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SlideShare: How-to articles covering the latest marketing tactics, tips, and strategies.
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How to Use SlideShare for Lead Gen With E-BooksAshley FausUsing SlideShare for content marketing (think videos, documents, infographics, e-books, presentations...) can increase brand awareness and drive traffic to your website. But how can marketers use SlideShare for lead generation?
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How to Turn One Long-Form Article Into Nine Pieces of ContentJoe GriffinLong-form content is highly effective, but producing it can burn through time—our most precious resource as marketers. What can busy content marketers, who must create more and more high-performing content, ...
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How to Repurpose Your Content Correctly [Infographic]Verónica JarskiExtend the life and reach of your content by repurposing it in various engaging ways.
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#SocialSkim: #LoveWins Across Social, Plus More Stories in This Week’s RoundupAngela NatividadFind out how to access Buyable Pins and Facebook Messenger payments, learn about Facebook's ad-revenue-share offer, and hear Mark Zuckerberg's incendiary theory about where social is headed. Skim to stay ...
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Eight Powerful SlideShare Features You May Not Be Using [Infographic]Barry FeldmanThere are a ton of reasons that top brands—and small companies—are active on SlideShare: It provides an enormous opportunity for any content marketer.
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Content Marketing: The Leftover TrickTim MatthewsIt struck me this Thanksgiving that marketers could take a lesson from turkey gumbo—what I call the "leftover trick" for content marketing. Here are five simple ideas to get you ...
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How to Repurpose Your Content Into an Ideal SlideShare DeckChris BrownSlideShare is one of the world's most powerful B2B sites, and business executives use it much more often than they use other social networks. Your content needs to be there ...
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10 Marketing Lessons From the World CupJosh HaynamThere are lessons for all marketers in these 10 marketing plays that helped the 2014 World Cup become the most watched in history.
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Who Do Marketers at Midsize Companies Retweet?Ayaz NanjiMashable is the most retweeted brand by marketers at midsize companies, according to a recent report from Leadtail and DNN Software.
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Five SlideShare Tips for Getting Your Content NoticedYou've produced content for your website, blog, and social networks... but why stop there? Extend your content's reach to SlideShare's 60 million monthly users, who view a whopping 130 million ...
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How-to Articles
- Reversing the Revenue Decline: Three Crucial Steps for Marketing ... by Chris Martinez
- Get Your Message Into the Inbox: The Importance of Warming Up a ... by Gib Olander
- Five Use Cases for AI in B2B Marketing (Beyond Content ... by Dev Ganesan
- We Don't Need Your Pride, We Need Your Respect: The LGBTQ+ ... by Dr. Joel Davis Brown
- How to Safeguard Brand Reputation in an Increasingly Risky ... by Janak Bhawnani