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• Your Twitter ID and You
  If you attended MarketingProfs' Digital Marketing Mixer, you would have heard keynote speaker Gary Vaynerchuk bemoan his choice of Twitter ID: GaryVee. In retrospect, he said, the handle—chosen quickly for ...
  Marketing Inspiration, Personal Branding, Social Media, Twitter
• Twitter for Timeliness
  "What are you doing?" Twitter asks. What an existential question! But from the company's roots as a slightly nosy oddity in 2006, users have responded in unexpected, and quite interesting, ways. ...
  Interactive Marketing, New Media, Social Media, Twitter, Word-of-Mouth
• Life Is Tweet
  "Twitter has become an essential tool for PR, and has relevance for almost every type of business," says Sandra Fathi, president of Affect Strategies. Here are only a few of ...
  Customer Loyalty, Public Relations, Small Business, Twitter
• Springtime for Twitter
  Unless you happen to be Mel Brooks, the idea of using Adolph Hitler as a comic foil would sound like a bad idea. And—at first—you might not approve of this ...
  Marketing Inspiration, Social Media, Twitter, Videos