• Stand Out for the Right Reasons: Nine Memorable Conference Presenter Mistakes by Gary Cohen
  When we are given the opportunity to stand out from our competitors, we must be memorable! What will standout so that people who are there will tweet positively about your company, your presentation, your product? What will they remember? What ...
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• Getting 'Social' with Social Media—Q&A With Rohit Bhargava by Mack Collier
  Rohit Bhargava is a well-respected marketer and blogger and frequent speaker at conferences, including the upcoming MarketingProfs Digital Marketing Mixer. Here, he shares advice on how to get the most from the conference experience and discusses where social media is ...
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• The Experts' Guide to Becoming a Recognized Expert: Get Great Speaking Gigs to Build Your Reputation by Miles Galliford
  Your reputation can be greatly enhanced and reinforced by speaking at industry events. This article provides a checklist to help you win valuable speaking gigs. Invest some time in getting on the stage, and it will pay off many times ...
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• New Survey Results: Challenges Remain for ROI Measurements, but Discipline Pays off by Jim Lenskold
  This week, the Lenskold Group and MarketingProfs released results of our new survey on marketing accountability, measurements, and ROI. The 2007 Marketing ROI and Measurements Study focuses on the difference between companies using profitability metrics and those using traditional marketing ...
  More articles on Targeting
• 10 Tips for Getting the Most Out of Your Next Speaking Opportunity by Amanda Watlington
  Here are 10 tips for how to maximize the business results from your next conference speaking engagement.
  More articles on Thought Leadership

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