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• The Career-Search Game Changer: Your Video BioWilliam Arruda, Catharine Fennell
  When you strip away the basic requirements expected of marketers—hard skills and experience—what's left? Everything that can't be said in a resume! Learn how to stand out and let your ...
  Career Management, Content, Creativity, Job Search, Videos
• Tips for Hiring and Supporting Your Social Community Manager
  Social savvy isn't just about being on the right social networks; it's about knowing how to communicate and troubleshoot on them, too. These waters can be choppy; hence, more and ...
  Community, Job Search, Social Media
• Personal Branding Trends: The Top 11 for 2011William Arruda
  Staying ahead of personal-branding trends will keep you visible and vital in your marketing career. Learn these 11 personal-branding trends for 2011, and let your brand take center stage.
  Career Management, Forecasts, Google, Job Search, Marketing Tips, Personal Branding, Social Networking, Videos
• Job-Market Secrets: How to Build Your Network in 12 DaysDebra Feldman
  Networking is the best job-search method and generates more than 80% of new hires. Constantly nurturing your relationships and strategically developing new contacts puts you on the inside track to ...
  Career Management, Job Search, Networking, Personal Branding, Referrals
• A New Job-Search Paradigm: A Darn Good Resume Is Not Candidate Marketing!Debra Feldman
  Most job seekers start their job-search process with many of the same ineffective steps—holdovers from a time before the rise of technology and social media. A job search, like successful ...
  Career Management, Job Search, Market Research, Social Media
• Direct Marketers Facing Longer Unemployment
  The job outlook for unemployed direct marketers has deteriorated sharply: The median length of unemployment among those actively seeking work is now 12.0 months, compared with 6.5 months reported a ...
  Career Management, Job Search, Research Summaries
• Marketing Hiring to Rebound in Early 2010
  Digital and direct marketing hiring is on track to rebound in early 2010: 46% of hiring managers plan to add staff in the first quarter, up from 30% who said ...
  Forecasts, Job Search, Research Summaries
• Employers to Hire Cautiously in 2010
  Encouraging news about the economy may be easing fears of employers, as 20% of companies plan to add full-time permanent employees in 2010, up from 14% last year, according to ...
  Career Management, Job Search, Research Summaries, Segmented Research Data
• Brother, Can't You Spare the Time?
  Though the recession may be drawing to a close, we are still dealing with the stark reality of very high unemployment rates. Many people have been without work for far ...
  Community, Job Search, Recession
• Pew Report: Internet Use in the Recession
  Nearly 7 in 10 Americans (69%), or 88% of US Internet users, have used the Internet to cope with the recession, according to a new report from the Pew Internet ...
  Customer Behavior, Economic Crisis, Job Search, Networking, Recession, Research
• Twitter + Wine = Dream Job
  With all that negativity about today's job market, a bit of lightheartedness doesn't hurt, right? Well, looks like Murphy-Goode Winery in Sonoma City, has done so by creating THE dream ...
  Blogging, Career Management, Corporate Blogging, Facebook, Job Search, Social Media, Social Networking, Twitter, Video Blogs, Videos, Web Content
• My Big Fat Job List
  Looking for a job in what CNN calls the "worst job market" in decades? To help with your search, we've compiled a Big Fat List of some of the most ...
  Career Management, Economic Crisis, Job Search, Websites
• The Golden Rule of Networking
  "For several months," says Lori Feldman in an article at MarketingProfs, "I've been asked almost weekly to help someone who's just lost a paycheck to find their next one." Sound ...
  Google, Job Search, Marketing Inspiration, Personal Branding
• Advice to Out-of-Workers: Read This Before You 'Network' With MeLori Feldman
  Before you ask me to go to work for you, go to work for yourself. When you've implemented the suggestions above, I'm more receptive to helping you connect with your ...
  Blogging, Collaboration, Facebook, Google, Job Search, LinkedIn, Networking, RSS, Twitter, Websites
• Successful Networking Through Personal BrandingDaniel Schawbel
  Some 80% of available jobs are never advertised, and over half of all employees obtain their jobs through networking. The most important component of a successful job search is your ...
  Career Management, Facebook, Job Search, MySpace, Personal Branding, Social Networking
• Stop Digital Dirt From Undermining Your EmploymentWilliam Arruda
  Over one-third of employers have eliminated a candidate because of "digital dirt"—information about you online that is either unflattering or inconsistent with the image you would like to portray. Digital dirt ...
  Career Management, Google, Job Search, Writing
• Never Look for a Job AgainWilliam Arruda
  What if you never had to look for a job again? Try a job search role reversal: Instead of seeking out jobs, have them come to you. That's the future ...
  Career Management, Job Search, Personal Branding, Social Networking
• Ten Tips for Perpetual Career Management: Forget the Corporate LadderWilliam Arruda
  The ladder is the most enduring metaphor for career advancement, yet it is no longer constructive to think of your career progression as climbing a ladder. In today's dynamic knowledge economy, ...
  Career Management, Google, Job Search, Social Networking
• The Four Principles of 'Career Distinction'William Arruda
  Professional success today requires that you change the way you think about your career—by treating career management as an ongoing activity. Creating your personal brand helps you do so—with the ultimate ...
  Career Management, Job Search, Personal Branding
• Managing Your Marketing Career in a Web 2.0 WorldWilliam Arruda
  It's no longer the world of work you knew when you graduated from college. The tried and true career management techniques you've been using just don't work in today's marketplace. ...
  Blogging, Career Management, Google, Job Search, LinkedIn, Social Networking, Videos