In this Teach Me How seminar, we'll show you 10 ways you can quantify the return on your marketing through a consistent content approach. You'll also learn how to use content to create an appealing destination that your customers can't wait to visit again and again.
, Blogging Strategy
, Content Marketing
, Content Strategy
, Corporate Blogging
, Teach Me How
In this Teach Me How seminar, you'll learn which email engagement tactics and best practices will ensure your emails stand out, get opened, and generate the ROI you seek. You'll leave with resources upon resources to help you develop awesome emails that Adele would open and approve!
In this PRO seminar, we'll share the top digital trends that will deliver today and into the future. We'll walk through the best of what's ahead while gaining insight and tips for real-world application in digital communications, roadmap creation, and most importantly, performance optimization. We'll expose false predictions and shine a light on the trends you shouldn't ignore. You'll leave with the knowledge and actionable information you need to succeed in digital marketing in 2017.
In this PRO seminar, we'll provide you with 10 tips and actions you can implement immediately to do more with your data—no expensive tools required! Whether you have an analytics team or you have no support at all, we'll show you how to get more from your data and so you can stop struggling and start gaining valuable insight.
In this PRO seminar, we'll share how exhibitors, regardless of size or budget, can develop and execute an effective and strategic event marketing measurement strategy. You'll learn how to use the right tools to justify your event's budget, and take away tried-and-true tips such as how to calculate the optimal booth size and number of personnel needed to achieve maximum results.
In this PRO seminar, you'll learn how web marketing programs should target the "sweet spot" between website performance and campaign performance, allowing marketers to take a whole-funnel approach.
This seminar will delve into some of the challenges marketers face when extracting meaningful and actionable insights from their web analytics data and lead you to more—more leads, more conversions, more sales, more ROI.
This PRO seminar will provide marketers with a proven approach to accurately measuring the results of their events efforts.
Many marketers are embracing content as a cornerstone of their marketing efforts. You probably are, too. In this PRO seminar, we'll answer your toughest content marketing questions.
This PRO seminar and first class of MarketingProfs University's B2B Lead Roundup course will show you how to set the stage for success by identifying your targets and basic metrics, establishing qualifying buying stages, generating demand, and converting and continually nurturing leads.
Join us for the PRO seminar, No BS Social Media: How to Drive Real Revenue with Social Media Marketing, and discover a relentlessly practical, business-value perspective of social media marketing that focuses on achieving results: measurable improvements in sales, profitability, efficiency, and brand value.
Learn how to apply SMART goals (Specific, Measureable, Attainable, Relevant, Time-Bound) to your social media campaigns and measure audience Attention, Attitude, and Action. Includes advice based on use studies from Dell, LinkedIn, the Humane Society of the United States, and others.
Join us for this FREE preview seminar of the B2B Forum 2011 and discover what's working now in B2B marketing. Journey with four speakers from the B2B Forum 2011 and explore ways to generate more leads and sales from four key programs—marketing automation, online communities, email, and video marketing.
Learn how to frame market research in terms of profitable impact. You'll discover how to establish the connection between using research to understand your customers and improved business performance.
Learn solid tactics that you can use to put a new pep in your pay per click step. Insights and concepts will be illustrated with real examples of companies like yours. You'll leave with sharp ideas that you can implement right away, and an opportunity to achieve double, if not triple, digit improvements in your monthly PPC campaigns.
Measurement is an essential part of any marketing program. Don't miss this seminar that provides the latest best practices and tools to set social media marketing metrics and measure your social media marketing programs.
If you are considering attending our October event in Chicago, here’s your chance to listen to some of the thought leaders who will be speaking there ...
You have formulated a social media strategy, but have you put metrics in place, too? Here's how.
Today's event marketers need predictive information to help them allocate budgets and get the best bottom line results possible. But how do you quantify the value of a trade show exhibit?
Online marketing professionals have been monitoring the success of their websites for a little over ten years now. They have been using the Internet to test alternatives in marketing strategy, messaging, positioning, offers, promotions and more. Today, these techniques can be directed at the offline world as well.