Take 10 Author Series: Tutorials — tactical marketing know-how in just 10 minutes from subject matter experts

• Take 10 Author Series: How to Become a Go-To Resource for CustomersReleased on 2/24/2012 with Brian Solis
  In just 10 minutes, Brian tells you exactly what you need to do to become relevant and a go-to resource for your customer.
  Community, Customer Engagement, Customer Relationships, Marketing Strategy, Positioning, Social Media, Take 10 Author Series, Thought Leadership, Word of Mouth
• Take 10 Author Series: How to Be Bold with Your Social Business AgendaReleased on 1/27/2012 with Sandy Carter
  In just 10 minutes, Sandy describes exactly what it takes to create a social business agenda. For companies hesitant to embrace social, she offers a lot of encouragement and practical suggestions on how to experiment.
  Customer Engagement, Marketing Inspiration, Reputation Management, Social Business, Social Media, Take 10 Author Series, User-Generated Content
• Take 10 Author Series: How Everything You Learned About Motivation Is Wrong—And How to Do It RightReleased on 12/9/2011 with Daniel H. Pink
  In this Take 10, Dan debunks the many myths surrounding motivation and offers a number of tips and tricks for cultivating a true culture of motivation in the workplace.
  Career Management, Customer Relationships, Customer Retention, Marketing Inspiration, Marketing Tips, Take 10 Author Series
• Take 10 Author Series: Eight Commonly Misused Words and How to Use Them CorrectlyReleased on 11/25/2011 with Mignon Fogarty
  In this Take 10 Author Series webcast, famed grammarian and best-selling author Mignon Fogarty shares critical tips for remembering the correct meanings (and spellings) of commonly misused words.
  Copywriting, Marketing Tips, Public Speaking, Take 10 Author Series, Writing
• Take 10 Author Series: How to Enchant and Engage Your CustomersReleased on 11/11/2011 with Guy Kawasaki
  In this Take 10 Author Series webcast Guy Kawasaki walks you through the steps for building enchanting relationships. He talks about the importance of fast, flat, and frequent communication.
  Customer Engagement, Customer Relationships, Marketing Tips, Take 10 Author Series
• Take 10 Author Series: How to Inject Your Company's Voice Into ContentReleased on 10/21/2011 with Mitch Joel
  In just 10 minutes, digital marketing expert and author Mitch Joel shares how to create content that delights your customers, engages your audience, and differentiates you from the competition.
  Content, Customer Engagement, Digital Marketing, Marketing Strategy, Social Media, Take 10 Author Series
• Take 10 Author Series: How to Fascinate People with 7 Key TriggersReleased on 9/30/2011 with Sally Hogshead
  In this Take 10 Author Series webcast, Sally Hogshead explains how people and brands become fascinating. She discusses how to capitalize on your competitive advantage and identify your most fascinating trait.
  Career Management, Creativity, Marketing Smarter, Personal Branding, Sales, Take 10 Author Series
• Take 10 Author Series: How to Win Big with Content MarketingReleased on 9/23/2011 with David Meerman Scott
  In this Take 10 Author Series webcast, David Meerman Scott explores the implications of the "You are what you publish" mantra, then offers advice on producing good content on a regular basis.
  Content, Content Marketing, Creativity, Marketing Smarter, ROI, Take 10 Author Series
• Take 10 Author Series: How to Present Ideas That Inspire ChangeReleased on 9/16/2011 with Nancy Duarte
  In this Take 10, author and presentation expert Nancy Duarte shares her insights into what makes an engaging presentation and offers ideas for harnessing the power of possibilities in your presentation.
  Content, Creativity, Customer Engagement, Marketing Tips, Public Speaking, Take 10 Author Series