Management

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• If We Humanize Business, Can We Escape the Matrix? Maddie Grant Guests on Marketing Smarts [Podcast]
  In this week's episode of Marketing Smarts, author Maddie Grant explains why the new world of communication afforded by social media requires that organizations shed their mechanistic perspective—and become more ...
• No Pain, No Gain: Jonah Lehrer Discusses Debate, Dissent, and Creativity on Marketing Smarts [Podcast]
  One of the rules of traditional brainstorming is... "Don't criticize anyone's ideas." But does that work? "Criticism is really good for the imagination," Jonah Lehrer explains in this week's episode ...
• The Mindset Is the Message: Amber Naslund and Matt Ridings Talk Social Business on Marketing Smarts [Podcast]
  What does "social business" mean? On this week's episode of Marketing Smarts, Amber Naslund and Matt Ridings tell me why the key to being a social business depends less on ...