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• Social Media and the MTV Video Music Awards [Infographic]Verónica Jarski
  About 9 million MTV Video Music Awards social mentions were made on the day of the event. So, which artists were folks talking about most? And did those artists win ...
  Customer Behavior, Facebook, Google+, Social Media, Twitter
• The Latin American Digital Consumer: Nuances and Opportunities for Brands [Infographic]Verónica Jarski
  Latin America's Internet population is the fastest growing in the world. Check out the following infographic to find out which LatAm countries rank highest in Internet use, what online activities ...
  Customer Behavior, Demographics, Facebook, Google+, International Marketing, Mobile Marketing, Twitter, YouTube
• 10 Super Powers of the World's Greatest Social Media Marketer [Infographic]Barry Feldman
  Need to hire staff to help make social media marketing part of your brand experience? Make sure the folks you choose possess these 10 super powers.
  Brand Awareness, Career Management, Content, Customer Communications, Customer Relationships, Customer Service, Facebook, Google+, Instagram, Pinterest, Social Business, Social Media, Twitter, YouTube
• How Marketers Expect Social Spend to Increase [Infographic]Ayaz Nanji
  The majority (62%) of advertising and marketing executives expect companies to increase their spending on Facebook marketing in the next 12 months, according to a recent report.
  Digital Marketing, Facebook, Google+, LinkedIn, Research Summaries, Social Media, YouTube
• Fortune 500 Bullish on Social Media and Corporate BloggingAyaz Nanji
  Fortune 500 companies are increasingly using corporate social media accounts, with 77% now on Twitter, 70% on Facebook, and 69% on YouTube, according to a recent report.
  Corporate Blogging, Digital Marketing, Facebook, Google+, Instagram, Research Summaries, Twitter, YouTube
• Poll: Choose Your Social Network
  Marketing is full of choices, so let's have some fun with the social platforms of choice: What social media outpost works best your brand? And which do you love to ...
  Facebook, Google+, Instagram, LinkedIn, Pinterest, Social Media, Social Networking, Twitter
• The Google Graveyard: A Resting Place for Great Ideas [Infographic]Verónica Jarski
  Recently, Google Reader became the latest product laid to rest in the Google graveyard. Though beloved by its (relatively small) fan base, Google Reader just wasn't popular enough to merit ...
  Blogging, Collaboration, Customer Relationships, Google, Google+, Search Engines, Social Media, Websites
• #SocialSkim: Social Media This Week, Including Instagram Videos, Cannes, P. DiddyAngela Natividad
  Live from Cannes this week! Get the latest on the just-announced Instagram video and the skinny on P. Diddy’s take on music TV for the social generation. We’ll also teach ...
  Advertising, Digital Marketing, Digital Theory, Facebook, Google+, Instagram, Mobile Marketing, Pinterest, RSS, Social Business, Social Media, Social Networking, SocialSkim, Videos
• Seven Types of Social Media Fans and How to Engage With Them [Infographic]Verónica Jarski
  Not all the fans on your social media networks interact the same way with your business. You need to draw out some and cool off others.To highlight the most common ...
  Brand Loyalty, Customer Insight, Customer Relationships, Customer Satisfaction, Facebook, Google+, Social Media, Social Networking
• Small Businesses Find ROI in Social Media [Infographic]Verónica Jarski
  A new study from Manta provides insight from more than 1,200 small-business owners regarding their top concerns, such as social media and ROI. Manta then created the following infographic from ...
  Customer Acquisition, Customer Relationships, Demographics, Facebook, Google+, Lead Generation, LinkedIn, Social Media, Twitter
• Mobile Minute [Video]: Google I/O Isn't Just for DevelopersRene Cacheaux
  This week, we're examining Google I/O, the annual developer-focused conference held by Google. Is it just for developers? Let's explore that thought.
  Brand Management, Branding, Google, Google+, Tradeshows/Events
• #SocialSkim: A Real Kitchen (and Social Media) Nightmare, Facebook Fan Value, Pinterest StressAngela Natividad
  This week, a Scottsdale bakery made social headlines. Find out why. And get to know the (new) value of a Facebook Like, how brands can use SnapChat, how to set ...
  Brand Awareness, Brand Management, Brand Positioning, Content, Content Marketing, Creativity, Customer Relationships, Facebook, Google+, Humor, Pinterest, Social Media, SocialSkim, Videos
• Moms More Likely to Use Social Media and Mobile, and to Shop OnlineAyaz Nanji
  Moms are 20% more likely than the general population to use social media, and 91% now use social media regularly—a 20% increase since 2010. Moms are also more likely to ...
  Demographics, E-Commerce, Google+, Instagram, Mobile Marketing, Pinterest, Research Summaries, Retail Marketing, Smartphones, Social Media, Social Networking, Twitter, YouTube
• The Women of Social Media: Digital Influencer Study [Infographic]Verónica Jarski
  Among online women, 75% use social media sites, whereas only 63% of online men do. To find out more about women's online social media activities and influence, check out the ...
  Customer Insight, Demographics, Facebook, Google+, Instagram, Social Media, Social Networking, Twitter
• #SocialSkim: Boston Marathon, LinkedIn Ads, Twitter Music, Facebook Open Graph MobileAngela Natividad
  The Boston Marathon topped headlines this week. See how social helped salve wounds, correct errors, and reconnect people. Also, the latest on LinkedIn ads, Twitter's just-launched #music, and Facebook's Open ...
  Advertising, B2B Marketing, B2C, E-Commerce, Facebook, Google+, LinkedIn, Marketing Strategy, Retail Marketing, Small Business, Social Business, Social Media, Social Networking, SocialSkim, Strategy, Twitter
• Social Media Becomes Less Important to Teens; Prefer to Shop In-Store Than OnlineVahe Habeshian
  Today's teens, though digital natives, by a wide margin prefer to shop in stores than online, and even their use of what they consider their favorite social networks is decreasing ...
  Consumer Electronics, Demographics, E-Commerce, Facebook, Google+, Instagram, Research Summaries, Retail Marketing, Smartphones, Social Media, Social Networking, Technology, Twitter, Websites, YouTube
• Social Search Optimization on Five Major Social Networks (Part 2: Twitter, Pinterest, Google+)Courtney Gibb
  The combination of search and social is revolutionary. Find out the search capabilities of Twitter, Pinterest, and Google+ and how to search-optimize your presence on them.
  Demographics, Google+, Pinterest, Search Engine Marketing, SEO, Social Business, Social Media, Social Networking, Twitter
• Google Authorship and Author Rank: Big for SEO in 2013 and BeyondHaris Bacic
  This article will help writers gain a better understanding of Google Authorship and Author/Agent rank, learn to set up their own Google Author accounts, and help protect their online work ...
  Blogging, Content, Google+, SEO, Web Content, Writing
• Summly and Yahoo, Vine and Instagram, Google and GIFs, Flipboard, Business Klout... The Week in Social Media #SocialSkimAngela Natividad
  We've got movie trailers on Vine AND Instagram, Pinnable banners, a touching social service tale, GIFs on Google+, shareable live presentations, and customizable Flipboard magazines. And everything you need to ...
  Advertising, Content, Digital Marketing, Digital Theory, Facebook, Google, Google+, Instagram, Pinterest, Presentations, Social Business, Social Media, Social Networking, SocialSkim, Web Content
• Small Business Marketing: LinkedIn, Twitter Growing in EffectivenessLenna Garibian
  Despite much debate over the value of social networks to small business marketing, growing numbers of small business owners view social media as an effective tool, according to a survey ...
  Facebook, Google+, LinkedIn, Pinterest, Research Summaries, Small Business, Social Media, Social Networking, Twitter, YouTube