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• #SocialSkim: What Facebook's Algorithm Change Means, Plus 12 More Stories in This Week's RoundupChristian Neri
  This week's all about optimization and user experience—from the social network and brand perspectives. Facebook grabbed headlines with a big algorithm change that aims to reward high-quality content, and social ...
  Advertising, Content, Customer Relationships, Customer Service, Digital Marketing, Digital Theory, E-Commerce, Facebook, Instagram, Mobile Marketing, Publishing, Snapchat, Social Media, SocialSkim, Twitter, User-Generated Content, Videos
• The 10 Most Influential Digital Marketers on TwitterAyaz Nanji
  Which professionals have the biggest influence on discussions about digital marketing on Twitter? Who has the most impactful conversations about the topic?
  Digital Marketing, Interactive Marketing, Research Summaries, Twitter
• #SocialSkim: All You Need to Know About Facebook's F8, Plus 13 More Stories in This Week's RoundupChristian Neri
  All about Facebook's annual F8 conference and all the shiny new things the company is working on. Also: Periscope's latest move to take on Snapchat, why social video might not ...
  Advertising, AI, Content, Customer Engagement, Digital Theory, E-Commerce, Facebook, Mobile Marketing, Search Engine Marketing, SMS, Social Analytics, Social Media, SocialSkim, Technology, Twitter, Videos
• #SocialSkim: Twitter Sacks Facebook, Plus 13 More Stories in This Week's RoundupChristian Neri
  Read closely, because we spell out the future of social. Twitter landed a punch in social's quest to conquer sports and livestreaming, and WhatsApp finalized encryption that makes Apple vs. ...
  Advertising, Collaboration, Content, Digital Marketing, Digital Theory, Facebook, Instagram, Marketing Strategy, Mobile Marketing, Online Marketing, SMS, Snapchat, Social Media, SocialSkim, Twitter
• The Ideal Word Counts for Social Media Posts [Infographic]Verónica Jarski
  What are the ideal word counts for your social media posts and blog articles? Here's a look at the different ideal content lengths to help you craft your written content.
  Blogging, Content, Facebook, Google+, LinkedIn, Pinterest, Social Media, Twitter, Writing
• How Marketers Are Capitalizing on March Madness to Build Cross-Channel Engagement [Infographic]Verónica Jarski
  The whirlwind of basketball games that is March Madness presents a huge opportunity for marketers to expand their cross-channel customer engagement. Check out these stats from last March Madness for ...
  Advertising, Brand Awareness, Brand Management, Consumer Electronics, Content, Sales and Advertising, Smartphones, Social Listening, Social Media, Twitter, Videos, Websites
• #SocialSkim: Are 'Bots' About to Replace Apps? Plus 13 More Stories in This Week's RoundupChristian Neri
  Find out how "bots" are about to revolutionize social, and read all about how Facebook, Twitter, and Pinterest will dive deeper into video. Also: whether Twitter will change its character ...
  Advertising, Content, Digital Marketing, Digital Theory, Facebook, Instagram, Marketing Strategy, Mobile Marketing, Pinterest, Sales, Social Media, SocialSkim, Television, Tumblr, TV, Twitter, Videos
• Five Twitter Hacks to Skyrocket Your EngagementTom Hunt
  Implement these five hacks, and in a couple of weeks you'll be connecting with people every hour.
  Engagement, Lead Generation, Networking, Social Media, Social Networking, Thought Leadership, Twitter
• #SocialSkim: Pinterest Extends DIY Ads to SMBs, Plus 13 More Stories in This Week's RoundupChristian Neri
  Social gets easier to tackle this week: Pinterest's DIY ad manager is open to SMBs, WordPress is releasing an Instant Articles plugin for Facebook (which also launched nifty tools), and ...
  Advertising, B2B Marketing, B2C, Content, Digital Marketing, Digital Theory, Facebook, Google, Mobile Marketing, Pinterest, Search Engine Marketing, Small Business, SMS, Social Analytics, Social Media, SocialSkim, Technology, Twitter
• What an Online Hater Really Wants From YouJay Baer
  The near-universal adoption of smartphones and social media has fundamentally altered the science of handling customer complaints. The critics ("haters") are not your problem, however... Ignoring them is.
  Customer Behavior, Customer Relationships, Customer Satisfaction, Customer Service, Facebook, Social Media, Twitter
• A Sensible Social Media Checklist for Businesses [Infographic]Verónica Jarski
  Overwhelmed by all you have to do on different social media platforms? Check out this handy-dandy checklist, packed with planning and content tips.
  Blogging, Content, Content Strategy, Facebook, LinkedIn, Marketing Strategy, Pinterest, Social Media, Twitter, Writing, YouTube
• #SocialSkim: Facebook Rolls Out Like Alternatives, Plus 13 More Stories in This Week's RoundupChristian Neri
  This week social got serious about customer support: Facebook's plans to improve sentiment tracking and talking to customers directly, Twitter's "Customer Feedback," Snapchat's tracking and services, and Foursquare's in-store traffic ...
  Advertising, Conferences, Content, Customer Engagement, Customer Relationships, Customer Service, Digital Marketing, Digital Theory, Facebook, Google, Lead Generation, Marketing Strategy, Mobile Marketing, Snapchat, Social Analytics, Social Media, SocialSkim, Tradeshows/Events, Twitter
• Trump vs. Sanders: Who's Winning on Twitter?Ayaz Nanji
  Donald Trump and Bernie Sanders have been two of the most talked about presidential candidates this election cycle by the press, but what about on social media? Which maverick US ...
  Research Summaries, Social Media, Social Networking, Survey Data, Twitter
• #SocialSkim: FB Messenger's Brand-Friendly Features, Plus 12 More Stories in This Week's RoundupChristian Neri
  Facebook launches Messenger multiple accounts feature... and SMS testing for Android; Instagram introduces video views; Twitter incorporates a GIF library; and Shopify finds a way to embed product listings into ...
  Advertising, B2B Marketing, B2C, Content, Digital Marketing, Digital Theory, E-Commerce, Email, Facebook, Lead Generation, Local Marketing, Location-Based Marketing, Measurement, Mobile Marketing, Pinterest, Presentations, SMS, Snapchat, Social Media, SocialSkim
• Content Marketing and Social Media Benchmarks for BrandsAyaz Nanji
  Marketers are increasingly creating more content but are receiving less engagement from consumers with each piece, according to a recent report from TrackMaven.
  Blogging, Blogging Strategy, Content, Content Marketing, Content Strategy, Facebook, LinkedIn, Pinterest, Research Summaries, Social Media, Social Networking, Twitter
• #SocialSkim: How Twitter's New Algorithm Works, Plus 10 More Stories in This Week's RoundupChristian Neri
  Good tidings! Instagram officially launched multi-account support. Also: How does Twitter's new timeline actually work, and how do you activate it? And find out which platform outshone Facebook and Twitter ...
  Advertising, B2C, Content, Digital Marketing, Digital Theory, E-Commerce, Facebook, Google, Instagram, Lead Generation, Marketing Strategy, Mobile Marketing, Retail Marketing, Snapchat, Social Analytics, Social Media, SocialSkim, Twitter
• Five Twitter Mantras: How Not to Be Unenlightened on Social MediaEd Morgan
  Companies have hired armies of smart, hip, Web-savvy people to usher their brands into a new era of connectedness that allows them to reach customers in new and interesting ways. ...
  Brand Positioning, Content, Digital Marketing, Engagement, Positioning, Social Media, Twitter, Web Content
• #SocialSkim: How Facebook's Latest Algo Change Affects You, Plus 13 More Stories in This Week's RoundupChristian Neri
  Find out about Facebook's latest algo update and open-to-all livestreaming, and whether you've got access to Instagram's multi-account support test. Also: a cool lesson from GaryVee on how Snapchat benefits ...
  B2B Marketing, B2C, Digital Marketing, Digital Theory, Facebook, Google, Instagram, Mobile Marketing, Online Marketing, Social Media, Social Networking, SocialSkim, Twitter, Videos, YouTube
• The Most Followed, and Talked About, NFL Teams on TwitterAyaz Nanji
  The Carolina Panthers had a breakout year both on the field and on Twitter, according to a recent report from Union Metrics.
  Digital Marketing, Research Summaries, Social Media, Social Networking, Twitter
• The Most Active Fortune 500 CEOs on Social MediaAyaz Nanji
  Some 61% of Fortune 500 CEOs had no social media presence at all in 2015, which is actually an improvement from the 68% of CEOs with no social presence in ...
  Facebook, LinkedIn, Research Summaries, Social Media, Social Networking, Twitter