Get unlimited access to all of our exclusive marketing resources. Go PRO Today
SMS: How-to articles covering the latest marketing tactics, tips, and strategies.
-
The Do's and Don’ts of SMS Marketing [Infographic]Laura ForerWith great power comes great responsibility, and that is especially true for mobile marketing messages. Here are some tips on how to make the most of SMS without annoying customers.
-
How to Use Mobile Marketing for Your Business [Infographic]Laura ForerUnravel the mobile marketing mystery with plenty of ideas for how to use mobile to boost consumer engagement and drive more conversions.
-
Five Essential Multichannel Marketing Tactics for 2018Ajit SinghYou can't be in more than one place at a time—but your brand can, and it should. Your customers are on multiple channels at the same time, and marketers need ...
-
Top 3 SMS Marketing ConsiderationsJames ScottWith a mobile device in nearly every consumers' pocket, many marketers have found success with SMS campaigns. As you explore this channel, keep these three key tips in mind.
-
Five Essential Tips for Successful SMS Lead Generation [Infographic]Laura ForerSMS has grown to become a popular form of communication, and savvy marketers are figuring out how to use this channel for lead generation. The catch? People interact with SMS ...
-
#SocialSkim: Facebook vs. 'Engagement Bait'; Amazon vs. YouTube: 11 Stories This WeekChristian NeriFacebook's war on engagement bait; Amazon just trademarked AmazonTube; Snapchat is teens' favorite; Twitter makes business direct messaging more personal; make your own Snapchat Lenses; 2018 marketing predictions from LinkedIn; ...
-
#SocialSkim: Twitter Doubles Character Limit, Facebook Rolls Out Messenger 2.2: 11 Stories This WeekChristian NeriTwitter doubles tweet character limit (and the surprising result); new features for brands in Messenger 2.2; Facebook's polls for users and pages; Snap looks to algorithmic feed to solve its ...
-
Email vs. SMS: Battle of the Heavyweights [Infographic]Laura ForerWhich channel would win in a head-to-head contest? Today's infographic pits email against SMS messages to see which has more volume and engagement, and which people prefer to receive.
-
#SocialSkim: Facebook's Big Swipe at LinkedIn; Instagram Polls: 10 Stories This WeekChristian NeriFacebook takes on LinkedIn via ZipRecruiter integration; Instagram polling via Stories; Bumble's new professional networking and mentorship feature; Messenger Lite enters US market; Shopify makes it easy to buy on ...
-
17 Tools Your Marketing Cannot Do Without in 2017Guy SheetritWhat marketing tools should your company be using right now? Here are 17 for 2017—some new, some tried and true, all totally useful.
SMS: Podcasts containing in-depth interviews with smart marketers from all walks of life.
-
Social Media, CX, and Lessons From Working With Steve Jobs: LiveWorld's Peter Friedman on Marketing Smarts [Podcast]by Kerry O'Shea GorgonePeter Friedman, former Apple vice-president, and founder and CEO of LiveWorld, shares insights on social media for brands, customer experience, and business.
Search by Topic
- Ad Copy
- Advertising
- B2B Marketing
- B2C
- Benchmarking
- Blog Comments
- Blogging
- Brand Ambassadors
- Brand Awareness
- Brand Equity
- Brand Loyalty
- Brand Management
- Brand Positioning
- Branding
- CAN-SPAM
- Career Management
- Case Studies
- Channel Marketing
- Chief Marketing Officer
- Collaboration
- Community
- Consumer Electronics
- Content
- Content Marketing
- Content Strategy
- Copywriting
- Creative Briefs
- Creativity
- CRM
- Customer Acquisition
- Customer Behavior
- Customer-Centric
- Customer Engagement
- Customer Experience
- Customer Loyalty
- Customer Relationships
- Customer Retention
- Customer Satisfaction
- Customer Service
- Data
- Digital Marketing
- Digital Theory
- Direct Marketing
- E-Commerce
- Economic Crisis
- Email Campaigns
- Email Deliverability
- Email Lists
- Email Marketing
- Email Service Providers
- Email Subject Lines
- Forecasts
- Green Marketing
- High-Tech Marketing
- Hiring Outside Resources
- Hispanic Marketing
- Inbound Marketing
- Influencer Marketing
- Interactive Marketing
- International Marketing
- Keywords
- Landing Pages
- Lead Generation
- Lead Nurturing
- Local Marketing
- Logos
- Management
- Market Research
- Marketing Analytics
- Marketing Automation
- Marketing Budgets
- Marketing Challenges
- Marketing Dashboards
- Marketing Inspiration
- Marketing Operations
- Marketing Plans
- Marketing Smarter
- Marketing Smarts
- Marketing Strategy
- Marketing Tips
- Measurement
- Metrics
- Mobile Marketing
- Naming
- New Media
- Newsletters
- Nonprofits
- Online Marketing
- Personal Branding
- Personalization
- Positioning
- Positioning Statements
- PowerPoint
- PPC Campaigns
- Press Kits
- Pricing
- Print Collateral
- Product Management
- Product Marketing
- Promotions
- Public Relations
- Public Speaking
- Recession
- Research Summaries
- Retail Marketing
- ROI
How-to Articles
- Reversing the Revenue Decline: Three Crucial Steps for Marketing ... by Chris Martinez
- Get Your Message Into the Inbox: The Importance of Warming Up a ... by Gib Olander
- Five Use Cases for AI in B2B Marketing (Beyond Content ... by Dev Ganesan
- We Don't Need Your Pride, We Need Your Respect: The LGBTQ+ ... by Dr. Joel Davis Brown
- How to Safeguard Brand Reputation in an Increasingly Risky ... by Janak Bhawnani