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by Razwana Wahid
You pour weeks into preparing for launch. You finally release the product and eagerly wait for sales to pour in. Yet, they don't. You blame the product: Should we add features? Are the colors wrong? But maybe, your copy is what's falling short.
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by Ayaz Nanji
Some 88% of consumers in the United States say they have logged in to websites or mobile apps using their social media accounts—an 11% increase since 2014—according to two recent reports from Gigya.
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by Angela Natividad
Get the latest on Facebook's new livestreaming feature, LinkedIn's social selling measurement tool, and Instagram's new ads API. Also: how Getty's making it easier to score royalty-free content... no matter what device you're using. Skim for the social skinny!
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by Blaise Lucey
What if you could make your emails more interesting? And, what if, by making them more interesting, you could increase opens, click-throughs, and conversions?
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by Ayaz Nanji
Some 58% of consumers in the United States say they have shopped online while watching TV, according to a recent report from Blackhawk Engagement Solutions.
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by Angela Natividad
Learn about Amazon's support for startups launching products. Also: Yahoo Livetext, managing relationships with short-form content creators, and the socnet growing the fastest. And is Twitter really cracking down on stolen jokes? Skim to stay in step.
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by Ayaz Nanji
Some 280 million people worldwide are "mobile addicts" who launch applications on their devices 60 times or more per day on average, according to a recent report by Flurry from Yahoo.
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by Buddy Vaughn
Usually, advertising doesn't come cheap, but it can be cost-effective—if you do your homework ahead of time and follow some best-practices.
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by Angela Natividad
This week, get the breakdown on YouTube's 360° ad format, and new tools for managing native Facebook content. We'll also tell you about Airbnb for Business, which hashtags Instagram bans (and why), and how to maintain your social prowess among vacationers. Skip to stay in step over the summer!
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by Alon Even
How mobile app makers and marketers learn from their peers' mistakes is what empowers them to create an app that engages users. So let's take a look at three common mistakes—and how to avoid them.
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by Momchil Kyurkchiev
For marketers considering push notifications in their mobile marketing strategy, these tips for triggering hyper-personalized notifications will help build brand loyalty, as opposed to pushing users away.
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by Yuriy Boykiv, Rob Douglas
Here's how you can reach Hispanic consumers, who are far less likely to access the Internet from a desktop computer, but more likely to own and use a smartphone, than non-Hispanics.
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by Verónica Jarski
To reach this summer's estimated 222 million travelers, the global travel industry must engage travelers offline and online. Here's a look at the top five digital business trends affecting travel this summer.
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by Angela Natividad
Learn how Facebook plans to own the entire consumer journey. (Yes, we'll talk about Moneypenny, too.) Also: tools that'll up your GIF game, create instant replays, and save Periscope videos; and why bloggers would rather work with you... not agencies.
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by Ayaz Nanji
Most smartphone owners in the United States say they check their device multiple times an hour on average, according to a recent report from Gallup.
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by Cory Munchbach
The Apple Watch has been making a splash with consumers since its launch. For brands, it offers a key moment to make a very personal connection with customers.
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by Angela Natividad
It's an exciting week when sharks and fireworks combine... and brands hopped on both. Also: Facebook is changing how it measures cost per click (CPC), ways to market better on LinkedIn, and a little app called Bunkr that will transform the way you wow a crowd. And much more... Skim ...
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by Angela Natividad
Find out how to access Buyable Pins and Facebook Messenger payments, learn about Facebook's ad-revenue-share offer, and hear Mark Zuckerberg's incendiary theory about where social is headed. Skim to stay in social shape!
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by Ayaz Nanji
Some 85% of all Millennial parents say they use smartphones to help them shop while in stores, according to a recent report from Retale.
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by Adam Rossow
Smart wearable devices are giving marketers the most complete customer data ever. Here's a look at how wearables are transforming market research and what marketers need to keep in mind.
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by JD Nyland
Here's how you can use location data—right now—to boost engagement, offer more personalized experiences, and build loyalty with users.
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by Angela Natividad
This week we'll introduce you to Snapchat's 3V ad model, where to buy 360° VR-friendly images, a better way to track social ROI via Google, and a Twitter offering that highlights products and places (and how to buy or book them).
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by Angela Natividad
Find out about Google's redesigned Trends, how Twitter autoplay affects advertisers, which ad campaigns might win Lions, how to make millennial- and social-friendly infomercials, and why silent video's making a comeback.
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by Angela Natividad
Pinterest is gearing up as a significant e-commerce player; we'll show you how to take advantage. Also, Twitter's making data easier to use in real-time, and Instagram and Vine are improving their look and feel to stay sticky. Skim to start your summer social!
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by Mallory Lee
Ideally, your mobile app will do more with a push message than simply display an "FYI" or reminder. Here are some new ways that you may not have considered before for using push and inspiring action.
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![Consumers' Social Login Preferences in 2015 [Infographic]](https://i.marketingprofs.com/assets/images/daily-data-point/120815-ddp-lg.jpg)
This week, get the breakdown on YouTube's 360° ad format, and new tools for managing native Facebook content. We'll also tell you about Airbnb for Business, which hashtags Instagram bans (and why), and how to maintain your social prowess among vacationers. Skip to stay in step over the summer! more
![Top Five Global Trends Shaping the Travel Industry [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/150721-global-travel-trends-infographic-lg.jpg)
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