Marketing Tips

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• How to Write an Effective Survey QuestionnaireRobert J. Kaden
  Marketing Tips, Surveys, Writing
• RSS: What's in It for Marketers?Eric Frenchman
  Marketing Tips, New Media, RSS
• Ten Effective SEO Design Tips (to Impress Visitors—and Search Engines)Barry Fenning
  Keywords, Links, Marketing Tips, SEO, Web Content, Website Design
• The Three Ps of Successful MarketingRickey Gold
  The most important areas of marketing are the three Ps: positioning, presentation and panache.
  Branding, Marketing Inspiration, Marketing Tips, Positioning
• 5 Simple Techniques for Getting Better Results From Qualitative ResearchMichael Antman
  Market Research, Marketing Smarter, Marketing Tips
• The Fundamentals of Permission-Based Email MarketingNeil Anuskiewicz
  Email Lists, Marketing Tips, Measurement, Permission Email Marketing, Segmentation
• Word of Mouth Marketing in Five Easy StepsAndy Sernovitz
  Creativity, Marketing Plans, Marketing Tips, Measurement, Word-of-Mouth
• Four Ways to Get More Out of Your Annual Planning and BudgetingJim Lenskold
  Much as you might dread it, planning and budgeting are not going away. So you may as well make the effort to get more value out of the process. It's ...
  Marketing Budgets, Marketing Tips, Metrics, ROI, Targeting
• Is Your IP Address Whitelisted?Neil Anuskiewicz
  Email Marketing, Email Service Providers, Marketing Tips, Permission Email Marketing
• Left Brain, Right Brain: Creating a New Business ModelTed Mininni
  There is currently a fundamental shift in business thinking. In fact, business leaders are embracing, with great impact, the concept of integrating analytical abilities and creativity. And this is where ...
  Creativity, Customer Experience, Marketing Inspiration, Marketing Tips
• The Seven Deadly Sins of Marketing Professional Services OnlineDoug Stern
  Selling intangibles is hard work. Putting together a successful Web site that peddles intangibles is even harder. Here's a look at the top sins that many professional services sites—maybe most—commit... along ...
  Marketing Tips, Services Marketing, Web Copy, Website Design, Websites
• Five Ways to Attract (and Hold!) More Qualified LeadJonathan Kranz
  B2B Marketing, Case Studies, Copywriting, Lead Generation, Lead Quality, Marketing Tips, Segmentation, Testimonials
• Small Business Branding: The Personal ConnectionWilliam Arruda
  Branding, Collaboration, Management, Marketing Tips, Personal Branding, Small Business
• Five Steps to Making Marketing Projects...Well, EasierJana Eggers
  Do you remember that Dilbert panel where Dilbert follows a building map to find the marketing department? Upon arrival, he finds Grecian columns, a party that would make Bacchus proud, ...
  Collaboration, Marketing Inspiration, Marketing Smarter, Marketing Tips
• Five Simple Techniques for Getting Better Results From Qualitative ResearchMichael Antman
  The most effective research isn't necessarily the most rigidly designed. In fact, a loosely designed program—whether qualitative or quantitative—may not appear as "scientific" at first glance, yet sometimes can do ...
  Collaboration, Market Research, Marketing Tips
• Five Components of Effective Sales and Marketing CommunicationMark Organ
  In today's sophisticated marketplace, overcoming communication obstacles is critical—especially early on in the sales process. It is increasingly obvious that the competitive battle for customers is being won or lost ...
  Collaboration, Customer Relationships, Marketing Tips, Sales, Targeting
• 10 Tips to Help Your Blog Soar in the Search Engines (Part 2 of 2)Stephan Spencer
  Blogging is one of the hottest trends on the Web. Whether yours is an individual blog, a group blog, a character blog, or a CEO blog, there's no doubt that, ...
  Blogging, Marketing Tips, Search Engines, SEO, Writing
• The Decision to BuyJeff Thull
  How often has a sale been lost after we believed the customer clearly understood their problem and would make a logical, quality decision?
  Collaboration, Customer Experience, Marketing Tips, Sales
• Brand Transformation: When (and How) to Revitalize a BrandTed Mininni
  When should companies allow declining, aging brands to finish their life cycles? When should they opt to revitalize them? There are hard questions for companies in view of fast-changing consumer ...
  Brand Awareness, Branding, Creativity, Marketing Tips, Surveys
• How to Create a Successful Business Blog: 8 Planning Tips (Part 1 of 2)Bill Comcowich
  Who doesn't have a business blog these days? Maybe you? Fret no more. Here are the necessary steps to planning and implementing a corporate blog. This first article examines the key ...
  Blog Monitoring, Blogging Strategy, Corporate Blogging, Marketing Tips, Positioning, Targeting