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by Ayaz Nanji
Most online shoppers say they want to know what other customers think about a product before purchasing it on an e-commerce site, according to a recent report from VWO.
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by Angela Natividad
'Tis the season for best-ofs and top-tens. We've got Facebook's Year in Review (plus the skinny on its new “Google-killing” search feature), trends for 2015, Instagram's challenge to Twitter in the usership arms race, and the 10 most-shared video ads of 2014. Skim for some holiday cheer.
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by Ayaz Nanji
Marketers hoping that the rapid shift toward mobile devices will help simplify their email approaches during the holiday season may be disappointed, according to a recent report from Return Path.
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by Angela Natividad
Get the week’s scoop on new Tumblr CTAs, discounts via Twitter Offers, Thanksgiving Vines, and Hemingway in 15 seconds. Skim for your second tryptophan high (or is it low?)!
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by Seamas Egan
This holiday season, email marketers and online retailers are in a Hunger Games of their own: Keeping their emails alive—and out of the spam folder—will determine their ability to survive this season.
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by Emily Konouchi
Using video in email should be a no-brainer, because emails with video are the ones that subscribers find most memorable. But the email-video combo is still a rare pairing. Here's how to use it to your benefit.
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by Verónica Jarski
Looking at the past can help you prepare for the future. So, here's what Black Friday e-commerce looked like last year.
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by Ayaz Nanji
Moms are using their smartphones throughout the shopping process both online and in stores, according to a recent report from BabyCenter.
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by Ayaz Nanji
What are the best days and times to send mobile push messages? How long should those notifications be? What should they say?
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by Ayaz Nanji
Some 61% of senior marketers say they have some form of mobile strategy implemented or in development, but few believe they have managed to fully integrated mobile into their overarching marketing plan, according to a recent report from the CMO Council and SAS.
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by Ayaz Nanji
More than half (53%) of US consumers say they will use a mobile device to research or purchase products this holiday season, according to a recent report from Burst Media.
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by Ayaz Nanji
Consumers are still converting at a higher rate on desktops than on mobile devices, according to a recent report from Marin Software.
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by Angela Natividad
How'd the US midterm elections play out on social? Which brands are pushing out 'staches for Movember? Why won't Beyoncé use Twitter, and can memes make it on the big screen? Skim for the answers to these burning social questions!
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by Ash Kumar
The US has finally caught up with global trends, and the mobile screen has become the primary screen. That fact will define not just the mobile landscape but also all digital media strategy in 2015.
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by Angela Natividad
Get the skim on Ello's self-imposed ad ban and Taco Bell's attention-grabbing social wipeout. You'll also see how YouTube video shares stack up against native videos on Facebook (not well), and find new ad offerings on Tumblr and Snapchat. Skim for the social score.
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by Angela Natividad
Get the latest on the Nobel Peace Prize winners, Facebook Stickers, improving your Pinterest SEO, and an exhilaratingly scary South Korean guerrilla stunt. Skim it to take a social leap!
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by Ayaz Nanji
Most enterprise marketers (88%) say they are already using digital retargeting to re-engage users who haven't converted or purchased on initial visits, according to a recent report from Marin Software.
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by Dan Gorgone
Day 1 of the MarketingProfs 2014 B2B Forum was, as expected, both highly educational and downright entertaining, featuring speakers Scott Stratten, Stacy Darling, Susan Emerick, Shane Snow, Marti Konstant, Tom Webster... and many, many others.
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by Angela Natividad
Every week brings us fresh social surprises. This week, we'll show you the latest offerings and campaigns from Twitter, Facebook, Pinterest, and Instagram; a gorgeous kickoff video for the launch of BBC music; and a bevy of tools to help you create social media images with ease. Skim to slide ...
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by Sharmin Kent
Sales and Market may clash over how to communicate with mobile customers, but to be successful, Sales and Marketing must learn to work together.
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by Liora Brener
Businesses need to do more than just provide wonderful products. They also need to provide excellent customer service. Apps can help businesses do that.
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by Angela Natividad
What's Ello, anyway? Get its story. We also found the first-ever Brand Vine chart (Top 10 Vines). And we look at how brands responded to the iPhone 6 bending (yes, that was a thing) and how the dramatic vampire series Twilight may live on... via Facebook. Skim to boost your ...
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by Mark Penson
Smartphones and tablets are changing our lives. We've never been more connected... and never has it been easier for us to share our thoughts, feelings, and opinions—or for marketers to collect them.
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by Eric Holmen
Inbound phone calls convert at up to 10-15 times the rate of traditional Web clicks. Meanwhile, Apple, Google, Twitter, and Amazon recently released products or features that merge calls with multiscreen experiences. Here are five steps to help you deal with what's coming.
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by Cezar Kolodziej
Consumers have made a dramatic shift toward mobile, and it's time that marketers finally do the same. These three steps will help you integrate mobile messaging into your marketing campaigns.
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'Tis the season for best-ofs and top-tens. We've got Facebook's Year in Review (plus the skinny on its new “Google-killing” search feature), trends for 2015, Instagram's challenge to Twitter in the usership arms race, and the 10 most-shared video ads of 2014. Skim for some holiday cheer. more![Five Mobile Email Trends to Watch This Holiday Season [Infographic]](https://i.marketingprofs.com/assets/images/daily-data-point/121214-ddp-lg.jpg)
![What Might Black Friday E-Commerce Look Like This Year? [Infographic]](https://i.marketingprofs.com/assets/images/daily-chirp/nextopia-black-friday-ecommerce-infographic-peek.jpg)
Every week brings us fresh social surprises. This week, we'll show you the latest offerings and campaigns from Twitter, Facebook, Pinterest, and Instagram; a gorgeous kickoff video for the launch of BBC music; and a bevy of tools to help you create social media images with ease. Skim to slide ... more
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