Customer Satisfaction

Topics » Articles » Customer Satisfaction

• Ask Me If I Care: Reaching Out to Real CustomersJim Sterne
  Most companies seem to blithely ignore one set of metrics -- their customers’ feelings.
  Customer Satisfaction, Testing, Web Analytics, Websites
• How to Double Your Sales (Without Doing Much)Dana Blankenhorn
  There’s an epidemic online, and it may be infecting your sales. It’s the epidemic of abandoned shopping carts.
  Customer Experience, Customer Satisfaction, E-Commerce, Online Marketing, Sales
• Top 6 Tips to Understand Customer EvangelismBen McConnell
  Continual improvement of products and services is an effective approach to maintaining existing customers and winning new ones, especially if your goal is to create strong word-of-mouth. Strong word-of-mouth tends ...
  Customer Advisory Programs, Customer Satisfaction, Google, Social Media, Surveys, Word-of-Mouth
• What To Do With What You’ve Got: Using Testimonials Effectively (Part 2)David Frey
  Previously, the author talked about everything you always wanted to now about securing customer testimonials. But once you have them in hand, it’s what you do with them that really ...
  Customer Experience, Customer Satisfaction, Direct Marketing, Testimonials, Website Design, Websites
• Can You Convert Your Marketing into a Religion? Sean D'Souza
  Some brands of religion can breed fanatics. If it works for the fervent, why not make it work for your product or service?
  Customer Experience, Customer Satisfaction, Marketing Tips, Sales, Word-of-Mouth
• In the Service of One-Night Stands? Matt Thomson
  You think you're dealing with a loyal customer? Dream on. Maybe it's just a series of one-night stands.
  Customer Engagement, Customer Experience, Customer Relationships, Customer Satisfaction, Services Marketing
• Topping Sales with Testimonials
  I like Michael Jordan. He likes Nike shoes. I guess I should like Nike Shoes. That's the basis of testimonials.
  Customer Experience, Customer Satisfaction, E-Commerce, Testimonials
• Most of What I Know about Marketing, I Learned Waiting on Tables
  Just what has waiting tables got to do with good marketing? Here's what good waiters know, and marketers could do well to focus on.
  Customer Relationships, Customer Satisfaction, Marketing Tips, Sales, Targeting
• Hey, It's Music to My Ears!
  Looking for a formula that guarantees powerful and effective strategies in marketing, advertising and sales? The Grok has one for you here...using 5 simple letters.
  Advertising, Customer Experience, Customer Satisfaction, E-Commerce, Sales, Web Copy, Websites
• Yo! It's MRC, Not CRM!
  Before using CRM (Customer Relationship Management software), you first need to really understand your customers. Read what the Grok says and then follow it up with our articles on ...
  CRM, Customer Experience, Customer Relationships, Customer Satisfaction, Customer Service, E-Commerce