Presentations: How-to articles covering the latest marketing tactics, tips, and strategies.

• How to Use SlideShare for Lead Gen With E-BooksAshley Faus
  Using SlideShare for content marketing (think videos, documents, infographics, e-books, presentations...) can increase brand awareness and drive traffic to your website. But how can marketers use SlideShare for lead generation?
  Content, Content Marketing, E-Books, Lead Generation, LinkedIn, Presentations, SlideShare
• The Naked Truth About Public Speaking: Tips for Delivering a Winning PresentationMelissa Drozdowski
  How can you overcome a fear of public speaking? How can you deliver a winning presentation that encourages your audience to applaud, give you high marks on post-presentation surveys, and ...
  Career Management, Content, Humor, PowerPoint, Presentations, Sales
• Embrace the Squirrel: How to Achieve Genuine Breakthroughs in Your Communications EffectivenessTim Pollard
  Communication matters. In organizations without effective communication, leaders can't lead, products don't sell, and projects don't get funded. Which presents a paradox: if it's that important, why does most communication ...
  Brand Positioning, Marketing Communications, Positioning, Positioning Statements, PowerPoint, Presentations, Public Speaking
• 10 Things You Can Do With an Explainer Video (And Why You Should Do Them) [Infographic]Laura Forer
  Marketers know that video can be an effective medium, but figuring out the best way to use videos can be a challenge. Today's infographic shows how to use explainer videos ...
  Advertising, Content, Content Marketing, Email Marketing, Facebook, Instagram, Landing Pages, Management, Marketing Strategy, Presentations
• Happy 30th Birthday, PowerPoint! A Look at the History of the Presentation Powerhouse [Infographic]Laura Forer
  Love it or hate it, PowerPoint is a fundamental tool for most marketers and salespeople. On its 30th birthday, check out how it has evolved from overhead-projector assistant to ubiquitous ...
  AI, Career Management, PowerPoint, Presentations
• 11 Tips on How to Plan, Prep, and Deliver a Killer Presentation [Infographic]Laura Forer
  Most marketers say presentations are critical to their jobs, but must also say they have anxiety about public speaking. What's a marketer to do? This guide offers helpful tips for ...
  Career Management, Creativity, PowerPoint, Presentations, Public Speaking
• Improve Your Marketing Communications With Insights From Neuromarketing (Part 1 of 2)Lawson Abinanti
  To ensure your marketing communications engage and convince your audiences, you'll need to understand how the human mind works. These are the six characteristics of the decision-making part of the ...
  Behavioral Marketing, Brand Positioning, Content, Customer Behavior, Customer Experience, Customer Insight, Customer Relationships, Marketing Communications, Positioning, Positioning Statements
• How to Improve Your Presentation Before You Even Open PowerPointAlexAnndra Ontra
  PowerPoint files, and the information contained within them, are a valuable business (not just marketing or sales) asset. Presentation management unlocks the value of that asset, empowering everyone to make ...
  Career Management, Content, Marketing Operations, PowerPoint, Presentations, Sales
• Four Tips for Effectively Training Your Marketing TeamMike Strayer
  Most marketers strive to communicate as effectively as possible—except, unfortunately, when they're training fellow marketers. Because that's when, for some reason, PowerPoint takes center stage.
  Career Management, Management, PowerPoint, Presentations, Time Management
• Six Ways to Destroy Your Public Speaking Heebie-JeebiesSunday Mancini
  The fear of public speaking is as old as humanity itself. Snakes in the stomach. Sweaty palms. The urge to run away... If you can relate, maybe it's time for ...
  Career Management, Presentations, Sales

Presentations: Podcasts containing in-depth interviews with smart marketers from all walks of life.

• How to Incite Action With Marketing: Use 'The Red Thread.' Tamsen Webster on Marketing Smarts [Podcast]by Kerry O'Shea Gorgone
  Message strategist Tamsen Webster explains "The Red Thread"—a framework for structuring communications that will move your audience to action.
  Content, Corporate Communications, Marketing Smarts, Presentations, Strategy
• Why Your Marketing Doesn't Work: Tamsen Webster Talks to Marketing Smarts [Podcast]by Kerry O'Shea Gorgone
  Communication expert Tamsen Webster explains why most marketing and sales messages fail to drive action; she also shares the surprisingly simple secret to more effective messages.
  Brand Positioning, Corporate Communications, Marketing Smarts, Presentations, Sales
• Presentations: 'Show and Tell' Author Dan Roam Talks to Marketing Smarts [Podcast]by Kerry O'Shea Gorgone
  Show and Tell author Dan Roam explains a new way to craft presentations that will grab (and keep) your audience's attention and inspire them to take action.
  Career Management, Content, Customer Behavior, Marketing Smarts, Presentations, Sales
• Whiteboard Selling: Author Corey Sommers Talks to Marketing Smarts [Podcast]by Kerry O'Shea Gorgone
  Corey Sommers, SVP of whiteboard strategy at Corporate Visions, is also co-founder of WhiteboardSelling, where he was CMO. In this episode of Marketing Smarts, he discusses the book he co-wrote with David Jenkins, Whiteboard Selling: Empowering Sales Through Visuals.
  Customer Acquisition, Marketing Smarts, Personalization, Presentations, Sales, Strategy
• Persuasive Presentations: Communication Expert Nancy Duarte Talks to Marketing Smarts [Podcast]by Kerry O'Shea Gorgone
  Presentation expert Nancy Duarte shares tips for creating marketing presentations that persuade, and talks about how she and her husband disrupted the graphic design industry with the startup they ran out of their California apartment.
  Content, Content Strategy, Marketing Smarts, Presentations, Public Speaking, Small Business, Webinars

Presentations: Online seminar broadcasts from the best minds in marketing

• How Comedy Principles Can Make Anyone a Better Public Speaker (Even You)Broadcast on 1/19/2017 with David Nihill
  In this PRO seminar, we'll show you what makes something funny by deconstructing the stand-up comedy process. You'll learn how to apply easy, actionable steps from some of the very best presidential speeches and TED Talks, as well as how to translate comedy principles into public speaking skills for a business or marketing audience. You'll leave with the tools you need to deliver more memorable, entertaining, and engaging presentations … every time.
  Humor, PowerPoint, Presentations, Public Speaking, Writing
• Discover Your Presentation PersonaBroadcast on 11/10/2016 with Scott Schwertly
  In this PRO seminar, you'll learn about Badge, a first-of-its-kind skills assessment system that will help you discover your natural presenter type—so you can dazzle any audience on any topic any time. We'll also share lessons from past and present speakers who have mastered the art and science of presentations. You'll leave with actionable tips on how to discover and improve your communication style to achieve your greatest success.
  Personas, PowerPoint, Presentations, Public Speaking, Writing
• Inspire Change Through Speeches, Stories, Ceremonies, and SymbolsBroadcast on 1/21/2016 with Nancy Duarte, Patti Sanchez
  Develop a plan to help you lead people through the five stages of transformation. Learn how to use speeches, stories, ceremonies, and symbols to help you succeed as a leader. You have the potential to not only anticipate the future and invent creative initiatives, but also to inspire those around you to support and help execute your vision. This PRO seminar will help you harness that potential and put it into play.
  Career Management, Presentations, Public Speaking, Sales
• The Presentation Revolution: Build, Design, and Deliver Compelling PresentationsBroadcast on 11/19/2015 with Scott Schwertly
  In this PRO seminar, you'll learn presentation secrets to help you build, design, and deliver fire-breathing, wing-flapping, roar-bellowing presentations that will have your audience hanging on your every word. We'll walk you through a step-by-step approach focusing on engrossing content, captivating storytelling, and the arresting design needed to deliver a top-notch presentation.
  Brand Management, Marketing Strategy, Presentations, Public Speaking
• MarketingProfs University: PreZentation Techniques to Reduce Public Speaking Stress and Increase ConfidenceBroadcast on 2/13/2014 with Beth Buelow
  This PRO seminar will provide you with techniques for calming your mind and preparing yourself to speak up and out in groups with both confidence and authority, even if your knees are knocking.
  Marketing Strategy, Marketing Tips, Presentations
• MarketingProfs University: Presentation Elevation—How to Educate, Inspire, and EngageBroadcast on 2/14/2013 with Michael Weiss
  This PRO seminar and kick-off class of MarketingProfs University's Presentations Unleashed will teach you how to make a powerful impression on your audience and leave them energized and inspired by your ideas.
  PowerPoint, Presentations, Public Speaking, Strategy

Presentations: Tutorials — tactical marketing know-how in just 10 minutes from subject matter experts

• Take 10: How to Make Your Graphs and Charts Effective Communication ToolsReleased on 4/3/2015 with Richard Goring
  In just 10 minutes, we'll show you how to achieve more with your graphs and charts. You'll learn how to create and use visuals in PowerPoint more effectively, which graphs you should use to illustrate your data, as well as how to avoid common mistakes.
  Content, Engagement, PowerPoint, Presentations, Take 10
• Take 10: Stop Wasting Your PowerPoints! How to Squeeze All the Good Stuff OutReleased on 5/16/2014 with Jon-Mikel Bailey
  In just 10 minutes, you will learn how to extend the reach of your PowerPoint presentation through various social tools, resulting in more views and greater interest in your brand or service. You'll be able to put the content you've already created to work right away with these easy, yet effective, tips.
  Content, Content Marketing, Marketing Challenges, PowerPoint, Presentations, Take 10, Web Content