to the size of device screens.
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by Ayaz Nanji
Ad networks and exchanges delivered impressions, clicks, and conversions at the lowest costs of any digital advertising channels in the third quarter of 2013, according to a recent analysis by Neustar Aggregate Knowledge.
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by Christina "CK" Kerley
We are about to move from an age of smartphones... to an era of smart everything. And in this era, technology will not only change how we market our brands but also transform the core brands themselves.
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by Gregory Kennedy
Envisioning the future of the mobile marketing industry is certainly challenging. Nevertheless, to guide marketers through the 2014 mobile planning process, outlined here are some important trends and innovations.
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by Ayaz Nanji
Across all industries, 16% of sales driven by email now happen via a mobile device, with 56% of those mobile sales completed on a tablet and 44% on a smartphone, according to a recent report by Yesmail.
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by Verónica Jarski
To help boost your email marketing conversions, check out these suggestions from a Monetate infographic.
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by Ryan Golden
Your plate is full... every day: payroll, inventory, scheduling, employee issues... the list goes on and on. Now, Small Business Saturday is around the corner, and some of you are asking, "Is it worth adding to my plate?"
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by Verónica Jarski
Follow the hashtag's rise from little-known keypad symbol to social media must-have... Check out this infographic from Offerpop.
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