Contributed by Angela Natividad
- #SocialSkim: Will Social Kill Websites in 2016? Plus 13 More Stories in This Week's Roundup
This week is packed with marketing portents: Why brands might want to prioritize websites less (and social content discovery more), ...
- #SocialSkim: Peach Buzz.... All About the New Messaging App, Plus 10 More Stories in This Week's Roundup
What's Peach, and why's the world abuzz about it? You'll also find out who's rivaling Facebook in mobile video views, ...
- #SocialSkim: Digital Spaces Worth Exploring in 2016, Plus 11 More Stories in This Week's Roundup
New year, new social strategy? Find out what trends are guiding brands into the next few months. We'll also tell ...
- #SocialSkim: Reflecting on a Super-Social 2015, Plus 14 More Stories in This Week's Roundup
It's the last 'Skim of the year, so check out the yearend roundups circulating in the social feeds, and learn ...
- #SocialSkim: Instagram for Retargeting, Plus 14 More Stories in This Week's Roundup
'Tis the season for retargeting, so find out how Instagram can help you out. You'll also get the full debrief ...
- #SocialSkim: How the #ParisAttacks Played Out on Social, Plus 13 More Stories in This Week's Roundup
It was a rough week. Read about Facebook's role in the aftermath of the Paris attacks and its plans to ...
- #SocialSkim: Using Live Video to Stand Out, Plus 13 More Stories in This Week's Roundup
Learn how brands are fitting live video into their social strategies. Also: Instagram's new ad-facing partner program, Pinterest's super-smart visual ...
- #SocialSkim: Facebook Targets Next Billion Users With New Ad Type, Plus More Stories in This Week's Roundup
Find out how Facebook's latest ad product will fuel the growth of its next billion users (it hopes). We also ...
- #SocialSkim: The Strongest Social Brand, Plus 12 More Stories in This Week's Roundup
Find out which is the strongest US social brand, how Google's helping users pick a costume this year, how Snapchat ...
- #SocialSkim: Twitter Native Video Ads and Polls, Plus More Stories in This Week's Roundup
This was a big week for extending your capabilities: Twitter launched native video ads and opened polls to everyone (it's ...
- #SocialSkim: Go Shopping on Facebook, Plus 12 More Stories in This Week's Roundup
Get the latest on Facebook's new mobile shopping experiences. We'll also tell you about Instagram for Business, Pinterest's updated Place ...
- #SocialSkim: All about Twitter Moments, Plus 11 More Stories in This Week's Roundup
Get the full story on Twitter Moments and how you can use it to your advantage. Also: Facebook's new grading ...
- #SocialSkim: More Ways to Sell Directly on Twitter, Plus 10 More Stories in This Week's Roundup
Twitter's Buy Now button is now easier to access. Also: Facebook's new GIF-style profile photos and TV-targeting tools, your content ...
- #SocialSkim: Facebook Signal Helps Journalists Find You, Plus More Stories in This Week's Roundup
Learn about Facebook Signal (and how to get journalists interested in your content). Also: Facebook's 360° videos, how the Emmys ...
- #SocialSkim: Facebook's 100% Ad-View Payment Policy, Plus 10 More Stories in This Week's Roundup
Learn about Facebook's plans to charge advertisers only if 100% of an ad is seen. You'll also get the spill ...
- #SocialSkim: 30-Second Instagram Ads, Plus 10 More Stories in This Week's Roundup
Get the score on Instagram's latest push for brand love, Facebook's new "Shop" section, and Snapchat's growing video dominance. Also, ...
- #SocialSkim: YouTube TrueView Joins AdWords, Plus 12 More Stories in This Week's Roundup
TrueView ads finally join the AdWords interface. We'll also talk about the latest format and messaging updates to Instagram, Google's ...
- #SocialSkim: All About Facebook M, Plus 8 More Stories in This Week's Roundup
Get the latest on what makes M—the Facebook approach to Siri—different and worth trying. You'll also get an early glimpse ...
- #SocialSkim: The Future of Payments May Be Selfies, Plus 11 More Stories in This Week's Roundup
Summer's winding down—all the more reason to amp up your social strategy. See how MasterCard is testing selfies as a ...
- #SocialSkim: Access to Every Public Tweet, Ever. Plus More Stories in This Week's Roundup
Find out how you can use deep-dive Twitter searches to improve your marketing. You'll also discover how to download your ...
- #SocialSkim: LinkedIn's Social Selling Measurement Tool, Plus 10 More Stories in This Week's Roundup
Get the latest on Facebook's new livestreaming feature, LinkedIn's social selling measurement tool, and Instagram's new ads API. Also: how ...
- #SocialSkim: Amazon Launchpad for Startups, Plus 13 More Stories in This Weeks Roundup
Learn about Amazon's support for startups launching products. Also: Yahoo Livetext, managing relationships with short-form content creators, and the socnet ...
- #SocialSkim: YouTube's 360° Video Ads, 11 Plus More Stories in This Week's Roundup
This week, get the breakdown on YouTube's 360° ad format, and new tools for managing native Facebook content. We'll also ...
- #SocialSkim: Facebook E-Shops, Plus 14 More Stories in This Week's Roundup
Learn how Facebook plans to own the entire consumer journey. (Yes, we'll talk about Moneypenny, too.) Also: tools that'll up ...
- #SocialSkim: Facebook's CPC Updated, Plus 11 More Stories in This Week's Roundup
It's an exciting week when sharks and fireworks combine... and brands hopped on both. Also: Facebook is changing how it ...
- #SocialSkim: #LoveWins Across Social, Plus More Stories in This Week’s Roundup
Find out how to access Buyable Pins and Facebook Messenger payments, learn about Facebook's ad-revenue-share offer, and hear Mark Zuckerberg's ...
- #SocialSkim: Snapchat's 3V Ad Format, Plus 11 More Stories in This Week's Roundup
This week we'll introduce you to Snapchat's 3V ad model, where to buy 360° VR-friendly images, a better way to ...
- #SocialSkim: Real-Time Google Trends, Plus 14 More Stories in This Week's Roundup
Find out about Google's redesigned Trends, how Twitter autoplay affects advertisers, which ad campaigns might win Lions, how to make ...
- #SocialSkim: Pinterest the Purchasing Powerhouse, Plus 11 More Stories in This Week's Roundup
Pinterest is gearing up as a significant e-commerce player; we'll show you how to take advantage. Also, Twitter's making data ...
- #SocialSkim: Mary Meeker's State of the Internet, Plus 11 More Stories in This Week's Roundup
Get a sense of the scope of Mary Meeker's much-anticipated yearly State of the Internet. Learn how improved Twitter Analytics ...
- #SocialSkim: Tweets in Search Results, Cinematic Pins, 11 More Stories in This Week's Roundup
Twitter and Google partner up, and Pinterest unleashes a blitz of new ad offerings that grab the eye—and marketing dollars. ...
- #SocialSkim: A Tool for Avoiding Twitter Gaffes, Plus 11 More Stories in This Week's Roundup
Get the latest on how Facebook plans to bring more content from top publishers into its fold, who really stuck ...
- #SocialSkim: Facebook Native Ad Updates, Plus 8 More Stories in This Week's Roundup
Facebook's making native ads easier to customize in third-party apps. Also: the socnet most job applicants use to research companies ...
- #SocialSkim: Emoji Hashtags, How Buzzfeed Stays Sticky, Plus 11 More Stories in This Week's Roundup!
Even quiet weeks in social can hide big news. Find out how many people joined Periscope in its first 10 ...
- #SocialSkim: Facebook Eyes Your Phone Calls, Plus 13 More Stories in This Week's Roundup
Find out how Facebook's begun colonizing phone calls and how its latest algo change will affect your brand page. You'll ...
- #SocialSkim: LinkedIn's Social App Elevate, Plus 9 More Stories in This Week's Roundup
Get the latest on a spankin' new LinkedIn app, Elevate, which helps you plan social content. Also: Hillary's hyper-social presidential ...
- #SocialSkim: Instagram Carousel Ads Debut, Plus 10 More Stories in This Week’s Roundup
All of life's a glass menagerie. This week, watch Don Draper get divorced on Facebook, and learn all about the ...
- #SocialSkim: Who Did What for April Fools' Day, Plus 9 More Stories in This Week's Roundup
See who did what for April Fools' day. Score the scoop on how Jay-Z's new TIDAL project stormed socnets, what ...
- #SocialSkim: How Facebook's F8 Conference Affects You, Plus 12 More Stories in This Week's Roundup
Get the latest on how Facebook's plans will change your relationship to your phone, Instagram's new collage layout app, and ...
- #SocialSkim: SXSW Reveals What's Next in Social, Plus 10 More Stories in This Week's Roundup
SXSW happened this week, offering up a deluge of what's next in social. Get the scoop on Meerkat and on ...
- #SocialSkim: Facebook Topic Data, Where to Post Various Video Types, Why People Unfollow, More!
See the top brand video spreading across socnets, learn more about Facebook Topic Data, and find out why people unfollow ...
- #SocialSkim: Leonard Nimoy Tributes, Clickable Instagram Ads, How House of Cards Viewers Tweet, More!
See how stars and fans alike mourned the passing of Leonard Nimoy. You'll also see Instagram's new ad formats, how ...
- #SocialSkim: Socially Best Brand at the Oscars, Instagram Analytics, Facebook Video Ad Tips, More!
Get the latest this week—including the dress that launched 10 million views, the brand that won the Oscars, top branded ...
- #SocialSkim: The Truth About Facebook Reach, a Hashtag Primer, YouTube Turns 10, More!
Learn what Facebook now prioritizes in its News Feed and why users come back to it over and over. You'll ...
- #SocialSkim: Facebook 'For Sale' Groups and News Show, Strong Visual Content, V-Day Drones, More!
We've got the first-ever Facebook news show, stats on YouTube vlogger brand discovery, the biggest and most info-packed visual content ...
- #SocialSkim: A Very Facebook Valentine, Vine for Kids, Snapchat's Original Series, More!
Check out how Facebook's preparing you for Valentine's Day, how to curate and plan content (even if you don't have ...
- #SocialSkim: Twitter Video Grabs, Oculus Movies, Snapchat Discover, Social for Sales, More!
Find out how winter storm Juno affected the social sphere, what Twitter's got in store for video, Facebook's Oculus big-screen ...
- #SocialSkim: A Social SOTU, Catch-Up Tweets, Predictive Pinterest, Gen Z, 2015's Digital Report
This week we give you the skinny on Obama's State of the Union, Twitter's plans for ensuring you miss fewer ...
- #SocialSkim: Facebook at Work, Twitter Syndication Ads, the Latest Social Slang, More!
Learn about Facebook's plans to elevate Amber Alerts and colonize your work life, Twitter's newest ad strategy, and brands that ...
- #SocialSkim: Top Instagrams and Vines, When to Post on Socnets, CES Trends, More!
Find out which branded Instagrams and Vines topped 2014, what trends sprouted at CES, how YouTube's prepping for a virtual ...
- #SocialSkim: Google's Year in Review, the Top Content Marketing Platform, Holiday Selfies, a (Literally) BS Product, More!
Find 2014-in-review content (both data-packed and emotional) from several sources, learn which platform is most effective for content marketing, and ...
- #SocialSkim: Instagram Challenges Twitter, Facebook's Year in Review, Top Video Ads, More!
'Tis the season for best-ofs and top-tens. We've got Facebook's Year in Review (plus the skinny on its new “Google-killing” ...
- #SocialSkim: Tumblr Buys In on 'Buy Now,' Twitter's 'Offers' Takes on Discounts, Thanksgiving Vines Galore, and More!
Get the week’s scoop on new Tumblr CTAs, discounts via Twitter Offers, Thanksgiving Vines, and Hemingway in 15 seconds. Skim ...
- #SocialSkim: Disappearing Promos on Facebook, Snapchat's Snapcash, Ranking Brands by Love, More
Get the scoop on how Facebook's new algo changes directly affect brands, a new Facebook at Work, Snapchat's Snapcash, and ...
- #SocialSkim: Berlin Wall Video, Facebook and Instagram Updates, YouTube's New Strategy
This week, we give you Airbnb's Berlin Wall video, the latest updates to Facebook and Instagram, YouTube's latest strategy, which ...
- #SocialSkim: Grumpy Cat's Film Debut, Elections on Social, Brands on Movember, More!
How'd the US midterm elections play out on social? Which brands are pushing out 'staches for Movember? Why won't Beyoncé ...
- #SocialSkim: Ello Ad Ban, Facebook vs. YouTube, Tumblr Autoplay Ads, Taco Bell Blacks Out, More!
Get the skim on Ello's self-imposed ad ban and Taco Bell's attention-grabbing social wipeout. You'll also see how YouTube video ...
- #SocialSkim: Facebook's Anonymous Rooms, Kotex-Sponsored Vampires, Foursquare's First Ad Campaign
Get the scoop on Rooms, Facebook's new anonymous app; Foursquare's first ad campaign; and Kotex's lunge for vampire-loving teens. Also ...
- #SocialSkim: A Social Nobel, Facebook Stickers, a Twitter-Rich Bing, and More!
Get the latest on the Nobel Peace Prize winners, Facebook Stickers, improving your Pinterest SEO, and an exhilaratingly scary South ...
- #SocialSkim: Facebook Interest Lists, Pinterest Picks, Socnets Teens Like, More!
Every week brings us fresh social surprises. This week, we'll show you the latest offerings and campaigns from Twitter, Facebook, ...
- #SocialSkim: Ello, Top 10 Vines Chart, iPhone's Bending, Twilight on Facebook, More!
What's Ello, anyway? Get its story. We also found the first-ever Brand Vine chart (Top 10 Vines). And we look ...
- #SocialSkim: Social Ad Spend Evolves, Hyperlapse for Marketing, Better Twitter Search, More!
Do you want to pay to play? Find out how ad spend in social media is evolving. You'll also learn ...
- #SocialSkim: Facebook Demographics, Social Strategies, LinkedIn Posts, and Fashion Week!
School's back in session, but social hasn't stopped. Score a cheat-sheet on Facebook demographics, consider what strategies other marketers are ...
- #SocialSkim: Brands and Hyperlapse, Twitter Trends, Facebook Search, Royalty-Free Pics, More!
See what (and how) brands are using Hyperlapse, how Twitter is helping you "get" trends, what royalty-free photo service will ...
- #SocialSkim: Instagram's Spinoff, Facebook's Latest Ad Offering, the Feds and Twitter, More!
Get the scoop on Instagram's new spinoff app Hyperlapse, Twitter's plans to send agencies to #FlightSchool, Facebook's latest ad offering, ...
- #SocialSkim: Facebook Ads and Satire, Twitter Experiments, Tumblr User Insights, Vine, ALS, More!
Be among the first to scope out Facebook's plans to double some ads and help users separate truth from satire, ...
- #SocialSkim: Robin Williams, Promoted Tweets, a Viral Challenge, Cozying Up to Business, More...
See how the 'Net and brands celebrated Robin Williams's colorful life. Find out how many marketers have dived into Promoted ...
- #SocialSkim: Tricks for Hacking Social: Snapchat, Twitter, Self-Destructing Pics Everywhere...
This week was packed with tricks for "hacking" social. We give you the definitive guide to Snapchat hacks, a Twitter ...
- #SocialSkim: Acquisitions by Twitter and Pinterest, Instagram's Bolt vs. Snapchat, Life After Like, More!
The tectonic plates of social are moving! Get the latest on acquisitions—including Twitter's Madbits buy and Pinterest's Icebergs buy—plus tips ...
- #SocialSkim: Facebook Mood Manipulator, and News From Snapchat, Reddit, Instagram, More!
Still peeved about Facebook manipulating your feelings? A clever Mood Manipulator plugin lets you decide how your News Feed feels. ...
- #SocialSkim: What Gets Shared, Word Crimes, TSA on Instagram, Write Like a Spy, More!
What nightspots trend on Twitter? Heineken helps young people find out. You’ll also learn what people really share on social ...
- #SocialSkim: Engagement Playbook, Yo's Uses, Tweets' Reading Level, Influential Content
Score Vice's playbook on engagement, get the latest (surprising) news on messaging app Yo, learn about the top 10 most ...
- #SocialSkim: Your Content Strategy, Facebook's Emotion Experiment, Google's Orkut, More!
Ready to wave those Fourth of July flags? Before you do, get the skinny on Facebook's gigantic emotion experiment (which ...
- #SocialSkim: Audience Insights, LinkedIn Users and Content, Improved Facebook Video Ad CTRs
It's a good day for data. Find out why fandom's so important, how LinkedIn users consume content, and how Facebook ...
- #SocialSkim: Cyber Lions Winners, Video Marketing Improved, GIF Use for Business, More!
What an inspiration-packed week! See what won the Cyber Lions at Cannes, learn how social media can improve video marketing, ...
- #SocialSkim: Facebook Ad Plans, Teen Instagram Use, the World Cup, Wikipedia and PR, More!
Score! (some best-practices for #WorldCup marketing, that is.) You'll also learn this week about the ways teens use Instagram, Facebook's ...
- #SocialSkim: Trends, High-Quality Visuals, Optimized Twitter Tracking, Apple's Plans, More!
Talk about a busy week in social business! Score a handy new trend-brainstorming tool. Find out how Instagram is making ...
- #SocialSkim: Meeker's State of the Internet, #YesAllWomen, LinkedIn Fails, More!
Mary Meeker's state of the Internet, #YesAllWomen, LinkedIn headline do's and don'ts, and how Twitter might breathe new social life ...
- #SocialSkim: LinkedIn vs. Klout, Facebook Likes Shazam, Disruptive Marketing, More!
This week, the old makes itself new again. See how LinkedIn plans to out-clout Klout, which of Facebook's new features ...
- #SocialSkim: Most Engaging Topics on Twitter and Facebook, Platform Updates, Scaling Content...
Learn what branded vids won mothers' hearts, which topics engage most on Twitter and Facebook (and how to take advantage ...
- #SocialSkim: Salesforce vs. HootSuite, Twitter E-Commerce, Facebook Video Metrics, More!
This week gave us a deluge of actionable tips for improving social strategy. See how Salesforce.com is taking on HootSuite, ...
- #SocialSkim: YouTube's Brand 'Boot Camp,' Content Marketing Guide, Image-Editing Tools, More!
Get the scoop on YouTube's "boot camp" for brands. See what video topped viral ad charts this week. Score a ...
- #SocialSkim: FCC Nixes Net Neutrality, Facebook Ad Updates, Dove 'True Beauty' Backlash, More!
Find out how the FCC is giving big content providers a boost in online load speeds (and giving up on ...
- #SocialSkim: Oreo Snack Hacks, the Worst Gaffe Ever, Fewer Likes Ahead, More!
Find out how Oreo turned snack hacks into a contagious campaign. See why fewer brands will be asking you to ...
- #SocialSkim: Twitter's Big Week, New Facebook Ads, Game of Thrones, YouTube Descriptions, More!
It's been a big week for Twitter! You'll get the skinny on all that, and you'll also learn about ideal ...
- #SocialSkim: Engaged Referrals, Seniors, Facebook Ads, Twitter and Mesagraph, More!
Which social networks drive the most engaged referrals? Do Facebook ads make sense? Are seniors taking to social media? Get ...
- #SocialSkim: Facebook and Oculus, Twitter Photo Tagging and Collages, The Office Time Machine
Facebook buys Oculus, and the crowd cheers (or does it?)! Twitter enables photo collaging and tagging. And one powerful project ...
- #SocialSkim: Facebook's Mobile TED Coup, a Smart LinkedIn Collaboration, More!
Extra! Extra! Learn all about Facebook's mobile TED coup, Samsung's smart LinkedIn collabo, and what campaigns and videos roused the ...
- #SocialSkim: SXSW, Facebook's Disappearing Reach, WWW at 25, Twitter-Powered Oreo
Get the scoop on SXSW, which social brands people love most, why Facebook organic reach may vanish, and Twitter-powered Oreo ...
- #SocialSkim: Ellen's Selfie, Apple's Social Debut, Facebook Toys, Ad Platform Updates
Get the skinny on the selfie seen around the world, Apple's social media debut, ad platform updates, and Facebook's potential ...
- #SocialSkim: Twitter Cards How-To, Netflix Drone to Home, the Oscars, GIF Resumes
Just in time for your weekend, this issue's action-packed with practical and inspiring social stories: Netflix Drone to Home, Oscars ...
- #SocialSkim: Facebook's WhatsApp Buy, LinkedIn's Coup, Instagram's Utility, More!
Read the latest on Facebook's WhatsApp buy, LinkedIn’s "influential" publishing coup, and how some retailers use Instagram to drive love ...
- #SocialSkim: Airbnb and #SochiProblems, Twitter's Redesign, Mark Jacobs, More!
See how Airbnb took advantage of #SochiProblems to help users... and itself. Get the latest on Twitter’s redesign. And find ...
- #SocialSkim: Funny Livetweets From Sochi, Super Bowl Marketing Scores, More!
Read hilarious hotel livetweets from the Sochi Winter Olympics. See what marketing scored at the Super Bowl. Run effective social ...
- #SocialSkim: Super Bowl Ads, Shareable Content, Grammy Goods, Biz Apps, More!
Get your a-la-carte awesome this week: from VW's epic Super Bowl ad to Ogilvy's design tips for making shareable content. ...
- #SocialSkim: Interneterventions, Facebook Is Like the Plague, Pinterest Personalized
The week in social was action-packed. Get an Old Spice "internetervention," see how Pinterest plans to get personal (and monetize ...
- #SocialSkim: Golden Globes, Star Wars, Fleeing Facebook, Google Analytics, Amazon Ads, More!
Which brand "won" the social Golden Globes? Which cuddly (but dangerous!) Star Wars character is spreading behind-the-scenes set photos across ...
- #SocialSkim: CES Goodies, Facebook's Little Eye Acquisition, Ben & Jerry's Hilarious Tweet
Find out what unique and promising technologies debuted at CES. Get the skinny on Facebook's recent acquisition, glean new ways ...
- #SocialSkim: Social Media This Week: Facebook Pages, Snapchat Hacking, Instagram Highlights
It's a new year, filled with promise (and some fresh digital elbow-rubbing)! Learn about Facebook's tentative plans for building Pages ...
- #SocialSkim: Social Media This Week: Best-of, Beyoncé, Viral, Content Marketing, More
It's list-making time, but there's more in this issue than best-of and prediction lists. Also see how Beyoncé broke the ...
