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  • Secrets to Successful Data-Driven MarketingBroadcast on 2/11/2016 with Ruth P. Stevens This item received 4 star(s)
    In this PRO seminar, we'll explore how B2B marketers can maximize business value from data about customers and prospects. We'll look at new data sources, how to keep data clean and fresh, and its top five applications in B2B. We'll also review three case studies from companies that successfully applied data to fuel sustainable business growth.
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