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• #SocialSkim: Social Media This Week, Including Facebook Follow Button, Google Shared EndorsementsAngela Natividad
  Get the latest on Twitter (which just launched scheduled tweets), Facebook (which might implement a follow button!) and Google (which made headlines with plans to launch “shared endorsements”). See how ...
  Advertising, Content, Content Marketing, Digital Marketing, Digital Theory, Facebook, Google, Social Media, Social Networking, SocialSkim, Twitter
• #SocialSkim: Social Media This Week, Including Facebook's Media Partners, Algo ChangesAngela Natividad
  It was a big week for social and social TV. Read the latest on Twitter and Comcast's "See It" button for TV shows, Facebook's new media partners and newsfeed algo ...
  Advertising, Digital Marketing, Digital Theory, Facebook, Google, Instagram, Pinterest, Social Business, Social Media, SocialSkim, Television, TV, Twitter, Vine, YouTube
• Social Media Spam Up 355%Ayaz Nanji
  During the first half of 2013, there was a 355% growth of social spam on the typical social media account, according to a recent study by Nexgate.
  Facebook, Research Summaries, Social Media, Social Networking, Spam, Twitter, YouTube
• #SocialSkim: Social Media This Week, Including Social Sales and Social ROIAngela Natividad
  Get the skinny on the job-quitting video that went viral... and the shafted company's viral-worthy response. See how Breaking Bad's finale played out online... and among brands. Learn to build ...
  Advertising, Demographics, Digital Marketing, Digital Theory, Facebook, Google Analytics, Google+, Metrics, Mobile Marketing, ROI, Social Business, Social Media, Social Networking, SocialSkim, Television, TV, Twitter, Web Analytics
• 2014 B2B Content Marketing Benchmarks, Budgets, and Trends
  B2B marketers' confidence in content marketing continues to grow; content marketing usage rates are up from last year; and, not surprisingly, marketers with a documented content strategy are having the ...
  Content, Content Marketing, Facebook, Inbound Marketing, Instagram, LinkedIn, Marketing Budgets, Marketing Strategy, Research Summaries, Social Media, Social Networking, Twitter
• What Are the Best Days and Times to Post on Instagram?Ayaz Nanji
  Instagram engagement stays fairly consistent throughout the week, though there is a slight spike on Mondays and a slight dip on Sundays, according to a recent report by TrackMaven.
  Digital Marketing, Facebook, Instagram, Interactive Marketing, Research Summaries, Social Media, Social Networking
• #SocialSkim: Social Media This Week, Including Facebook and Twitter Playing NiceAngela Natividad
  Review the best (and worst) of "real-time" marketing efforts during the Emmy Awards. Get the scoop on the first use of Tumblr in a court case; a new app that ...
  Advertising, Digital Marketing, Digital Theory, Facebook, Instagram, Millennials, Social Business, Social Media, Social Networking, SocialSkim, Twitter, User-Generated Content, Web Analytics
• #SocialSkim: Social Media This Week, Including Chipotle's Video, Facebook's Video AdsAngela Natividad
  Get the skinny on Kit Kat's leap into the future of candy... and Chipotle's content leap into the dark side of food production. We'll also dish out the latest on ...
  Advertising, Content, Customer Insight, Digital Theory, Facebook, Google, Mobile Marketing, Smartphones, Social Business, Social Media, Social Networking, SocialSkim, Television, TV, Twitter
• The Power of the Hashtag in Promoting Music (and Just About Anything Else)Kyle Lacy
  Hashtags are powerful, useful tools for marketing, communication, and driving engagement. They are an excellent way to break through the noise of the Internet and reach valuable audiences.
  Advertising, Community, Customer Engagement, Customer Relationships, Engagement, Facebook, Promotions, Social Media, Social Networking, Twitter
• Three Ways to Improve Your Facebook App EngagementRoger Katz
  How can brands encourage social sharing via Facebook? By deploying social engagement apps to showcase campaigns and content. And the basic best-practices for boosting engagement on Facebook fall into three ...
  Advertising, Content, Content Marketing, Customer Relationships, Engagement, Facebook, Gamification, Promotions, Social Media, Social Networking
• Social Media Lessons You Learned in Kindergarten [Infographic]Verónica Jarski
  Getting involved in a social network can be intimidating when you don't know the platform's etiquette. But many of the rules in social media are the same lessons taught in ...
  Career Management, Community, Facebook, Google+, Instagram, LinkedIn, Pinterest, Social Media, YouTube
• Why People Share on Social MediaAyaz Nanji
  The most common reason people post on social media is "to share interesting things" (61%), according to a recent report from Ipsos.
  Customer Behavior, Facebook, Research Summaries, Social Media, Social Networking, Survey Data, Surveys, Twitter
• Social Media and the MTV Video Music Awards [Infographic]Verónica Jarski
  About 9 million MTV Video Music Awards social mentions were made on the day of the event. So, which artists were folks talking about most? And did those artists win ...
  Customer Behavior, Facebook, Google+, Social Media, Twitter
• #SocialSkim: Social Media This Week: Controversy, Facebook's Shared Photo Albums, MoreAngela Natividad
  See what two controversies rocked the social scene this week (neither involved Syria). Also find a flowchart for choosing hashtags, stats on the best socnets for B2B, Twitter's latest social ...
  Advertising, Branding, Customer Behavior, Digital Theory, Facebook, Instagram, Social Business, Social Media, Social Networking, SocialSkim, Television, TV, Twitter
• Yahoo Is Top US Web Property; Google Still Rules Video, SearchAyaz Nanji
  Yahoo's network of websites had more unique monthly visitors last month than Google's for the first time since May 2011, according to recent data released by comScore.
  Facebook, Google, Research Summaries, Search Engine Marketing, Search Engines, Videos, Websites
• #SocialSkim: Social Media This Week, Including Facebook's Big Plans, LinkedIn and TeensAngela Natividad
  Just when you think you get social, it changes again. (That's part of its charm.) See two examples of subversive social culture, Facebook's plans to bring internet to the 'net-less, ...
  Advertising, Digital Marketing, Digital Theory, Facebook, LinkedIn, Mobile Marketing, Retail Marketing, Social Business, Social Media, Social Networking, SocialSkim, Twitter, User-Generated Content, Videos, Vine
• Google Is Rewriting the Rules of Email Marketing in Its War With Facebook. What Can Marketers Do?Dela Quist
  In the last two months, Google has trampled on the rulebook with the introduction of its Promotions tab in Gmail and the addition of email-style advertising. Here's what you need ...
  Email, Email Deliverability, Email Marketing, Email Service Providers, Facebook, Google
• How Do You Measure Content Marketing? [Infographic]Verónica Jarski
  How do you know which pieces of content are working well for your business? The following infographic by Brandpoint walks marketers through the process of measuring their content marketing and ...
  B2B Marketing, B2C, Blogging, Brand Management, Content, Content Marketing, Customer Behavior, Customer Engagement, Facebook, Marketing Strategy, Search Engines, Social Media, Websites, Writing
• Tiffany vs. Wal-Mart: Does Quality or Quantity Win on Facebook?Ayaz Nanji
  Retail brands that publish a small number of highly effective Facebook posts create nearly as much engagement as brands relying on a quantity-driven approach, according to a recent report by ...
  Direct Marketing, E-Commerce, Facebook, Research Summaries, Retail Marketing, Social Media, Social Networking
• The Latin American Digital Consumer: Nuances and Opportunities for Brands [Infographic]Verónica Jarski
  Latin America's Internet population is the fastest growing in the world. Check out the following infographic to find out which LatAm countries rank highest in Internet use, what online activities ...
  Customer Behavior, Demographics, Facebook, Google+, International Marketing, Mobile Marketing, Twitter, YouTube