Go PRO Now
Get unlimited access to all of our exclusive marketing resources
by Laura Forer
Is your blog working as hard as it should? Check out these five tips for generating more engagement and leads from your blog.
more
by Cassie Nelson
Marketing content takes time, energy, and effort to produce. And even when you think you're doing it right, your efforts may fall flat. These quick tips for creating and distributing content can help you succeed.
more
by Christian Neri
Facebook to spend millions on original shows, hits major user milestone; YouTube's VidCon announcements and its experimental app open to all; Instagram tires to make you share more; Reddit's big video effort; why you can't just focus on paid social; more!
more
by Ayaz Nanji
Which phrases in headlines are most effective in encouraging people to engage with articles on Facebook? To find out, Buzzsumo examined the performance of 100 million article headlines published this year.
more
by Christian Neri
Google becomes the biggest job-search platform; Snapchat maps help users meet up; LinkedIn makes comments expressive; Music.ly's original programming with big partners; Instagram Stories user base soars; GIF's 30th anniversary...
more
by Laura Forer
Lights, camera, action! But before you get to that point, check out these 11 questions to ask yourself about creating a marketing video for your brand.
more
by Ayaz Nanji
The Walking Dead was the most talked about television show on social media during the 2016-2017 season, according to recent research from Nielsen.
more
by Ayaz Nanji
Marketers say search engine marketing and social media advertising are the most effective paid channels for distributing content, according to recent research from Ascend2.
more
by Laura Forer
Marketers know that video can be an effective medium, but figuring out the best way to use videos can be a challenge. Today's infographic shows how to use explainer videos throughout your marketing funnel and gives you 10 specific video and distribution ideas.
more
by Ayaz Nanji
The popularity of a website appears to be the most important factor Google's search engine takes into account when ranking a page, according to recent research from SEMrush.
more
by Christian Neri
Apple's Business Chat vs. Messenger; Twitter's big redesign; why Yahoo's grand social media Tumblr plan failed; Facebook's paid news subscriptions, profile cover videos; Instagram's archive feature and sponsored-content labels; Snapchat's self-serve ads...
more
by Laura Forer
Whether you're creating a podcast or you're just advertising on one, this infographic has all the important stats and facts you need to know about the medium and how to use it as a marketer.
more
by Ayaz Nanji
Most bloggers write their posts during business hours and do their blogging from home, according to research from Orbit Media Studios.
more
by David Spark
This could have been titled "How and Where to Get More Funding for Content Marketing"—because it benefits nearly all business departments and functions. These are the arguments that can get you more budget from the C-suite for content marketing.
more
by Christian Neri
Facebook gives parents control with teen messaging app; Instagram vs. Snapchat for small business; Facebook, WhatsApp revamp photo features; the only social listening tool for Reddit; Facebook's mid-roll ads underwhelm; social media B2B trends...
more
by Ayaz Nanji
Some 96% of online advertisers say they are concerned about their ads' appearing alongside fake-news content, according to recent research from Brightroll.
more
by Laura Forer
Mastering keyboard shortcuts can cut down on production time—and, even better, make you look like a pro. Get started with this list of more than 50 WordPress shortcuts.
more
by David Spark
Here's a surprising fact: Just because you're a good writer or video or audio producer doesn't mean you're a good content marketer. Many of us are still making these 16 mistakes.
more
by Christian Neri
Skype mutates to take on Snapchat and Messenger; LinkedIn Groups gives brands an edge; Instagram now has links and Messenger ad integration; 2016's worst brand social media fails so far; Reddit's becoming a full-fledged network; much more!
more
by Laura Forer
We now consume content wherever we are, whether at home or at work or en route to a store. And our gadgets have changed from stationary computers to myriad types of devices that we carry and wear.
more
by Shannon Matthews
Blogs add an inherently personal touch, making your brand feel more human to your readers. Which is why they're a trusted source of information.
more
by Kerry O'Shea Gorgone
Message strategist Tamsen Webster explains "The Red Thread"—a framework for structuring communications that will move your audience to action.
more
by Christian Neri
Facebook inks original-video pact and massive e-sports deal; young workers use Instagram to evaluate workplaces; Snapchat's Custom Stories perfect for branded events; Facebook tests food delivery; Instagram gives brands more engagement than Facebook...
more
by Laura Forer
How are B2B and B2C marketers using content marketing? What's working, what's not, and how do marketers feel about it? Check out today's infographic, which is loaded with B2B and B2C content marketing stats, facts, and tips.
more
by Christian Neri
This week: A radical shift pitting Facebook against LinkedIn as the professional's social network; a search revolution with Google Lens; Instagram vs. Snapchat with face filters; Facebook's war against clickbait and fake live videos; Twitter's new privacy features; chatbots in search results...
more
![Five Mantras That Can Lead to More Leads From Your Blog [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/170705-infographic-lg.jpg)
![11 Questions to Ask Before You Create a Marketing Video [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/170623-infographic-lg.jpg)
![10 Things You Can Do With an Explainer Video (And Why You Should Do Them) [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/170620-infographic-lg.jpg)
![Marketing and Podcasts: What You Need to Know [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/170614-infographic-lg.jpg)
![Fake News, Real Concerns: How Misleading Content Affects Advertising [Infographic]](https://i.marketingprofs.com/assets/images/daily-data-point/090617-ddp-lg.jpg)
![50+ Keyboard Shortcuts for Using WordPress Like a Pro [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/170606-infographic-lg.jpg)
![How Content Reaches a Constantly Connected Audience [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/170601-infographic-lg.jpg)
![How to Incite Action With Marketing: Use 'The Red Thread.' Tamsen Webster on Marketing Smarts [Podcast]](https://i.marketingprofs.com/assets/images/articles/lg/170531-podcast-tamsen-webster-lg.jpg)
![Content Marketing Stats and Trends in 2017 [Infographic]](https://i.marketingprofs.com/assets/images/articles/lg/170523-infographic-lg.jpg)
This week: A radical shift pitting Facebook against LinkedIn as the professional's social network; a search revolution with Google Lens; Instagram vs. Snapchat with face filters; Facebook's war against clickbait and fake live videos; Twitter's new privacy features; chatbots in search results... more
MarketingProfs uses single