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• A Law of Motion Applied to MarketingJohn Jantsch
  Most people are familiar with the laws of motion, but few have thought of it in the context of Newton's first law of motion "An object at rest tends to ...
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• The Happiness Quotient: What Is It?Lewis Green
  I believe, and "The Happiness Quotient" argues, that those managing to the bottom line will not achieve the same results and those who manage to happiness. And their bottom lines ...
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• 52 Percent of MySpace Users Are Over 35Mark Vanderbeeken
  Is often described as a site for teens and twentysomethings to hang out and express themselves, sharing photos and passions, listening to music, and connecting with Well, think again, says ...
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• Today I Declare That Everybody ...Laurel Delaney
  ...Goes global! And for what better cause than this PEOPLink is a US-based nonprofit organization helping artisans all over the world sell their handmade items on-line while showcasing their cultural ...
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• WOM Is Not SOBJonathan Kranz
  Hey marketers out How many times have you had this kind of At a party or other social event, you're introduced to someone who's opening a new business. "That's great," ...
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• Home Depot Breaks New GroundHarry Joiner
  In an unusual move to subsidize its online business, Home Depot has begun to offer prime product placement on its homepage.  #0000ff;" Click here for a According to Nielsen NetRatings, ...
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• Where Would You Like to Retire?Elaine Fogel
  This has absolutely to do with marketing, but I want to share it anyway - because it's I received this by e-mail recently and decided (at Ann's encouragement) to share ...
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• Are You Ready for Some Football?Ted Mininni
  The has successfully extended its popular brand into a way of life with TV, sports radio and satellite radio coverage, a super-interactive Web site, its own cable network and plenty ...
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• Disney Fingerprinting Is Not Mickey MouseEric Frenchman
  We are back from our second vacation down in Walt Disney . One of the biggest changes since our February visit (besides the unbearable heat at the end of summer ...
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• 101 Ways To Brew Up a Great IdeaScott Baradell
  In the world of promotions, you know you've come up with some good chachka if the client prospect you ship it to keeps it for the next seven Back in ...
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• Getting Kicked OutSuzanne Lowe
  In recent weeks, we watched Pluto get demoted and Tom Cruise get With reality shows all over the place (featuring people getting eliminated from too many contests to track), getting ...
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• A Rebel With A CauseMack Collier
  In the music industry, you could call Terry McBride a bit of a Or a hell-raiser, a boat-rocker. The Recording Industry Association of may very well have a few other ...
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• Auf Wiedersehen, Dr. Z! (At Least for Now)Ted Mininni
  On August 31st, I posted a blog entry "Ask Dr. In that post, I was ruminating about Daimler Chrysler's latest marketing campaign, which utilizes Dr. Dieter Zetsche, its chairman as ...
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• To Err Is Human (But Then What?)Ann Handley
  Last week, produced a terrible error in our own email marketing As part of a segmented test to the MarketingProfs newsletter subscriber list, we had planned to mail seven different ...
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• One Secret of Good Business Books: Good WritingTom Ehrenfeld
  Last month Publishers published a great article on by John Hodgman, a favorite writer of mine (his The Areas of My is the funniest book published in the past His ...
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• The Life After T-Shirt ExperienceJeanne Bliss
  Ahhh, that time of life when you've got to begin paying (really) for your clothes yourself, and when those four-years-of-college food impact whether you'll really ever wear low-rise jeans As ...
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• Successful Viral Marketing? Just Ask The FonzJim Kukral
  Going viral is just like being cool. Just ask the , you're either cool, or you aren't. You're either going to go viral, or you aren't. The Fonz knows... Look, ...
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• Driving a Dangerous BlogGavin Heaton
  I have noticed a lot of blog posts talking about cars or motorbikes There are articles on new cars, on vintage cars, on toy cars and even model racing cars. ...
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• Cheap Word of MouthSpike Jones
  I apologize that I can't remember where I read this quote earlier this ...I believe that it was on a blog post somewhere (so if you know, tell me and ...
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• "Mine!"Lee MarcStein
  My youngest grandchild, Samantha, will turn two at Thanksgiving She's just starting to speak words adults can recognize. Of course, the first words were "Mama" and "Dada," but the word ...
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