Social Networking

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• How Brands Are Using TumblrAyaz Nanji
  Just under one-third (31%) of the Interbrand Top 100 Brands have created Tumblr accounts, according to a recent report by Simply Measured.
  Digital Marketing, Interactive Marketing, Research Summaries, Social Media, Social Networking
• #SocialSkim: Social Media This Week, Including Facebook's Big Plans, LinkedIn and TeensAngela Natividad
  Just when you think you get social, it changes again. (That's part of its charm.) See two examples of subversive social culture, Facebook's plans to bring internet to the 'net-less, ...
  Advertising, Digital Marketing, Digital Theory, Facebook, LinkedIn, Mobile Marketing, Retail Marketing, Social Business, Social Media, Social Networking, SocialSkim, Twitter, User-Generated Content, Videos, Vine
• Tiffany vs. Wal-Mart: Does Quality or Quantity Win on Facebook?Ayaz Nanji
  Retail brands that publish a small number of highly effective Facebook posts create nearly as much engagement as brands relying on a quantity-driven approach, according to a recent report by ...
  Direct Marketing, E-Commerce, Facebook, Research Summaries, Retail Marketing, Social Media, Social Networking
• #SocialSkim: Social Media This Week, Including Domino's Gaffe and Breaking BadAngela Natividad
  Catch the first-ever WhatsApp music video (by Katy Perry), Twitter's latest social TV moves, a GIF library from Reddit, the latest community management gaffe... this time from Domino's, and when ...
  Digital Marketing, Digital Theory, Facebook, Instagram, Mobile Marketing, Social Business, Social Media, Social Networking, SocialSkim, Twitter, Vine
• Eight Tips for Creating a Great LinkedIn Business PageJessica Davis
  Is your LinkedIn business page up there with the best? It should be... After all, it's a sought-after online destination for business networking, hiring, and even financing.
  Advertising, B2B Marketing, Branding, Customer Acquisition, LinkedIn, Social Business, Social Media, Social Networking
• #SocialSkim: Social Media This Week, Including Teens Finally TweetingAngela Natividad
  Summer's nearly over, but the social space is just warming up. Get the latest on Geek Week, Twitter, Facebook, Jeff Bezos's WaPo buy, Yahoo's absorption of Rockmelt, and responsive design. ...
  Advertising, Facebook, LinkedIn, Marketing Strategy, Mobile Marketing, Social Business, Social Media, Social Networking, SocialSkim, Twitter, Videos, YouTube
• Successful Brands on YouTube: Best-Practices and MetricsAyaz Nanji
  Top-performing brands on YouTube understand that consistent and frequent content production leads to increased views, according to recent report by Pixability.
  Digital Marketing, Research Summaries, Social Media, Social Networking, Videos, YouTube
• #SocialSkim: Social Media This Week, Including Facebook's TV-Like AdsAngela Natividad
  We’ve got a handy tip on producing better Tweets, a how-to for LinkedIn’s Sponsored Updates, and lots of exciting Facebook news, including its upcoming TV-like ads, embeddable Facebook posts, and ...
  Advertising, Digital Marketing, Digital Theory, Facebook, Google, LinkedIn, Pinterest, Social Business, Social Media, Social Networking, SocialSkim, Twitter
• #SocialSkim: Social Media This Week, Including Social Analytics and Improved MeetingsAngela Natividad
  It's gonna be a long summer. To tide you over, we've got a cat with a British accent, some branded coattail-riding on the royal baby, updates to Tumblr and Adobe ...
  Advertising, Branding, Customer Service, Facebook, Google, High-Tech Marketing, Social Business, Social Media, Social Networking, SocialSkim, Television, TV, Twitter, Videos, Vine, Web Analytics
• #SocialSkim: Social Media This Week, Including Social as Riot Control, A/B TestingAngela Natividad
  You'll look forward to the next "hump day" after this week's top viral video. We'll also look at how social affects—maybe even calms—riled-up crowds. Learn how to embed Instagram pics ...
  Advertising, Content, Facebook, Instagram, LinkedIn, Marketing Strategy, Measurement, Metrics, Retail Marketing, Social Business, Social Media, Social Networking, SocialSkim, Twitter
• #SocialSkim: Social Media This Week, Including Twitter's Media Blog and IKEAAngela Natividad
  Social moves so fast, you won't believe how it's changed this week. Check out Twitter's new media blog, dedicated to innovative social promotions in real time. See why an IKEA ...
  B2C, Branding, Content, Digital Theory, Pinterest, Retail Marketing, Social Business, Social Media, Social Networking, SocialSkim, Television, TV, Twitter, Videos, Word-of-Mouth
• Poll: Choose Your Social Network
  Marketing is full of choices, so let's have some fun with the social platforms of choice: What social media outpost works best your brand? And which do you love to ...
  Facebook, Google+, Instagram, LinkedIn, Pinterest, Social Media, Social Networking, Twitter
• #SocialSkim: Social Media This Week, Including the Usual Suspects (AKA, New Tricks and Tools)Angela Natividad
  Happy post-Independence Day! Fireworks may still be exploding in our ears, but as usual we've got a bunch of new tricks and tools for you this week. Read about Vine's ...
  Advertising, Digital Marketing, Digital Theory, Facebook, Instagram, LinkedIn, Measurement, Metrics, Mobile Marketing, PowerPoint, Social Business, Social Media, Social Networking, SocialSkim, Twitter, Videos, Vine
• #SocialSkim: Social Media This Week, Including Conan, Instagram vs. Vine, More!Angela Natividad
  We're loving the summer sunshine but tweeting away anyway... socnets just don’t go on vacation. Find out what differentiates Instagram Video from Vine, why social is key to being ...
  Conferences, Digital Marketing, Digital Theory, Instagram, Marketing Strategy, Search Engine Marketing, Social Business, Social Media, Social Networking, SocialSkim, Twitter, Videos, Vine, YouTube
• The Only Tool You Need to Succeed on TwitterJeremy Brown
  One tool for Twitter stands above the rest, yet everyone already has access to it. In fact, it's right in front of your face every time you're on Twitter. And ...
  Customer Acquisition, Customer Engagement, Customer Relationships, Social Media, Social Networking, Twitter
• How Social Tools Are Used in the Workplace [Infographic]Ayaz Nanji
  Some 46% of global information workers say using social tools has increased their productivity, while 9% say such tools have reduced productivity, according to a recent report by Ipsos Public ...
  Email, Research Summaries, Social Business, Social Media, Social Networking, Survey Data, Surveys
• #SocialSkim: Social Media This Week, Including Instagram Videos, Cannes, P. DiddyAngela Natividad
  Live from Cannes this week! Get the latest on the just-announced Instagram video and the skinny on P. Diddy’s take on music TV for the social generation. We’ll also teach ...
  Advertising, Digital Marketing, Digital Theory, Facebook, Google+, Instagram, Mobile Marketing, Pinterest, RSS, Social Business, Social Media, Social Networking, SocialSkim, Videos
• Seven Types of Social Media Fans and How to Engage With Them [Infographic]Verónica Jarski
  Not all the fans on your social media networks interact the same way with your business. You need to draw out some and cool off others.To highlight the most common ...
  Brand Loyalty, Customer Insight, Customer Relationships, Customer Satisfaction, Facebook, Google+, Social Media, Social Networking
• Twignorance: Are Twitter Holdouts Missing Out? An Interview With Jason FallsBarry Feldman
  Recently, a client told me he wanted to share his content with a larger audience and reach out to prospects, but added, "I don't have time for Twitter. It's trivial. ...
  Community, Customer Engagement, Customer Relationships, Customer Service, Public Relations, Social Media, Social Networking, Twitter
• Five Steps to Successful Experience-Driven CommerceLoni Stark
  Competing on price is not a sustainable strategy for most businesses. So, instead of asking "how low can I go?" ask "how high can I set the bar to deliver ...
  B2C, Community, Content, Customer Acquisition, Customer Experience, Customer Relationships, E-Commerce, Integrated Marketing, Mobile Marketing, Retail Marketing, Social Media, Social Networking